Author: Publisher:
ISBN:
Category :
Languages : en
Pages : 36
Book Description
MVMA Specifications Form - Passenger Car; Pinto. 1976
Author: MVMA Specifications Form - Passenger Car; Volare. 1976. Revised
Author: MVMA Specifications Form - Passenger Car; Charger Special Edition. 1976. Revised
Author: MVMA Specifications Form - Passenger Car; Cadillac Seville. 1976
Author: MVMA Specifications Form - Passenger Car; Cutlass, Cutlass Supreme. 1976
Author: A METHODOLOGY FOR DETERMINING THE POLE OF VEHICLE HANDLING IN ACCIDENT CAUSATION
Author: Duane F. Dunlap, Leonard Segel, Frederick L. Preston, Peter Cooley, Barbara C. BrownPublisher:
ISBN:
Category :
Languages : en
Pages : 271
Book Description
Market Response Models
Author: Dominique M. HanssensPublisher: Springer Science & Business Media
ISBN: 0306475944
Category : Business & Economics
Languages : en
Pages : 507
Book Description
From 1976 to the beginning of the millennium—covering the quarter-century life span of this book and its predecessor—something remarkable has happened to market response research: it has become practice. Academics who teach in professional fields, like we do, dream of such things. Imagine the satisfaction of knowing that your work has been incorporated into the decision-making routine of brand managers, that category management relies on techniques you developed, that marketing management believes in something you struggled to establish in their minds. It’s not just us that we are talking about. This pride must be shared by all of the researchers who pioneered the simple concept that the determinants of sales could be found if someone just looked for them. Of course, economists had always studied demand. But the project of extending demand analysis would fall to marketing researchers, now called marketing scientists for good reason, who saw that in reality the marketing mix was more than price; it was advertising, sales force effort, distribution, promotion, and every other decision variable that potentially affected sales. The bibliography of this book supports the notion that the academic research in marketing led the way. The journey was difficult, sometimes halting, but ultimately market response research advanced and then insinuated itself into the fabric of modern management.
Biomechanics
Author: Y. C. FungPublisher: Springer Science & Business Media
ISBN: 1475717520
Category : Medical
Languages : en
Pages : 443
Book Description
The motivation for writing aseries ofbooks on biomechanics is to bring this rapidly developing subject to students of bioengineering, physiology, and mechanics. In the last decade biomechanics has become a recognized disci pline offered in virtually all universities. Yet there is no adequate textbook for instruction; neither is there a treatise with sufficiently broad coverage. A few books bearing the title of biomechanics are too elementary, others are too specialized. I have long feIt a need for a set of books that will inform students of the physiological and medical applications of biomechanics, and at the same time develop their training in mechanics. We cannot assume that all students come to biomechanics already fully trained in fluid and solid mechanics; their knowledge in these subjects has to be developed as the course proceeds. The scheme adopted in the present series is as follows. First, some basic training in mechanics, to a level about equivalent to the first seven chapters of the author's A First Course in Continuum Mechanics (Prentice-Hall,lnc. 1977), is assumed. We then present some essential parts of biomechanics from the point of view of bioengineering, physiology, and medical applications. In the meantime, mechanics is developed through a sequence of problems and examples. The main text reads like physiology, while the exercises are planned like a mechanics textbook. The instructor may fil1 a dual role: teaching an essential branch of life science, and gradually developing the student's knowledge in mechanics.
The Second Automobile Revolution
Author: M. FreyssenetPublisher: Springer
ISBN: 023023691X
Category : Business & Economics
Languages : en
Pages : 484
Book Description
The rapid takeoff of the continent-sized national economies and the increasing expense of extraction have led to strong tensions in petrol prices and a race towards alternative driving systems. This book analyses the emergence of a second automobile revolution through the trajectories of automobile firms since the nineties.
Handbook of Clinical Obstetrics
Author: E. Albert Reece, MD, PhD, MBAPublisher: John Wiley & Sons
ISBN: 1405171847
Category : Medical
Languages : en
Pages : 600
Book Description
The second edition of this quick reference handbook for obstetricians and gynecologists and primary care physicians is designed to complement the parent textbook Clinical Obstetrics: The Fetus & Mother The third edition of Clinical Obstetrics: The Fetus & Mother is unique in that it gives in-depth attention to the two patients – fetus and mother, with special coverage of each patient. Clinical Obstetrics thoroughly reviews the biology, pathology, and clinical management of disorders affecting both the fetus and the mother. Clinical Obstetrics: The Fetus & Mother - Handbook provides the practising physician with succinct, clinically focused information in an easily retrievable format that facilitates diagnosis, evaluation, and treatment. When you need fast answers to specific questions, you can turn with confidence to this streamlined, updated reference.