Non-Obvious Guide to Mastering LinkedIn (for Networking, Selling and Personal Branding) PDF Download

Author: Ash Kumra
Publisher: Ideapress Publishing
ISBN: 9781646870479
Category :
Languages : en
Pages :

View

Book Description
An immediately useful handbook for building your personal brand, growing your network and getting more done on LinkedIn, from renowned business expert Ash Kumra How can you use the world's largest professional network to earn more money, attract great talent, and you're your personal reputation and brand by shari ideas with a community of experts in your industry? If you have ever heard anyone talk about how powerful LinkedIn can be as a tool to promote your business or your career, but have struggled to know where to start ... this guide is for you. Read this book to learn: How to be more genuine and present your real self on LinkedIn. Find a great new job or use the platform effectively for recruiting. Connect with people you don't know and grow your network authentically. Produce engaging content that demonstrates your expertise. Use the platform for strategic selling in a way that really generates results. Grow your personal brand and develop a more powerful reputation. Build relationships with LinkedIn Influencers and thought leaders. When used right, LinkedIn can be the secret weapon to propel your career forward. No matter whether you have your own business or are trying to move up in the organization you currently work at, the practical advice, unusual tips and step by step advice in this guide will help you on your way there.

Author: Sandra Long
Publisher: Hybrid Global Publishing
ISBN: 9781938015434
Category : Business & Economics
Languages : en
Pages : 174

View

Book Description
Your online presence matters more than ever in today's global workplace. Professionals are logging-in to LinkedIn in record numbers, so your profile needs to represent you in the best possible light before and after a meeting or interview. LinkedIn For Personal Branding: The Ultimate Guide is the leading strategic guidebook that most uniquely connects personal branding to the LinkedIn platform. Long's book provides a comprehensive view of personal branding using LinkedIn's profile, content sharing, and thought leadership capabilities. Additionally, Long has assembled a useful set of "How To" advice links that are available on a companion website. The website provides many resource pages and links related to each chapter. LinkedIn for Personal Branding: The Ultimate Guide is the ONLY LinkedIn book available that will do all of this for the reader: - Provide an integrated personal branding and LinkedIn strategy needed for today's professionals - in a Full Color book. - Provide additional "how to" elements in a companion website so you can click over to see detailed instructions and keep updated. - Provide dozens of examples and case studies from real LinkedIn users. - Provide several "personas" and other prompts to help you write the best possible summary. LinkedIn For Personal Branding will help you to: - Select and prioritize the best personal brand attributes for you, your career and business. - Be considered for more strategic assignments and business opportunities. - Create an authentic, personal, and impressive profile that demonstrates expertise without appearing to brag. - Consider all the ways you can demonstrate your personal brand -both offline and online- and how they work together. - Be found online > increase the likelihood of being contacted by recruiters and sales prospects. - Select the most memorable words, images, skills, and links. - Learn best practices for each profile section ( and also see real examples). - Write the most strategic and impactful headline and summary. - Give and receive more endorsements and recommendations. - Become a thought leader. - Find and Share content with your network . - Blog using the LinkedIn Publisher functionality. - Leverage LinkedIn Groups and Company pages. - Measure your progress. - And much more. This book is perfect for anyone interested in developing their personal brand using LinkedIn to propel their career or business opportunities.

Author: Neal Schaffer
Publisher: Neal Schaffer
ISBN: 1456604619
Category : Business & Economics
Languages : en
Pages : 259

View

Book Description
Neal Schaffer helped revolutionize the way professionals utilize LinkedIn with his award-winning book Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn. He now does the same to enlighten companies how to develop business on LinkedIn with Maximizing LinkedIn for Sales and Social Media Marketing. Thought Linkedin was just for job seekers? Think again. Linkedin is the most important destination for your sales and social media marketing efforts if your company is selling products and services to other businesses. When looking at Linkedin's extensive functionality from a sales and marketing perspective as presented in this book, you'll soon understand how you can create new business from your Linkedin activities. After reading this book you'll learn how to master the Linkedin platform to develop business, including how to create a sales-oriented profile and connections policy to attract more leads, become an industry thought leader by establishing your own community within the lucrative Linkedin demographic, set up your Linkedin Companies Page to improve your reputation--and drive more traffic to your website, and optimize your Linkedin presence as part of your social media optimization efforts. This practical guide, supplemented by more than 15 case studies, will teach you and your employees everything you need to know on how to successfully develop leads and business on LinkedIn.

Author: Alex Westwood
Publisher: Independently Published
ISBN:
Category :
Languages : en
Pages : 0

View

Book Description
Unlock the Power of Professional Networking with "Mastering LinkedIn Marketing" Are you looking to leverage the immense potential of LinkedIn to boost your professional network, advance your career, or grow your business? Look no further! "Mastering LinkedIn Marketing" is your comprehensive guide to unlocking the power of this dynamic platform. LinkedIn is the go-to social media platform for professionals, with over 700 million users worldwide. It offers unparalleled opportunities to connect with industry leaders, establish thought leadership, attract top talent, and drive business growth. Whether you're an entrepreneur, job seeker, marketer, or business owner, this book will equip you with the knowledge and strategies to harness LinkedIn's full potential. In "Mastering LinkedIn Marketing," author Alex Westwood shares proven techniques and expert insights to help you navigate the intricacies of LinkedIn and create a compelling personal brand. You'll discover how to optimize your profile, build a strong network, create engaging content, and leverage LinkedIn's powerful tools and features to achieve remarkable results. Inside, you'll find: - Step-by-step guidance on crafting an impressive LinkedIn profile that stands out from the crowd. - Strategies for expanding your network, building meaningful relationships, and maximizing your reach. - Techniques for creating compelling content that resonates with your target audience and establishes you as an industry expert. - Tips for leveraging LinkedIn's advertising and paid promotion options to reach your ideal audience effectively. - Insights into measuring your success with LinkedIn analytics and optimizing your strategy based on data-driven decisions. - Strategies for talent acquisition, recruiting, and building a strong employer brand on LinkedIn. - Best practices for navigating international and global LinkedIn marketing, overcoming cultural barriers, and reaching diverse audiences. - Future trends and emerging features in LinkedIn marketing to stay ahead of the curve. Whether you're a seasoned LinkedIn user or just getting started, "Mastering LinkedIn Marketing" provides you with the tools, strategies, and knowledge to unlock the full potential of LinkedIn and achieve your professional and business goals. Don't miss out on the opportunities that LinkedIn offers. Grab your copy of "Mastering LinkedIn Marketing" and unlock the power of professional networking today!

Author: Yaswanth Sai Palaghat
Publisher: Independently Published
ISBN:
Category :
Languages : en
Pages : 0

View

Book Description
"The Ultimate LinkedIn Cheatsheet" is your all-encompassing guide to mastering LinkedIn, designed for a diverse range of users from professionals and freelancers to businesses. This ebook is packed with practical advice, from optimizing your LinkedIn profile for maximum impact to harnessing the platform for business growth and networking. Whether you're looking to advance your career, expand your freelance opportunities, or boost your company's online presence, this guide provides the tools and insights necessary to succeed on LinkedIn. Dive into essential strategies for effective networking, personal branding, content creation, and lead generation. This guide also covers the nuances of LinkedIn's unique features, offering valuable tips on how to utilize them to your advantage. "The Ultimate LinkedIn Cheatsheet" is more than just a guide; it's a resource for anyone aiming to unlock the full potential of LinkedIn for professional growth, increased visibility, and successful networking. Get ready to transform your LinkedIn experience and open doors to new opportunities with this essential read.

Author: Jan Wallen
Publisher:
ISBN: 9780982296905
Category : Computers
Languages : en
Pages : 152

View

Book Description
Provides an introduction and overview of LinkedIn, as well as tips for various users on making the resource meet their goals.

Author: Alysha Monsen
Publisher:
ISBN:
Category :
Languages : en
Pages : 58

View

Book Description
With the world more connected than ever, it is the perfect time for you to invest in yourself and create a personal brand. Building a strong personal brand can help you to stand out from the crowd and meet your personal and professional goals. No matter the size of a business, creating a strong brand is crucial for all types of companies. As branding influences consumer thoughts, behaviors, and purchase decisions, it is key to business success. In this book, you will learn how to leverage the best social networking site for business professionals - LinkedIn - to create your own brand. You will find the answers to all the questions you have, such as, "what is personal branding?", "why is personal branding important today?" and so on.

Author: Dale Moreau
Publisher:
ISBN: 9781796756739
Category :
Languages : en
Pages : 250

View

Book Description
LinkedIn measures its strengths in its professionals. Network Marketing measures its strengths by what it offers professionals. Many Network Marketers lack the approach for reaching professionals. They don't know what to say or what to do. Professional Network Marketers have a plan. They know it takes skills for reaching professionals. But it takes better words for implementing the skills. Instead of running off at the mouth with words that don't work, let's speak with words that do work. Instead of leaving a trail of dead bodies behind us, let's reenergize them with trained words. Professionals and executives have their language. Network Marketers have their language. When you have a book that teaches you the words to say, it's good to take advantage of it. We can look professional. We can speak professional. We can be professional. We can build a massive downline with better skills. We can make our upline proud by the skills we learn. Instead of spending hours a day on a social network such as Facebook, spend an hour a day on LinkedIn. Let's build a team on LinkedIn. Let's make your upline proud you've built a team on LinkedIn. Experience Network Marketing through the eyes of professionals. Build a team with professionals. Ten professionals doing something are worth more than one hundred non-professionals doing nothing. Now you have a proven guide for your organization of distributors. Read it. Learn it. Follow the lessons in it.

Author: Francine Beleyi
Publisher:
ISBN: 9781999925901
Category :
Languages : en
Pages :

View

Book Description
What does it take to thrive in the digital age as a professional, expert or business owner? 81% of all buyers turn to the Internet to research the products and services they want to purchase. The question is: can you make yourself stand out during this search? This is where your 'personal brand' comes in. But how do you sell when you are the product? A decade ago, author Francine Beleyi became obsessed with these questions as she left her corporate job to start her consultancy: -Why are some people constantly given lucrative opportunities, advance faster in life, and are out there crushing it? -How to identify and package the unique value you can offer to others, and deliver it consistently? -How to build credibility as an expert in your chosen speciality and attract lucrative opportunities rather than chase them? As a business owner, coach, trainer, consultant, and having conversations with leading experts in the new economy, Francine found common patterns distilled in an easy and clear framework, YEANICC TM, with seven pillars anyone can use to lead in their chosen field and get highly paid. Each of the pillars is illustrated by real life stories, case studies, expert tips, thought-provoking exercises and action steps you can implement right now. If you've ever wanted a simple roadmap to build an influential personal brand and live a more rewarding life, this book is for you. Best of all, you are not left alone. A link to free resources, training and support is included in the book.

Author: Susan Chritton
Publisher: John Wiley & Sons
ISBN: 1118238184
Category : Business & Economics
Languages : en
Pages : 361

View

Book Description
The fun way to create and maintain personal branding Distinguishing yourself from the competition is important in any facet of business. Creating a clear and concise image, reputation, and status in the professional world provides an edge, whether searching for a first job, exploring a change in career, or looking to be more viable and successful in your current career. Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark by equating self-impression with other people's perception. Personal Branding For Dummies covers everything you need to create your personal branding, including: using different organizations and associations to increase visibility and exposure to both clients and competitors; making the most of networking; tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand; building a persona through websites and blogging; evaluating personal style and appearance; using conversation, negotiation, and sales techniques best suited to a personal brand; monitoring your brand reputation and successfully implementing feedback as it grows and develops, and more. Tips on utilizing Social Media to showcase your personal brand How personal branding can help advance your career Guidance on creating a clear and concise image With the hands-on, friendly help of Personal Branding For Dummies, you'll establish a professional presence and personal "brand" identity to keep yourself distinguished in the business world.>