The Media of Mass Communication, Books a La Carte + Mycommunicationlab PDF Download

Author: John Vivian
Publisher: Pearson College Division
ISBN: 9780205772568
Category : Language Arts & Disciplines
Languages : en
Pages :

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Author: J. Charles Sterin
Publisher: Routledge
ISBN: 1315311798
Category : Language Arts & Disciplines
Languages : en
Pages : 1071

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Book Description
Now in its Third Edition, Mass Media Revolution remains a dynamic guide to the world of mass media, enhancing its readers’ development as critical consumers. The text employs a storytelling narrative style and integrated, chapter-specific digital material, providing a seamless learning experience. It features a wealth of expanded content—with particular attention to diversity in the media industry, reality TV, ethics and social media, and the evolution of online journalism. Chapter content, both print and online, is aligned to the ACEJMC national academic standards. Along with student video resources, this text includes an accompanying instructor resource manual and Power Point slides. All supplementary materials can be found at massmediarev.com.

Author: John Vivian
Publisher: Pearson Educacion
ISBN: 9780205876457
Category : Communication
Languages : en
Pages : 504

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Book Description
Updated in its eleventh edition, The Media of Mass Communication engages readers in the pursuit of greater media literacy and provides accessible insight into the important issues that confront students as consumers and purveyors of mass media. Through exceptional coverage of contemporary media issues and trends, including the on-going transformations in mass media, this text balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package.

Author: John Vivian
Publisher: Prentice Hall
ISBN: 9780205287390
Category : Language Arts & Disciplines
Languages : en
Pages : 548

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Book Description
New edition of an introductory text. Separate chapters are devoted to books, magazines, newspapers, recorded music, movies, television, radio, and the Web, each described in terms of technology, business structures, typologies, regulations, and influence. In addition, later chapters deal with such t

Author: Jean Folkerts
Publisher: Allyn & Bacon
ISBN: 9780205572021
Category : Language Arts & Disciplines
Languages : en
Pages :

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Book Description
For today's busy student, we've created a new line of highly portable books at affordable prices. Each title in the Books à la Carte Plus program features the exact same content from our traditional textbook in a convenient notebook-ready, loose-leaf version — allowing students to take only what they need to class. As an added bonus, each Books à la Carte Plus edition is accompanied by an access code to all of the resources found in one of our best-selling multimedia products. Best of all? Our Books à la Carte Plus titles cost less than a used textbook! The Media in Your Lifeexplores the social, historical, economic, and technological implications of the media in our culture and how to use the media effectively in our lives. Written by three highly regarded scholars and teachers, this book explores a system-wide view of the interacting social, historical, economic, and technological forces at work in today's rapidly evolving mass media. Too often, mass communication books rely only on popular publications or on academic research. Folkerts, Lacy, and Larabee believe that all forms of scholarship provide insight into mass communication. InThe Media in Your Life, the authors have combined the concrete practice of journalism with empirical research, enabling the reader to comprehend the impact of the dynamic media that are an integral part of our lives today. The Media in Your Lifeguides the reader through today's whirlwind of mass communication by providing the information and critical thinking skills necessary to consider objectively the media and its roles in their lives. Readers are challenged to look at their own use of the media and to observe patterns they see in media industries, personalities, structures, and market trends in order to become more informed media consumers.

Author: James G. Stovall
Publisher: Pearson
ISBN: 0134010523
Category : Language Arts & Disciplines
Languages : en
Pages : 278

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Book Description
REVEL™ for Writing for the Mass Media offers clear writing, simple organization, abundant exercises, and precise examples that give students information about media writing and opportunities to develop their skills as professional writers. With a focus on a converged style of media writing, and converting that style into real work, REVEL for Writing for the Mass Media offers a combination of classic and ahead-of-the-curve content to best prepare students for their future careers. REVEL is Pearson’s newest way of delivering our respected content. Fully digital and highly engaging, REVEL offers an immersive learning experience designed for the way today's students read, think, and learn. Enlivening course content with media interactives and assessments, REVEL empowers educators to increase engagement with the course, and to better connect with students. NOTE: REVEL is a fully digital delivery of Pearson content. This ISBN is for the standalone REVEL access card. In addition to this access card, you will need a course invite link, provided by your instructor, to register for and use REVEL.

Author: David Zarefsky
Publisher:
ISBN: 9780205293070
Category : Language Arts & Disciplines
Languages : en
Pages : 528

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Author: Joseph A. DeVito
Publisher:
ISBN: 9781292025162
Category : Interpersonal communication
Languages : en
Pages : 360

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Book Description
Updated in its 13th edition, Joseph Devito's The Interpersonal Communication Book provides a highly interactive presentation of the theory, research, and skills of interpersonal communication with integrated discussions of diversity, ethics, workplace issues, face-to-face and computer-mediated communication and a new focus on the concept of choice in communication. This thirteenth edition presents a comprehensive view of the theory and research in interpersonal communication and, at the same time, guides readers to improve a wide range of interpersonal skills. The text emphasizes how to choose among those skills and make effective communication choices in a variety of personal, social, and workplace relationships

Author: J. Michael Hogan
Publisher: Pearson College Division
ISBN: 9780205953950
Category : Performing Arts
Languages : en
Pages : 512

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Book Description
ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a CourseID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. Packages Access codes for Pearson's MyLab & Mastering products may not be included when purchasing or renting from companies other than Pearson; check with the seller before completing your purchase. Used or rental books If you rent or purchase a used book with an access code, the access code may have been redeemed previously and you may have to purchase a new access code. Access codes Access codes that are purchased from sellers other than Pearson carry a higher risk of being either the wrong ISBN or a previously redeemed code. Check with the seller prior to purchase. -- Promotes public speaking as a vehicle for civic engagement Public Speaking and Civic Engagement advocates for being an engaged citizen of democracy by communicating ideas and information that could benefit and improve one's community. It teaches through a clear, engaging narrative and uses special features that demonstrate specific ways in which students and citizens can use public speaking to become better citizens. MyCommunicationLab is an integral part of the Hogan program. Key learning applications include MediaShare, an eText, and a study plan. A better teaching and learning experience This program will provide a better teaching and learning experience-for you and your students. Here's how: Personalize Learning-- MyCommunicationLab is online learning. MyCommunicationLab engages students through personalized learning and helps instructors from course preparation to delivery and assessment. Improve Critical Thinking--Features that promote critical thinking, such as learning objectives and questions for review, appear throughout the book. Engage Students--Tools throughout the text help students gauge their level of communication apprehension. Apply Ethics--Discussions of ethical implications of speaker and listener choices appear in every chapter. Support Instructors-- A full set of supplements, including MyCommunicationLab, provides instructors with all the resources and support they need. 0205953956 / 9780205953950 Public Speaking and Civic Engagement Plus NEW MyCommunicationLab with eText -- Access Card Package Package consists of: 0205252885 / 9780205252886 Public Speaking and Civic Engagement 0205890857 / 9780205890859 NEW MyCommunicationLab with Pearson eText -- Valuepack Access Card

Author: Shelley D. Lane
Publisher: Rowman & Littlefield
ISBN: 1442261862
Category : Language Arts & Disciplines
Languages : en
Pages : 266

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Book Description
Understanding Everyday Incivility delves into the day-to-day annoying behaviors that color our interactions with other people, such as the use of crude language in public, family members who claim that they’re “just teasing” and we’re “too sensitive,” coworkers who constantly interrupt us, and inflammatory remarks posted on social media sites. Shelley D. Lane explores what is considered uncivil behavior, why we label some acts as crude or selfish while others are deemed polite and proper, and how these labels often change from one context to the next. She highlights the power dynamics at play in our interactions and explains how “rude” behavior can sometimes be beneficial—and “polite” behavior can be detrimental. Rather than a simplistic manual of manners, Lane provides the tools to understand everyday incivility and strategies for responding effectively and appropriately.