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Author: Arthur der Weduwen Publisher: Library of the Written Word ISBN: 9789004420823 Category : Business & Economics Languages : en Pages : 667
Book Description
The history of newspaper advertising began in the seventeenth-century Low Countries. The newspaper publishers of the Dutch Republic were the first to embrace advertisements, decades before their peers in other news markets in Europe. In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising and its impact on the Dutch book trade, economy and society. In these evocative announcements, ranging from advertisement for library auctions, the publication of new books, pamphlets and maps to notices of crime, postal schedules or missing pets, the seventeenth century is brought to life. This survey offers a unique perspective on daily life, personal relationships and societal change in the Dutch Golden Age.
Author: Arthur der Weduwen Publisher: Library of the Written Word ISBN: 9789004420823 Category : Business & Economics Languages : en Pages : 667
Book Description
The history of newspaper advertising began in the seventeenth-century Low Countries. The newspaper publishers of the Dutch Republic were the first to embrace advertisements, decades before their peers in other news markets in Europe. In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising and its impact on the Dutch book trade, economy and society. In these evocative announcements, ranging from advertisement for library auctions, the publication of new books, pamphlets and maps to notices of crime, postal schedules or missing pets, the seventeenth century is brought to life. This survey offers a unique perspective on daily life, personal relationships and societal change in the Dutch Golden Age.
Author: Arthur der Weduwen Publisher: BRILL ISBN: 9004421092 Category : Social Science Languages : en Pages : 0
Book Description
In this survey, Arthur der Weduwen and Andrew Pettegree have brought together the first 6,000 advertisements placed in Dutch and Flemish newspapers between 1620 and 1675. Provided here in an English translation, and accompanied by seven indices, this work provides for the first time a complete overview of the development of newspaper advertising, highlighting its impact on the Dutch book trade, economy and society.
Author: Heiko Droste Publisher: BRILL ISBN: 9004440119 Category : History Languages : en Pages : 341
Book Description
The exchange of news belongs to the fabric of functional elites and affects institutionalisation processes in seventeenth century. The news market was part of the elite’s social economy. Investment in news resulted in participation and privilege.
Author: Menahem Blondheim Publisher: Harvard University Press ISBN: 9780674622128 Category : History Languages : en Pages : 332
Book Description
This unique history of telegraphic news gathering and news flow evaluates the effect of the innovative technology on the evolution of the concept of news and journalistic practices. It also addresses problems of technological innovation and diffusion. Menahem Blondheim's main concern, however, is the development of oligopoly in business and the control revolution in American society. He traces the discovery of timely news as a commodity, presenting a lively and detailed account of the emergence of the New York Associated Press (AP) as the first private sector national monopoly in the United States and Western Union as the first industrial one.
Author: Michael B. Salwen Publisher: Routledge ISBN: 1135616795 Category : Computers Languages : en Pages : 403
Book Description
This book explores the growing phenomenon of online news from a variety of perspectives, identifying trends in online news and presenting a collection of original research investigations about the newest medium of mass communication.
Author: Arthur der Weduwen Publisher: BRILL ISBN: 9004341897 Category : Language Arts & Disciplines Languages : en Pages : 1570
Book Description
In Dutch and Flemish Newspapers of the Seventeenth Century Arthur der Weduwen presents the first comprehensive account of the early newspaper in the Low Countries, composed of detailed introductions and extensive bibliographical descriptions.
Author: Richard Kielbowicz Publisher: Praeger ISBN: Category : Business & Economics Languages : en Pages : 234
Book Description
Until telegraph lines spanned the continent in the 1860s, the post office and the press worked together as the most important mechanism for distributing news and public information. Public policy linked these complementary communication agencies; the post office provided free and low-cost news-gathering services for the press as well as subsidized delivery of publications to readers. News in the Mail charts the relationship between the press and post office from colonial times through the Civil War. The book explains why the federal government underwrote the circulation of printed matter and how the postal policies governing public information reflected the cultural tensions of the early and mid-nineteenth century. News in the Mail not only looks at the government's role in disseminating news and promoting communication, but also examines the structure and implications of the early U.S. communication system. This book is a valuable source for those interested in journalism, communications history, the history of federal policies and operations, postal history, and nineteenth-century American social history.
Author: John Lloyd Publisher: Bloomsbury Publishing ISBN: 0857725653 Category : Language Arts & Disciplines Languages : en Pages : 160
Book Description
Public relations and journalism have had a difficult relationship for over a century, characterised by mutual dependence and - often - mutual distrust. The two professions have vied with each other for primacy: journalists could open or close the gates, but PR had the stories, the contacts and often the budgets for extravagant campaigns. The arrival of the internet, and especially of social media, has changed much of that. These new technologies have turned the audience into players - who play an important part in making the reputation, and the brand, of everyone from heads of state to new car models vulnerable to viral tweets and social media attacks. Companies, parties and governments are seeking more protection - especially since individuals within these organisations can themselves damage, even destroy, their brand or reputation with an ill-chosen remark or an appearance of arrogance. The pressures, and the possibilities, of the digital age have given public figures and institutions both a necessity to protect themselves, and channels to promote themselves free of news media gatekeepers. Political and corporate communications professionals have become more essential, and more influential within the top echelons of business, politics and other institutions. Companies and governments can now - must now - become media themselves, putting out a message 24/7, establishing channels of their own, creating content to attract audiences and reaching out to their networks to involve them in their strategies Journalism is being brought into these new, more influential and fast growing communications strategies. And, as newspapers struggle to stay alive, journalists must adapt to a world where old barriers are being smashed and new relationships built - this time with public relations in the driving seat. The world being created is at once more protected and more transparent; the communicators are at once more influential and more fragile. This unique study illuminates a new media age.