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Customers Switching Intentions Behavior in Retail Hypermarket Kingdom of Saudi Arabia

Customers Switching Intentions Behavior in Retail Hypermarket Kingdom of Saudi Arabia PDF Author: Samrena Jabeen
Publisher: Partridge Publishing Singapore
ISBN: 1543752039
Category : Business & Economics
Languages : en
Pages : 178

Book Description
Retail Service Quality is a vital driver in determining customer satisfaction, which in turn promotes customer loyalty and reduces switching intentions. Service quality is a solution to build customer satisfaction which could lead to customer loyalty hence reducing switching intentions. The current study has investigated the interrelationship between service quality, customer satisfaction, customer loyalty with switching intentions of customers, and the moderating role of price discounts and store ethnicity, in a single framework. Random sampling was used by administering standardized questionnaires personally to 450 hypermarket customers located in the Eastern Province of Saudi Arabia. The results confirmed that retail service quality has significant positive influence on customer satisfaction, and the positive effect of customer satisfaction on customer loyalty. Besides, the study verified store ethnicity and price discounts acted as moderating mechanism for explaining the switching intentions of satisfied and loyal customers. The results serve as a guideline for top managers of the hypermarkets to design appropriate policies and strategies in terms of retail service quality, price discounts and identifying the needs of ethnic groups in a particular region. This will help to enhance customer satisfaction and customer loyalty hence reducing switching intentions of customers.

Customers Switching Intentions Behavior in Retail Hypermarket Kingdom of Saudi Arabia

Customers Switching Intentions Behavior in Retail Hypermarket Kingdom of Saudi Arabia PDF Author: Samrena Jabeen
Publisher: Partridge Publishing Singapore
ISBN: 1543752039
Category : Business & Economics
Languages : en
Pages : 178

Book Description
Retail Service Quality is a vital driver in determining customer satisfaction, which in turn promotes customer loyalty and reduces switching intentions. Service quality is a solution to build customer satisfaction which could lead to customer loyalty hence reducing switching intentions. The current study has investigated the interrelationship between service quality, customer satisfaction, customer loyalty with switching intentions of customers, and the moderating role of price discounts and store ethnicity, in a single framework. Random sampling was used by administering standardized questionnaires personally to 450 hypermarket customers located in the Eastern Province of Saudi Arabia. The results confirmed that retail service quality has significant positive influence on customer satisfaction, and the positive effect of customer satisfaction on customer loyalty. Besides, the study verified store ethnicity and price discounts acted as moderating mechanism for explaining the switching intentions of satisfied and loyal customers. The results serve as a guideline for top managers of the hypermarkets to design appropriate policies and strategies in terms of retail service quality, price discounts and identifying the needs of ethnic groups in a particular region. This will help to enhance customer satisfaction and customer loyalty hence reducing switching intentions of customers.

Fashion Retail Supply Chain Management

Fashion Retail Supply Chain Management PDF Author: Tsan-Ming Choi
Publisher: CRC Press
ISBN: 0203764692
Category : Business & Economics
Languages : en
Pages : 122

Book Description
Fashion Retail Supply Chain Management: A Systems Optimization Approach is a comprehensive reference source that provides the state-of-the-art findings on many important emerging research issues related to retail supply chain management and optimization problems. The book takes an explicit systems approach, and discusses retailled fashion supply ch

Exploring Services Science

Exploring Services Science PDF Author: Henriqueta Nóvoa
Publisher: Springer
ISBN: 3319149806
Category : Business & Economics
Languages : en
Pages : 364

Book Description
This book contains the refereed proceedings of the 6th International Conference on Exploring Service Science (IESS), held in Porto, Portugal, in February 2015. Service science constitutes an interdisciplinary approach to systematic innovation in service systems, integrating managerial, social, legal, and engineering aspects to address the theoretical and practical challenges of the service industry and its economy. The 27 full papers accepted for IESS were selected from 69 submissions. The papers consider the topics service innovation, service exploration, service design, IT-based service engineering, and service sustainability.

Service Quality and Productivity Management

Service Quality and Productivity Management PDF Author: Jochen Wirtz
Publisher: Ws Professional
ISBN: 9781944659424
Category : Business & Economics
Languages : en
Pages : 80

Book Description
Preface -- Introduction -- Integrating service quality and productivity strategies -- What is a service quality? -- Identifying and correcting service quality problems -- Measuring service quality -- Soft and hard service quality measures -- Learning from customer feedback -- Hard measures of service quality -- Tools to analyze and address service quality problems -- Return on quality -- Defining and measuring productivity -- Improving service productivity -- Conclusion -- Summary -- Endnotes

The Customer Satisfaction towards Service Quality of Electrical Equipments

The Customer Satisfaction towards Service Quality of Electrical Equipments PDF Author: E. Sankaran, Dr. K S Meenakshi Sundaram, Dr. D Kirubakaran
Publisher: Archers & Elevators Publishing House
ISBN: 9385640666
Category : Antiques & Collectibles
Languages : en
Pages :

Book Description


Retail Marketing Management

Retail Marketing Management PDF Author: David Gilbert
Publisher: Pearson Education India
ISBN: 9788177588255
Category : Marketing
Languages : en
Pages : 476

Book Description


Hospitality Marketing and Consumer Behavior

Hospitality Marketing and Consumer Behavior PDF Author: Vinnie Jauhari
Publisher: CRC Press
ISBN: 1315341999
Category : Business & Economics
Languages : en
Pages : 229

Book Description
Creating memories and joyous experiences for consumers is a key dimension affecting the profitability and growth of a hospitality firm. Drawing on global experiences, this new book looks at the diverse factors that create these positive experiences and provides insight into marketing and consumer behavior in the context of hospitality and tourism. The dynamics of emerging economies has been captured, and some lessons have been drawn from best practices across the globe.

Perceived Quality

Perceived Quality PDF Author: Jacob Jacoby
Publisher: Lexington Books
ISBN:
Category : Business & Economics
Languages : en
Pages : 344

Book Description


ICONEBS 2020

ICONEBS 2020 PDF Author: Tri Lestariningsih
Publisher: European Alliance for Innovation
ISBN: 1631902881
Category : Social Science
Languages : en
Pages : 698

Book Description
We are glad to introduce you the proceedings of the first International Conference on on Economics, Business and Social Humanities (ICONEBS 2020). The 1st ICONEBS 2020 addresses challenges and innovations in the field of economics, business, and social humanities. The conference is enriched with renowned keynote speakers who discuss in the central theme of "The Dynamics of Economics, Business, and Social Humanities". The ICONEBS conference is hosted by State Polytechnic of Madiun and co-hosted by Aviation Polytechnic of Surabaya and Polytechnic of Jambi. This year, we held this flexible online conference to gather experts and scholars around the globe with the aim to continue disseminating the latest advanced research in the field of the dynamics of economics, business, and social humanities. We are glad to share with you that around 102 pre-registered authors are submitted their work in the conferences. However, its about 60 papers are selected and accepted for the conferences. All the papers have been through rigorous review by a panel of reviewers who provide critical comments and corrections, and have contributed substantially to the improvement of the quality of the papers to meet the requirements of International publication standard. We would like to express our sincere gratitude to the Chairman, the distinguished keynote speakers, as well as all the participants. We also want to thank the publisher for publishing the proceedings. May the readers could enjoy the gain some valuable knowledge from it. We are expecting more and more experts and scholars from all over the world to join this international event next year.

Practical Multivariate Analysis

Practical Multivariate Analysis PDF Author: Abdelmonem Afifi
Publisher: CRC Press
ISBN: 1351788906
Category : Mathematics
Languages : en
Pages : 534

Book Description
This is the sixth edition of a popular textbook on multivariate analysis. Well-regarded for its practical and accessible approach, with excellent examples and good guidance on computing, the book is particularly popular for teaching outside statistics, i.e. in epidemiology, social science, business, etc. The sixth edition has been updated with a new chapter on data visualization, a distinction made between exploratory and confirmatory analyses and a new section on generalized estimating equations and many new updates throughout. This new edition will enable the book to continue as one of the leading textbooks in the area, particularly for non-statisticians. Key Features: Provides a comprehensive, practical and accessible introduction to multivariate analysis. Keeps mathematical details to a minimum, so particularly geared toward a non-statistical audience. Includes lots of detailed worked examples, guidance on computing, and exercises. Updated with a new chapter on data visualization.