Mastering Streetwear Expansion PDF Download

Author: Craig D. Washington
Publisher: Top Notch NME
ISBN:
Category : Design
Languages : en
Pages : 103

View

Book Description
Mastering Streetwear Expansion is a deep dive into the next phase of streetwear entrepreneurship, offering a strategic roadmap for brands looking to grow beyond their initial success and establish a long-lasting impact in the industry. Written by Craig D. Washington, a trailblazing designer and entrepreneur, this book is more than just a guide—it’s a blueprint for those aiming to take their streetwear brand from niche to global. The book addresses the challenges of scaling a streetwear label in a highly competitive market, providing actionable insights on everything from product diversification and brand storytelling to digital innovation and global expansion. Each chapter equips readers with advanced strategies, real-world case studies, and industry best practices, ensuring that every aspect of growth—whether in production, marketing, or community building—is meticulously covered. But Mastering Streetwear Expansion goes beyond business tactics. It explores the cultural relevance of streetwear, showing how it intersects with music, art, and lifestyle to create a movement that’s both powerful and profitable. Washington’s unique perspective offers readers a holistic approach to navigating the evolving landscape of streetwear, staying ahead of trends, and creating a brand legacy that resonates with diverse communities worldwide. For those ready to elevate their brand to new heights, this book is a must-read. It empowers designers, entrepreneurs, and creative visionaries to turn their streetwear labels into influential, boundary-pushing brands that set the pace for the future of fashion.

Author: Tim Jackson
Publisher: Bloomsbury Publishing
ISBN: 1137092718
Category : Business & Economics
Languages : en
Pages : 240

View

Book Description
This is the first book on the subject that combines contemporary marketing theory with analysis of operational marketing practice within the fashion industry. It contains the views of key practitioners and much original case study material from leading fashion organizations to provide unique insights into the reality of fashion marketing.

Author: Noel Hein
Publisher: Panel PR
ISBN:
Category : Crafts & Hobbies
Languages : en
Pages : 10

View

Book Description
Explore the inspiring journey of Noel Hein, a Burmese model who rose from Wa State to global acclaim. This book traces Noel's path through the fashion world, from his local beginnings to international runways and prestigious photo shoots. Discover how he broke barriers, influenced Burmese fashion, and became a cultural icon. Through stories and stunning visuals, uncover Noel Hein's impact on fashion and his journey to success.

Author: Bobby Hundreds
Publisher: MCD
ISBN: 0374718350
Category : Biography & Autobiography
Languages : en
Pages : 218

View

Book Description
The story of The Hundreds and the precepts that made it an iconic streetwear brand by Bobby Hundreds himself Streetwear occupies that rarefied space where genuine "cool" coexists with big business; where a star designer might work concurrently with Nike, a tattoo artist, Louis Vuitton, and a skateboard company. It’s the ubiquitous style of dress comprising hoodies, sneakers, and T-shirts. In the beginning, a few brands defined this style; fewer still survived as streetwear went mainstream. They are the OGs, the “heritage brands.” The Hundreds is one of those persevering companies, and Bobby Hundreds is at the center of it all. The creative force behind the brand, Bobby Kim, a.k.a. Bobby Hundreds, has emerged as a prominent face and voice in streetwear. In telling the story of his formative years, he reminds us that The Hundreds was started by outsiders; and this is truly the story of streetwear culture. In This Is Not a T-Shirt, Bobby Hundreds cements his spot as a champion of an industry he helped create and tells the story of The Hundreds—with anecdotes ranging from his Southern California, punk-DIY-tinged youth to the brand’s explosive success. Both an inspiring memoir and an expert assessment of the history and future of streetwear, this is the tale of Bobby’s commitment to his creative vision and to building a real community.

Author: Elizabeth Way
Publisher: Bloomsbury Publishing
ISBN: 1350138495
Category : Design
Languages : en
Pages : 289

View

Book Description
From Elizabeth Keckly's designs as a freewoman for Abraham Lincoln's wife to flamboyant clothing showcased by Patrick Kelly in Paris, Black designers have made major contributions to American fashion. However, many of their achievements have gone unrecognized. This book, inspired by the award-winning exhibition at the Museum at FIT, uncovers hidden histories of Black designers at a time when conversations about representation and racialized experiences in the fashion industry have reached all-time highs. In chapters from leading and up-and-coming authors and curators, Black Designers in American Fashion uses previously unexplored sources to show how Black designers helped build America's global fashion reputation. From enslaved 18th-century dressmakers to 20th-century “star” designers, via independent modistes and Seventh Avenue workers, the book traces the changing experiences of Black designers under conditions such as slavery, segregation, and the Civil Rights Movement. Black Designers in American Fashion shows that within these contexts Black designers maintained multifaceted practices which continue to influence American and global style today. Interweaving fashion design and American cultural history, this book fills critical gaps in the history of fashion and offers insights and context to students of fashion, design, and American and African American history and culture.

Author: Mao Tse-Tung
Publisher: Read Books Ltd
ISBN: 1446545318
Category : Literary Collections
Languages : en
Pages : 192

View

Book Description
Quotations from Chairman Mao Tse-Tung' is a volume of selected statements taken from the speeches and writings by Mao Mao Tse-Tung, published from 1964 to 1976. It was often printed in small editions that could be easily carried and that were bound in bright red covers, which led to its western moniker of the 'Little Red Book'. It is one of the most printed books in history, and will be of considerable value to those with an interest in Mao Tse-Tung and in the history of the Communist Party of China. The chapters of this book include: 'The Communist Party', 'Classes and Class Struggle', 'Socialism and Communism', 'The Correct Handling of Contradictions Among The People', 'War and Peace', 'Imperialism and All Reactionaries ad Paper Tigers', 'Dare to Struggle and Dare to Win', et cetera. We are republishing this antiquarian volume now complete with a new prefatory biography of Mao Tse-Tung.

Author: Pharrell Williams
Publisher: Rizzoli Publications
ISBN: 0847861635
Category : Design
Languages : en
Pages : 286

View

Book Description
Following Rizzoli’s best-selling Pharrell: Places and Spaces I’ve Been, this volume documents the continuing adventures in art and design of one of the most influential figures in contemporary music and popular culture. Lavishly illustrated with 250 photographs and illustrations, this book features Pharrell Williams’s prolific and ever-expanding body of work in a graphic language all his own. Straddling art, design, and hip-hop, Pharrell’s creative output is without peer or precedent. By playing off different disciplines—music, fashion, and contemporary art—Pharrell has redefined the role of the contemporary artist, blazing a trail for other musicians and cultural figures. Expanding on themes covered in Places and Spaces I’ve Been, this book gathers a new group of collaborators. Engaging Pharrell in conversation, talents as diverse as Karl Lagerfeld and Takashi Murakami position Pharrell’s work within contemporary visual and material culture. The worldwide success of the song “Happy” to his soundtrack and production credit for the Oscar-nominated film Hidden Figures bookend a volume devoted to Pharrell’s mastery of artistic collaboration. Featuring work with artists as diverse as JR, Alex Katz, Mr., and Daniel Arsham, the book highlights recent projects and designs for Chanel, Moncler, Moynat, and Adidas. But at the heart is the visual language that Pharrell has built around his Ice Cream/Billionaire Boys Club clothing line, which integrates streetwear into the design of apparel, accessories, limited-edition toys, and skate graphics. This alone makes the book a must-have collectible.

Author: G. Bruce Boyer
Publisher: Basic Books
ISBN: 0465061591
Category : Self-Help
Languages : en
Pages : 294

View

Book Description
From choosing the right pair of eyeglasses to properly coordinating a shirt, tie, and pocket square, getting dressed is an art to be mastered. Yet, how many of us just throw on, well, whatever each morning? How many understand the subtleties of selecting the right pair of socks or the most compatible patterns of our various garments-much less the history, imperatives, and importance of our choices? In True Style, acclaimed fashion expert G. Bruce Boyer provides a crisp, indispensable primer for this daily ritual, cataloguing the essential elements of the male wardrobe and showing how best to employ them. In witty, stylish prose, Boyer breezes through classic items and traditions in menswear, detailing the evolution and best uses of fabrics like denim and linen, accoutrements like neckties and eyeglasses, and principles for combining patterns, colors, and textures. He enlightens readers about acceptable circumstances for donning a turtleneck, declaims the evils of wearing dress shoes without socks, and trumpets the virtues of sprezzatura, the artistry of concealing effort beneath a cloak of nonchalance. With a gentle yet firm approach to the rules of dressing and an incredible working knowledge of the different items, styles, and principles of menswear, Boyer provides essential wardrobe guidance for the discriminating gentleman, explaining what true style looks like-and why.

Author: Bernhard Roetzel
Publisher: H F Ullmann
ISBN: 9783848002627
Category : Fashion
Languages : en
Pages : 0

View

Book Description
"It is possible to argue about taste--but not about true style. A gentleman can be recognised immediately from his confident appearance, his charm, and his carefully chosen clothes. Gentleman is the tried-and-tested guide on matters of style and quality. This new, revised edition is distinguished by its even more elegant layout and many current made-to-measure additions, especially concerning the influence of Italian wear. From choosing a good tailor to proper shoe care, this book is an indispensible companion for indisputable good taste." 700 colour illustrations

Author: Stefano Tonchi
Publisher: Harry N. Abrams
ISBN: 9781419714177
Category : Photography
Languages : en
Pages : 0

View

Book Description
"W magazine is renowned for its avant-garde fashion stories ... This volume gathers [11] of the most remarkable stories, each in its entirety, along with never-before-seen outtakes. Each story was the centerpiece of the issue it appeared in, and together they ride the razor's edge between outrageously provocative and enchanting, from the bizarre (Steven Klein's One for the Ages) to the alien (Tim Walker's Planet Tilda) and whimsical (Paolo Roversi's Carnevale)"--Amazon.com.