New Activism and the Corporate Response PDF Download

Author: Steve John
Publisher: Palgrave Macmillan
ISBN: 9781403903112
Category : Business & Economics
Languages : en
Pages : 256

View

Book Description
This book looks at the new militant and radical forms of lobbying and activism and the ways in which companies and organizations can devise strategies to respond or create new communication strategies that will avoid conflict and confrontation. The book draws upon the work of practitioners working in this area and includes topical and relevant international cases and examples.

Author: Steven K. May
Publisher: Oxford University Press
ISBN: 0190208368
Category : Business & Economics
Languages : en
Pages : 513

View

Book Description
Should business strive to be socially responsible, and if so, how? The Debate over Corporate Social Responsibility updates and broadens the discussion of these questions by bringing together in one volume a variety of practical and theoretical perspectives on corporate social responsibility. It is perhaps the single most comprehensive volume available on the question of just how "social" business ought to be. The volume includes contributions from the fields of communication, business, law, sociology, political science, economics, accounting, and environmental studies. Moreover, it draws from experiences and examples from around the world, including but not limited to recent corporate scandals and controversies in the U.S. and Europe. A number of the chapters examine closely the basic assumptions underlying the philosophy of socially responsible business. Other chapters speak to the practical challenges and possibilities for corporate social responsiblilty in the twenty-first century. One of the most distinctive features of the book is its coverage of the very ways that the issue of corporate social responsibility has been defined, shaped, and discussed in the past four decades. That is, the editors and many of the authors are attuned to the persuasive strategies and formulations used to talk about socially responsible business, and demonstrate why the talk matters. For example, the book offers a careful analysis of how certain values have become associated with the business enterprise and how particular economic and political positions have been established by and for business. This book will be of great interest to scholars, business leaders, graduate students, and others interested in the contours of the debate over what role large-scale corporate commerce should take in the future of the industrialized world.

Author: Jen Iris Allan
Publisher: University of Toronto Press
ISBN: 1487525842
Category : Conservationists
Languages : en
Pages : 226

View

Book Description
Climate change was once understood as solely an environmental issue. A growing class of activists now claim climate change to be a gender, equity, labour, Indigenous rights, faith, and health issue.

Author: Kristin Demetrious
Publisher: Routledge
ISBN: 1136154787
Category : Business & Economics
Languages : en
Pages : 192

View

Book Description
Winner of the 2014 NCA PRIDE Book Award Why are some voices louder in public debates than others? And why can’t all voices be equally heard? This book draws significant new meaning to the inter-relationships of public relations and social change through a number of activist case studies, and rebuilds knowledge around alternative communicative practices that are ethical, sustainable, and effective. Demetrious offers a powerful critical description of the dominant model of public relations used in the twentieth century, showing that ‘PR’ was arrogant, unethical and politically offensive in ways that have severely weakened democratic process and its public standing and professional credibility. The book argues that change within the field of public relations is imminent and urgent—for us all. As the effects of climate change intensify, and are magnified by high carbon dioxide emitting industries, vigorous public debate is vital in the exploration of new ideas and action and if alternative futures are to be imagined. In these conditions, articulate and persistent publics will appear in the form of grassroots activists, asking contentious questions about risks and tabling them for public discussion in bold, inventive, and effective ways. Yet the entrenched power relations in and through public relations in contemporary industrialized society provide no certainty these voices will be heard. Following this path, Demetrious theorises an alternative set of social relations to those used in the twentieth century: public communication. Constructed from communicative practices of grassroots activists and synthesis of diverse theoretical positions, public communication is a principled approach that avoids the deep contradictions and flawed coherences of essentialist public relations and instead represents an important ethical reorientation in the communicative fields. Lastly, she brings original new perspectives to understand current and emergent developments in activism and public relations brought about through the proliferation of Internet and digital cultures.

Author: W. Timothy Coombs
Publisher: John Wiley & Sons
ISBN: 1118554043
Category : Business & Economics
Languages : en
Pages : 154

View

Book Description
In the second edition of their award-winning book, W. Timothy Coombs and Sherry J. Holladay provide a broad and thorough look at the field of public relations in the world today and assess its positive and negative impact on society’s values, knowledge, and perceptions. Uses a range of global, contemporary examples, from multi-national corporations through to the non-profit sector Updated to include discussion of new issues, such as the role and limitations of social media; the emergence of Issues Management; how private politics is shaping corporate behavior; and the rise of global activism and the complications of working in a global world Covers the search within the profession for a definition of PR, including the Melbourne Mandate and Barcelona Principles Balanced, well organized, and clearly written by two leading scholars

Author: Mary C. Joyce
Publisher: IDEA
ISBN: 9781932716603
Category : Computers
Languages : en
Pages : 244

View

Book Description
"The media has recently been abuzz with cases of citizens around the world using digital technologies to push for social and political change: from the use of Twitter to amplify protests in Iran and Moldova to the thousands of American non-profits creating Facebook accounts in the hopes of luring supporters. These stories have been published, discussed, extolled, and derided, but have not yet been viewed holistically as a new field of human endeavor. We call this field "digital activism" and its dynamics, practices, misconceptions, and possible futures are presented together for the first time in this book."--Pub. desc.

Author: Francois Maon
Publisher: Routledge
ISBN: 1351998870
Category : Business & Economics
Languages : en
Pages : 544

View

Book Description
Scholars from various disciplines have studied humor since antiquity. Yet, over the centuries, these researchers have also struggled to conceptualize a viable, well-accepted notion of humor. Beyond pleasure and amusement, people use humor for a variety of social functions. On the one hand, humor can cause others to like the humorous source more, attract regard, ease conversations, promote expression and the exchange of ideas, introduce new topics of discussion, or smooth interactions. On the other hand, in aggressive forms, humor can halt verbal interactions, modify the usual rules of conversation, communicate critiques, or contribute to the creation of subversive environments. Not All Claps and Cheers: Humor in Business and Society Relationships is an original research anthology that considers different angles from which to address the use of humor by individuals, groups and business actors in their interactions within, around, and across organizations—that is, at the interfaces of business and society. Accordingly, the research anthology is organized in four sections—"Humor, Business and Society," "From Society to Business: Humor’s Use and Roles in Activist Movements," "From Business to Society: Humor’s Use and Roles in Marketing, Corporate Communications, and Public Relations," and "Society within Business: Humor’s Use and Roles in the Workplace and in Organizations." This ground-breaking research anthology draws on material from marketing, communications, human resources and stakeholder theory to throw light on this poorly understood facet of human business behavior.

Author: Lana Dee Povitz
Publisher: UNC Press Books
ISBN: 1469653028
Category : History
Languages : en
Pages : 359

View

Book Description
In the last three decades of the twentieth century, government cutbacks, stagnating wages, AIDS, and gentrification pushed ever more people into poverty, and hunger reached levels unseen since the Depression. In response, New Yorkers set the stage for a nationwide food justice movement. Whether organizing school lunch campaigns, establishing food co-ops, or lobbying city officials, citizen-activists made food a political issue, uniting communities across lines of difference. The charismatic, usually female leaders of these efforts were often products of earlier movements: American communism, civil rights activism, feminism, even Eastern mysticism. Situating food justice within these rich lineages, Lana Dee Povitz demonstrates how grassroots activism continued to thrive, even as it was transformed by unrelenting erosion of the country's already fragile social safety net. Using dozens of new oral histories and archives, Povitz reveals the colorful characters who worked behind the scenes to build and sustain the movement, and illuminates how people worked together to overturn hierarchies rooted in class and race, reorienting the history of food activism as a community-based response to austerity. The first book-length history of food activism in a major American city, Stirrings highlights the emotional, intimate, and interpersonal aspects of social movement culture.

Author: Karsten Ronit
Publisher: Routledge
ISBN: 113421703X
Category : Business & Economics
Languages : en
Pages : 228

View

Book Description
We are in a critical period where civil society organizations actively influence business political behaviour, while corporations and business associations are adopting new and flexible strategies aimed at closer contact with civil society. Against the backdrop of such broad reorientations, this book analyzes the new and changing roles of business and civil society actors to offer an accurate portrayal of the formation of global public policy. With contributions from leading experts in the field, it investigates the potential for, and emergence of, new policy arrangements along with their patterns of conflict and cooperation. Building upon theoretical inspirations from various traditions studying international affairs, this volume develops and applies the concepts of policy arrangements and countervailing power to the field of global business - civil society relations. A range of key issues including labour, consumers, global finance, the mining industry, climate policy and the World Economic and Social Forums are examined. Global Public Policy will be of strong interest to students and researchers of international political economy, international relations and international business.

Author: W. Timothy Coombs
Publisher: SAGE Publications
ISBN: 1483321606
Category : Language Arts & Disciplines
Languages : en
Pages : 257

View

Book Description
Designed to give students and public relations professionals the knowledge and skills they need to become successful crisis managers, Applied Crisis Communication and Crisis Management: Cases and Exercises by W. Timothy Coombs, includes a wide range of cases that explore crisis communication and management in action using a practical approach. In the first two chapters, the author introduces key theories and principles in crisis communication, which students apply by analyzing 17 cases drawn from recent headlines. Cases are explored from pre-crisis, mid-crisis, and post-crisis communication perspectives, and include a range of predominant crisis scenarios from product recalls to lawsuits to environmental disasters.