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McLuhan and Baudrillard

McLuhan and Baudrillard PDF Author: Gary Genosko
Publisher: Routledge
ISBN: 1134655878
Category : Social Science
Languages : en
Pages : 151

Book Description
Gary Genosko's timely study traces McLuhan's influence on the work of Jean Baudrillard, arguing that McLuhan's ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.

McLuhan and Baudrillard

McLuhan and Baudrillard PDF Author: Gary Genosko
Publisher: Routledge
ISBN: 1134655878
Category : Social Science
Languages : en
Pages : 151

Book Description
Gary Genosko's timely study traces McLuhan's influence on the work of Jean Baudrillard, arguing that McLuhan's ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.

McLuhan and Baudrillard

McLuhan and Baudrillard PDF Author: Gary Genosko
Publisher: Routledge
ISBN: 113465586X
Category : Social Science
Languages : en
Pages : 156

Book Description
Gary Genosko's timely study traces McLuhan's influence on the work of Jean Baudrillard, arguing that McLuhan's ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan's ideas persist and are distorted through Baudrillard's work. He argues that it is through Baudrillard's influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.

Baudrillard and the Media

Baudrillard and the Media PDF Author: William Merrin
Publisher: Polity
ISBN: 9780745630731
Category : Social Science
Languages : en
Pages : 218

Book Description
'Baudrillard and the Media' is the first in-depth critical study of Jean Baudrillard's media theory. Rejecting the common positioning of Baudrillard within the discipline as a postmodernist it argues instead for the necessity of a fuller reading of his ideas and critical project. Merrin offers an overview and evaluation of his key arguments and themes, focusing especially upon the organising principle of his work: his theory of symbolic exchange and critique of the semiotic and of simulation. Upon this basis the book also resituates Baudrillard within media theory, developing an original, critical re-reading of his relationship with McLuhanism and arguing for the significance instead of hitherto neglected influences such as Boorstin. Emphasizing his critical value and contemporary relevance, 'Baudrillard and the Media' also provides the most detailed exploration yet of Baudrillard's theory of the non-event, considering its applicability through case studies of his controversial analyses of the Gulf War, of 9/11 and the Afghan and Iraq Wars and of his own appearance in the film The Matrix. Considering also Baudrillard's discussion of cinema, his theory and personal practice of photography and his critique of new media, the book concludes with an evaluation of his place within media and communication studies and an argument for his importance for this field. Students and scholars of the media, and media theory in particular, will welcome this clear and comprehensive study.

Marshall McLuhan and Virtuality

Marshall McLuhan and Virtuality PDF Author: Chris Horrocks
Publisher: Cambridge : Icon
ISBN:
Category : Communication
Languages : en
Pages : 84

Book Description
This book argues that radical transformations in media and technology have reinvigorated debate about McLuhan's famous dictum, 'the medium is the message'.

Understanding Media

Understanding Media PDF Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537430058
Category :
Languages : en
Pages : 396

Book Description
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.

Baudrillard and Signs

Baudrillard and Signs PDF Author: Gary Genosko
Publisher: Psychology Press
ISBN: 9780415112574
Category : History
Languages : en
Pages : 224

Book Description
`Genosko's book addresses "the semiotic problem" in Baudrillard's work and provides a discussion of its development in relation to semiology, structuralism and poststructuralism .. interesting and informative.' - B Smart, Auckland University

The Medium is the Massage

The Medium is the Massage PDF Author: Marshall MacLuhan
Publisher:
ISBN:
Category : Communication
Languages : en
Pages : 160

Book Description


Simulacra and Simulation

Simulacra and Simulation PDF Author: Jean Baudrillard
Publisher: University of Michigan Press
ISBN: 9780472065219
Category : Art
Languages : en
Pages : 174

Book Description
Develops a theory of contemporary culture that relies on displacing economic notions of cultural production with notions of cultural expenditure. This book represents an effort to rethink cultural theory from the perspective of a concept of cultural materialism, one that radically redefines postmodern formulations of the body.

Media Studies

Media Studies PDF Author: Sue Thornham
Publisher: NYU Press
ISBN: 0814796265
Category : Social Science
Languages : en
Pages : 913

Book Description
Why are some people more capable than others? What are the reasons for someone gaining unusual abilities or special expertise, or being especially creative? What has to happen in order for a young person to become a child prodigy or genius? How can we help today's children to reach high levels of ability, and to shine in the arts or the sciences, in sports or games, or to excel in other fields of expertise? The Psychology of High Abilities explains how, when, and why people acquire such special expertise, and illuminates ways to make it possible for larger numbers of young people to extend their capabilities. Examining how and why people differ in their capabilities, it investigates the actual causes underlying impressive accomplishments and achievements. The volume reveals the kinds of influences that contribute to high abilities and provides practical insights into the most effective ways for extending the abilities of young people and creating higher levels of expertise.

Marshall McLuhan

Marshall McLuhan PDF Author: Janine Marchessault
Publisher: SAGE
ISBN: 9780761952657
Category : Social Science
Languages : en
Pages : 284

Book Description
Why is McLuhan important? What use can we make of his approach to the media today? In this insightful critical introduction, McLuhan's contribution is carefully explained and his reputation reassessed. The book: explains McLuhan's key ideas; engages with critical issues in media and contemporary art; demonstrates the relevance of his work for students of media and communications; addresses his methodological contribution; revises our understanding of his place in the history of ideas.