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Author: Joseph Peter Klapatch Publisher: McFarland ISBN: 1476648905 Category : Business & Economics Languages : en Pages : 284
Book Description
In the mid-1980s, the American beer market offered far fewer options than what is available today. When microbreweries began to come onto the scene, distributors and retailers were skeptical of their new beers and did not believe that these new American brews would be able to compete with imports. Newer, smaller brewers also had to overcome antiquated laws and strong consumer brand loyalty to major domestic beers. After years of struggles, microbrewers established a foothold in the American beer market, popularized new and previously underappreciated styles, and set the stage for a massive proliferation of nanobreweries across the country. This book takes a look at these microbreweries--prime examples of American enterprise and innovation--from an industry outsider's perspective. The author explores a select number of small breweries from around the United States, covering their signature brews, histories, and what it took for them to claim their niches in the marketplace.
Author: Joseph Peter Klapatch Publisher: McFarland ISBN: 1476648905 Category : Business & Economics Languages : en Pages : 284
Book Description
In the mid-1980s, the American beer market offered far fewer options than what is available today. When microbreweries began to come onto the scene, distributors and retailers were skeptical of their new beers and did not believe that these new American brews would be able to compete with imports. Newer, smaller brewers also had to overcome antiquated laws and strong consumer brand loyalty to major domestic beers. After years of struggles, microbrewers established a foothold in the American beer market, popularized new and previously underappreciated styles, and set the stage for a massive proliferation of nanobreweries across the country. This book takes a look at these microbreweries--prime examples of American enterprise and innovation--from an industry outsider's perspective. The author explores a select number of small breweries from around the United States, covering their signature brews, histories, and what it took for them to claim their niches in the marketplace.
Author: Dan Woodske Publisher: Dan Woodske ISBN: 1470087960 Category : Business & Economics Languages : en Pages : 101
Book Description
"Dan Woodske owns and operates a successful and growing nano brewery, the Beaver Brewing Company in Pennsylvania. He wants to share his experience and know-how with you. From licensing to buying brewery equipment, every aspect of running your nano-brewery is covered by someone that actually does it."--Page 4 of cover.
Author: Dan Woodske Publisher: Dan Woodske ISBN: 1477687955 Category : Business & Economics Languages : en Pages : 106
Book Description
We've all heard of Microbreweries...but what about the Nanobrewery? Up until about 2007 they were pretty much non-existent, today they are popping up almost across the country. These "nanos" are VERY small breweries sometimes brewing only 10 gallons of beer a batch. They are also pumping out some of the most unique beer on the planet. This book takes a look at nanobreweries across the U.S.A, talking to the brewers behind the phenomena and giving you a rundown of where you can sample some nanobrewery beer. You'll even get a take from local fans of a few of the breweries listed. By the end of the book you'll understand that beer is getting more and more local by the day and these are the people leading the charge. The author of the book, Dan Woodske, is also a nanobrewery owner and provides a unique perspective on this segment of the beer market and its explosive growth.
Author: Timothy Sprinkle Publisher: Simon and Schuster ISBN: 163450643X Category : Cooking Languages : en Pages : 216
Book Description
In the 1970s and ’80s, the brewing industry shifted was from large corporate suppliers to smaller, independent “microbrewers,” typified by producers such as the Boston Beer Company and Sierra Nevada Brewing Company. Today, the market is going even smaller—with tiny, independent brewers setting up shop in neighborhood brew houses nationwide, focusing on crafting unique, flavorful brews specifically for their extremely local clientele. The reality is that beer is in the midst of a renaissance in this country, driven by a new class of these dedicated craft “nanobrewers” and growing communities of drinkers looking for something more from their daily brew—something higher-quality, more unique, more local. These microbrewers rent out small spaces or buy industrial equipment to install in their garages. They’re accountants, middle-school teachers, and plumbers who are passionate about beer and who dedicate their free time to producing three or so barrels of their own brew at a time. They sell their bottles to close friends and gift it to family members for birthdays and holidays. They enjoy what they do and they’re proud of their product. What’s it like inside these small-time brewing operations? What happens behind the scenes? What goes into making high-end craft beer on a small scale? True Beer takes an on-the-ground look at the ultra-small side of the craft brewing movement from the inside out by profiling a number of independent American breweries in detail and using that as a jumping-off point to examine the art and science of brewing, the local farmers and providers behind the scenes, the market itself as well as national trends in nanobrewing, and modern craft beer production. Skyhorse Publishing, along with our Good Books and Arcade imprints, is proud to publish a broad range of cookbooks, including books on juicing, grilling, baking, frying, home brewing and winemaking, slow cookers, and cast iron cooking. We’ve been successful with books on gluten-free cooking, vegetarian and vegan cooking, paleo, raw foods, and more. Our list includes French cooking, Swedish cooking, Austrian and German cooking, Cajun cooking, as well as books on jerky, canning and preserving, peanut butter, meatballs, oil and vinegar, bone broth, and more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.
Author: DC Reeves Publisher: John Wiley & Sons ISBN: 1119598036 Category : Business & Economics Languages : en Pages : 272
Book Description
An unprecedented guide to successfully start or grow a microbrewery or craft brewery in a much more competitive world. Opening a microbrewery starts with, of course, making great beer. But that is just the beginning. Today’s sophisticated patrons are offered an ever-increasing array of options. It’s so much more than beer nowadays. Yes, great beer is essential, but to attract and hold on to a loyal customer base, you must create a sense of place. Do your research. Understand financing and cash flow. Know how to measure your success. A successful, well-run microbrewery knows how to hire the right employees—employees that will spread word of your business to friends, family, even total strangers, both on and off the clock. Marketing, branding, customer experience; they all matter. There are so many factors that directly and indirectly contribute to success, it may at times be overwhelming. The Microbrewery Handbook offers an extraordinary look at all of the facets of success in the industry. No matter if you are thinking about starting a new venture or are already operating your own microbrewery, this valuable book offers real-world advice and proven strategies to help you thrive in the competitive micro and craft brewing industry. Focused on practical guidance, author D.C. Reeves distills his experience founding Perfect Plain Brewing Company in Pensacola, Florida into an engaging, up-to-date resource for microbrewers everywhere. Clearly showing readers what works in the industry and, just as importantly, what doesn’t work, The Microbrewery Handbook: Helps you create unique, memorable experiences for your customers, your employees, and your city Includes coverage of the financial aspects of building and growing your business, such as banking, investment, and debt Shows you how to transform your business into a community anchor Offers suggestions on building an entire culture around your brand that promotes positivity and attracts the right kind of attention Shares personal stories and advice from a successful microbrew entrepreneur Includes interviews and insight with industry experts as well as owners of some of the nation’s elite craft breweries including Sam Calagione of Dogfish Head, Jeffrey Stuffings of Jester King, and Doug Resier of Burial Brewing The Microbrewery Handbook: Craft, Brew, and Build Your Own Microbrewery Success is an indispensable, first-of-its-kind book for anyone in the micro and craft brewing industry.
Author: Dick Cantwell Publisher: Brewers Publications ISBN: 1938469070 Category : Cooking Languages : en Pages : 229
Book Description
The Brewers Association's Guide to Starting Your Own Brewery distills the wisdom of craft brewing veteran Dick Cantwell into one text that delivers essential industry insight. American craft brewers have always exhibited a sense of community and collegiality but the success of the industry is embodied by the production of consistently high-quality beer at community-oriented breweries. This book is an indispensable resource for aspiring brewery owners to turn that vision into reality. At every level, brewing is about careful planning and execution of processes. The author shows that this is no different when starting a brewery. Cantwell walks the reader through initial planning, from site selection, size, staffing levels, your brewery concept, and dealing with delays, to business planning and raising capital. Regulatory and legal issues are discussed—not least a brewery's obligations to the inland revenue service—along with strategies essential for starting and growing your operation, such as production and sales planning and brewery expansion either on site or opening new locations. The author includes several example business plans that are explored in detail, and peppers the book with his own personal and hard-won insights on everything from guerilla marketing to applying epoxy resin flooring. Within this big picture, the author weaves in critical aspects like brand identity, marketing, quality assurance, and distribution, not to mention details like equipment options, securing ingredients, and installing flooring and drainage that will stand up to the demands of a busy brewery. Finally, once your brewery opens its doors, the process of brewing needs to continue smoothly. You need to plan and adapt your brand portfolio, operate sustainably, dispose of wastewater correctly, and package and present your product in a way that will appeal to customers. Craft breweries pride themselves on conscientious operation, maintaining the safety of their staff and operating responsibly within their community, all the while being profitable. From concept to operation, this book gets you on the right track to succeed in one of today's most dynamic industries.
Author: The Staff of Entrepreneur Media Publisher: Entrepreneur Press ISBN: 1599185652 Category : Business & Economics Languages : en Pages : 202
Book Description
"Fueled by consumers' increasing preference in small-label operations, the craft alcohol industry is growing rapidly. The experts at Entrepreneur have teamed with Corie Brown of Zester Daily, an award-winning website for food/beverage enthusiasts, to bring readers a step-by-step guide to starting their own brand of high-end beers and spirits"--
Author: Karl Klockars Publisher: Rowman & Littlefield ISBN: 1493025112 Category : Travel Languages : en Pages : 249
Book Description
Beer Lover's Chicago features Chicagoland's breweries, brewpubs, and beer bars geared toward hop heads looking to seek out the best beers—from bitter seasonal IPAs to rich, dark stouts. The book also features beer recipes for home brewers, regional food recipes that incorporate beer, suggested regional food and beer pairings, and walkable pub crawl itineraries for craft beer-centric towns and cities.
Author: Ted Bruning Publisher: Paragraph Publishing ISBN: 1739553500 Category : Technology & Engineering Languages : en Pages : 347
Book Description
The Microbrewing scene has changed beyond recognition since this book was first published in 2007. The number of small independent breweries throughout the UK is now at over 2,000, with more opening every month. This handbook guides you through the practicalities of starting your own microbrewery; from how to brew, through to finding a place of your own.
Author: Ted Bruning Publisher: Paragraph Publishing ISBN: 1999840828 Category : Technology & Engineering Languages : en Pages : 479
Book Description
The Microbrewing scene has changed beyond recognition since this book was first published in 2007. The number of small independent breweries throughout the UK is now at over 2,000, with more opening every month. This handbook guides you through the practicalities of starting your own microbrewery; from how to brew, through to finding a place of your own.
Author: Joseph Peter Klapatch
Author: Joseph Peter Klapatch
Author: Dan Woodske
Author: Dan Woodske
Author: Timothy Sprinkle
Author: DC Reeves
Author: Dick Cantwell
Author: The Staff of Entrepreneur Media
Author: Karl Klockars
Author: Ted Bruning
Author: Ted Bruning