The Monetizing Maestro PDF Download

Author: Larry Wacholtz
Publisher: Taylor & Francis
ISBN: 1317499468
Category : Music
Languages : en
Pages : 651

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Book Description
Monetizing Entertainment: An Insider's Handbook for Careers in the Entertainment & Music Industry offers a thorough, guided exploration of the current state of the industry, with an emphasis on trends in copyright, digital streaming, and practical advice for developing a career as an artist, technician, or industry executive. This book investigates a variety of topics within the entertainment and music industry, ranging from traditional and emerging business models to intellectual property rights to the creative destruction happening currently. The book strategically outlines the existing gaps that make being successful as an artist a dynamic interaction between creativity and business. This book includes the following: An overview of the creative destruction process that has destroyed some of the old business models and created a number of career options. A look at innovative, entrepreneurial career options. A step-by-step examination for both creative and business professionals of the administrative and financial structures of the industry. Detailed analysis of trends and topics shaping the current entertainment and music industry drawn from insiders' perspectives and other contemporary resources. An accompanying website (www.routledge.com/cw/wacholtz), hosting case studies, videos, data, infographics, and blog posts on business models, is the perfect companion to this authoritative resource.

Author: Dan S. Kennedy
Publisher: Entrepreneur Press
ISBN: 1613084196
Category : Business & Economics
Languages : en
Pages : 292

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Book Description
Everyone’s Talking About It. But Nobody Knows What They’re Talking About. Social Media Examiner’s 2018 Social Media Marketing Industry Report found that only 10% of respondents strongly agree that they can measure ROI—yet half of them will dedicate increased time and money to social media marketing instead of cutting back. Millionaire maker Dan S. Kennedy, joined by marketing strategist Kim Walsh Phillips, tells it like it is: If you’re not focusing on converting traffic into sales, you might as well set your money on fire. Kennedy and Walsh Phillips open up their playbook and show you how to stop being a social media victim and accepting non-monetizable “likes” and “shares” as a return on your time, money, and energy and start using your platform for its true purpose—as another channel to reach customers, gain leads and make sales. Learn how to: Turn passive content into an active conversion tool Become a lead magnet with social media profiles that focus on the needs of ideal prospects (not the product or service) Create raving fans who introduce you to their networks Turn niches into riches, laser in on your perfect prospects and ignore the “tire kickers” Harness the biggest secret in social media—offline Discover the principles behind successful marketing campaigns and start making dollars and cents out of your social media strategy.

Author: Leah Downey
Publisher: Princeton University Press
ISBN: 0691244413
Category : Political Science
Languages : en
Pages : 264

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Book Description
How the creation of money and monetary policy can be more democratic The power to create money is foundational to the state. In the United States, that power has been largely delegated to private banks governed by an independent central bank. Putting monetary policy in the hands of a set of insulated, nonelected experts has fueled the popular rejection of expertise as well as a widespread dissatisfaction with democratically elected officials. In Our Money, Leah Downey makes a principled case against central bank independence (CBI) by both challenging the economic theory behind it and developing a democratic rationale for sustaining the power of the legislature to determine who can create money and on what terms. How states govern money creation has an impact on the capacity of the people and their elected officials to steer policy over time. In a healthy democracy, Downey argues, the balance of power over money creation matters. Downey applies and develops democratic theory through an exploration of monetary policy. In so doing, she develops a novel theory of independent agencies in the context of democratic government, arguing that states can employ expertise without being ruled by experts. Downey argues that it is through iterative governance, the legislature knowing and regularly showing its power over policy, that the people can retain their democratic power to guide policy in the modern state. As for contemporary macroeconomic arguments in defense of central bank independence, Downey suggests that the purported economic benefits do not outweigh the democratic costs.

Author: Mark Wollaeger
Publisher: Oxford University Press
ISBN: 0199324700
Category : Art
Languages : en
Pages : 751

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Book Description
The Oxford Handbook of Global Modernisms expands the scope of modernism beyond its traditional focus on English and Irish literature to explore the contributions of artists from countries and regions like the US, Cuba, Spain, the Balkans, China, Japan, India, Vietnam, and Nigeria.

Author: Andrew Roman Wells
Publisher: John Wiley & Sons
ISBN: 1119356253
Category : Business & Economics
Languages : en
Pages : 266

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Book Description
Transforming data into revenue generating strategies and actions Organizations are swamped with data—collected from web traffic, point of sale systems, enterprise resource planning systems, and more, but what to do with it? Monetizing your Data provides a framework and path for business managers to convert ever-increasing volumes of data into revenue generating actions through three disciplines: decision architecture, data science, and guided analytics. There are large gaps between understanding a business problem and knowing which data is relevant to the problem and how to leverage that data to drive significant financial performance. Using a proven methodology developed in the field through delivering meaningful solutions to Fortune 500 companies, this book gives you the analytical tools, methods, and techniques to transform data you already have into information into insights that drive winning decisions. Beginning with an explanation of the analytical cycle, this book guides you through the process of developing value generating strategies that can translate into big returns. The companion website, www.monetizingyourdata.com, provides templates, checklists, and examples to help you apply the methodology in your environment, and the expert author team provides authoritative guidance every step of the way. This book shows you how to use your data to: Monetize your data to drive revenue and cut costs Connect your data to decisions that drive action and deliver value Develop analytic tools to guide managers up and down the ladder to better decisions Turning data into action is key; data can be a valuable competitive advantage, but only if you understand how to organize it, structure it, and uncover the actionable information hidden within it through decision architecture and guided analytics. From multinational corporations to single-owner small businesses, companies of every size and structure stand to benefit from these tools, methods, and techniques; Monetizing your Data walks you through the translation and transformation to help you leverage your data into value creating strategies.

Author: United States. Congress
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 1214

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Book Description
The Congressional Record is the official record of the proceedings and debates of the United States Congress. It is published daily when Congress is in session. The Congressional Record began publication in 1873. Debates for sessions prior to 1873 are recorded in The Debates and Proceedings in the Congress of the United States (1789-1824), the Register of Debates in Congress (1824-1837), and the Congressional Globe (1833-1873)

Author: Sean Ong
Publisher: Apress
ISBN: 1484227697
Category : Computers
Languages : en
Pages : 236

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Book Description
Develop applications and experiences for Microsoft’s HoloLens and other Windows mixed reality devices. This easy-to-follow guide removes the mystery behind creating amazing augmented reality experiences. Mixed reality development tools and resources are provided. Beginning Windows Mixed Reality Programming clearly explains all the nuances of mixed reality software development. You'll learn how to create 3D objects and holograms, interact with holograms using voice commands and hand gestures, use spatial mapping and 3D spatial sound, build with Microsoft's HoloToolkit, create intuitive user interfaces, and make truly awe-inspiring mixed reality experiences. Start building the holographic future today! What You Will Learn Prototype ideas quickly Get started with Unity, the preferred tool for animating 3D objects. Explore where to find 3D models for your project, or make your own! Use spatial sound, voice commands, and gestures Build with the HoloToolkit to make apps the easy way Publish to the Windows Store and make money from your app Who This Book Is For Programmers with little or no graphics or mixed reality experience

Author: Cate Lawley
Publisher: Cate Lawley
ISBN:
Category : Fiction
Languages : en
Pages : 181

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Book Description
Sleep tight. Don't let the nightmares bite. Bitsy, an old acquaintance of Mallory's, is having dreams featuring everyone's favorite vegan vampire. Odd, uncomfortable dreams. Nightmares, even. Those dreams? They’re real. Visions of the future featuring one person as the star: Mallory. When Bitsy foretells a murder, she needs help stopping the killer. Mallory, Alex, and Bitsy join forces to hunt down a future murderer and to save the world—or at least their corner of it.

Author: Lauren Kirshner
Publisher: University of Toronto Press
ISBN: 1487537115
Category : Social Science
Languages : en
Pages : 344

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Book Description
Sex Work in Popular Culture delves into provocative movies, TV shows, and documentaries about sex work produced in the last fifteen years – a period of debate and change around the meaning of sex work in North American society. From Oscar-winning films to viral YouTube videos, and from indie documentaries to hit series – many of which are made by women – the book reveals how sex work is being recognized as real work and an issue of human rights. Lauren Kirshner shares how popular culture has responded by producing the dynamic new figure of a sex worker who challenges tropes and promotes understanding of the key issues shaping sex work. The book draws on labour and feminist theory, film history, current news, and popular culture, all within the context of neoliberal capitalism and the rise of transactional intimate labour. Kirshner takes us from erotic dance clubs to porn sets, illuminating the professional lives of erotic dancers, massage parlour workers, webcam models, call girls, sex surrogates, and porn performers. Probing how progressive popular culture challenges stereotypes, Sex Work in Popular Culture tells the story of sex work as labour and how the screen can show us the world’s oldest profession in a new light.

Author: Ivan V. Small
Publisher: Cornell University Press
ISBN: 1501716905
Category : Social Science
Languages : en
Pages : 217

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Book Description
In Vietnam, international remittances from the Vietnamese diaspora are quantitatively significant and contribute important economic inputs. Yet beyond capital transfer, these diasporic remittance economies offer insight into an unfolding transformation of Vietnamese society through the extension of imaginations and ontological possibilities that accompany them. Currencies of Imagination examines the complex role of remittances as money and as gifts that flow across, and mediate between, transnational kinship networks dispersed by exile and migration. Long distance international gift exchanges and channels in a neoliberal political economy juxtapose the increasing cross-border mobility of remittance financial flows against the relative confines of state bounded bodies. In this contradiction Ivan V. Small reveals a creative space for emergent imaginaries that disrupt local structures and scales of desire, labor and expectation. Furthermore, the particular characteristics of remittance channels and mediums in a global economy, including transnational mobility and exchangeable value, affect and reflect the relations, aspirations, and orientations of the exchange participants. Small traces a genealogy of how this phenomenon has shifted through changing remittance forms and transfer infrastructures, from material and black market to formal bank and money services. Transformations in the affective and institutional relations among givers, receivers, and remittance facilitators accompany each of these shifts, illustrating that the socio-cultural work of remittances extends far beyond the formal economic realm they are usually consigned to.