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Author: Catherine Nickerson Publisher: Routledge ISBN: 1317439260 Category : Language Arts & Disciplines Languages : en Pages : 269
Book Description
Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.
Author: Catherine Nickerson Publisher: Routledge ISBN: 1317439260 Category : Language Arts & Disciplines Languages : en Pages : 269
Book Description
Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.
Author: Marc Roche Publisher: Independently Published ISBN: 9781793353894 Category : Languages : en Pages : 172
Book Description
Business English Business English Writing Masterclass: How to Communicate Effectively & Communicate with Confidence: How to Write Emails, Business Letters & Business Reports provides a structured framework under which business students, business professionals, entrepreneurs and other professionals can significantly improve their writing skills. You will be taken through the main vocabulary and grammar structures in business writing, and you'll be allowed to practise them through highly targeted activities, which aim to develop, not only your Business English skills, but also your confidence and overall competence within business settings. The last section of this book, contains an amazing selection of business email and letter templates to guide you through writing letters, reports and many other documents. It will be an invaluable resource for your studies and career in business.
Author: Doug Dockery Publisher: Apress ISBN: 1484232615 Category : Business & Economics Languages : en Pages : 162
Book Description
Transform your entire organization, not just a part of it. Take a modern look now that the world is focusing on business agility rather than thinking about team-level or even scaled Agile. Many people and businesses believe that “doing Agile” will solve all their business and organizational problems. The truth is that “doing Agile”, especially team-level agility, is not the same as being an agile organization. Authors Doug Dockery and Laureen Knudsen share their years of experience in transforming corporations and organizations to successfully compete and win in today’s fast-paced markets. Using proven techniques and stories of actual experiences in a multitude of organizations, Doug and Laureen relate what it takes to successfully transform your organization, as well as how to tell if your transformation is working. Modern Business Management details what you need to know to transform your business to deliver value and thrive. Coverage includes: What Agile means to an executive and the benefits you should be seeing The top failure modes and why so many transformations fail A framework for success, including an operational framework and a transformation framework How big data internal to a company is needed to successfully run a world-wide corporation today The definition of a modern business and what it looks like What You’ll learn Understand why businesses are not getting the benefits out of their current Agile transformation Follow the process that organizations need to go through to succeed See how C-level executives can benefit from Agile practices Know how to succeed where others are failing Discover how to keep up with a constantly disrupted and ever-changing market Who This Book Is For Management and executives in corporations from the director level to the C-level
Author: Fiona Talbot Publisher: Kogan Page Publishers ISBN: 0749466154 Category : Business & Economics Languages : en Pages : 256
Book Description
In a business world that spans several continents, it is no longer common for everyone to speak English as a first language. Whether you speak English as a first, second or even third language, intercultural business communication means that getting it right first time has never been more important for you and your organization. English can never be standardized in the global and digital marketplace; instead, we can learn how to customize business English according to our own values and culture and communicate successfully across borders. Improve Your Global Business English creates an awareness in the reader of what to avoid and how to ensure that communications are correctly understood. Very readable and hugely instructive, Improve Your Global Business English provides practical self-study with quizzes, activities and worksheets, helping you to fine-tune your written communication. By mastering the basics, defining your readers and tailoring your message to them, understanding the conventions of different media and understanding cultures, you can enhance your reputation as a truly global, modern player in today's marketplace. If you want your messages to be perceived as you intended, to retain customers or to win new ones, Improve Your Global Business English gives you the background you need. Online supporting resources for this book include supplementary video, self-test questions and answers, templates and a case study on going global
Author: Catherine Nickerson
Author: Catherine Nickerson
Author: Adolph Charles Babenroth
Author: Henry Bradley
Author: Marc Roche
Author: Amy Gillett
Author: Adolph Charles Babenroth
Author: 
Author: Doug Dockery
Author: Fiona Talbot
Author: Roy Davis