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Author: Sarasvathy, Saras D. Publisher: Edward Elgar Publishing ISBN: 1839102586 Category : Business & Economics Languages : en Pages : 328
Book Description
To effectuate is to engage in a specific type of entrepreneurial action. It has special importance for situations where the future is truly unknowable or human agency is of primary importance. In this new and updated edition of the bestselling Effectuation, Saras Sarasvathy explores the theory and techniques of non-predictive control for creating new firms, markets and economic opportunities.
Author: Sarasvathy, Saras D. Publisher: Edward Elgar Publishing ISBN: 1839102586 Category : Business & Economics Languages : en Pages : 328
Book Description
To effectuate is to engage in a specific type of entrepreneurial action. It has special importance for situations where the future is truly unknowable or human agency is of primary importance. In this new and updated edition of the bestselling Effectuation, Saras Sarasvathy explores the theory and techniques of non-predictive control for creating new firms, markets and economic opportunities.
Author: United States. Agricultural Research Service. Market Quality Research Division Publisher: ISBN: Category : Agriculture Languages : en Pages : 150
Author: Maria Palazzo Publisher: Taylor & Francis ISBN: 1040001149 Category : Business & Economics Languages : en Pages : 249
Book Description
This book delves into contemporary trends in consumer behaviour and marketing strategies in the field of sustainable tourism. It explores effective promotion methods for sustainable tourism development, emphasizing the involvement of various stakeholders such as communities, local residents, visitors, organizations and governments. With an international perspective, this interdisciplinary book specifically examines the human aspects of environmental change, covering topics like smart growth; heritage; place identity, place image, and reputation; technology and innovation; life-cycle thinking and circular economy; waste management; ecosystems and global change; transitions to low-carbon economy; etc. The book raises several original research questions about the essential nature of sustainable tourism in the post-pandemic era, aiming to fill knowledge gaps and drive transformative change. Offering a blend of theoretical insights and practical case studies, this book is valuable for students, researchers and academics in business management, marketing, communication and tourism, as well as for managers and decision-makers.
Author: Naresh K. Malhotra Publisher: ISBN: Category : Business & Economics Languages : en Pages : 936
Book Description
Marketing Research: An Applied Orientation presents a comprehensive look at both the principles and practices of marketing research with balanced coverage of qualitative and quantitative material. Written from the perspective of marketing research users, the Second Edition reflects current trends in international marketing, ethics, and the integration of microcomputers and mainframes. It strives to build on the enormous success of the first edition by being even more current, contemporary, illustrative and user-friendly.
Author: Kenneth F. Hyde Publisher: Emerald Group Publishing ISBN: 178052742X Category : Business & Economics Languages : en Pages : 583
Book Description
This international field guide provides methods and studies on how-to-do case study research in natural settings. This text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict case behavior.
Author: Tran Ngoc Ca Publisher: Routledge ISBN: 0429800428 Category : Business & Economics Languages : en Pages : 378
Book Description
First published in 1999, this volume examines technology in developing countries with a focus on Vietnam. One of the world’s poorest countries, Vietnam has begun rehabilitation following the Vietnam War. Tran Ngoc Ca had four aims for this study. First, exploration of the development of TC in Vietnamese industrial companies and looks at how the learning process is related to the accumulation of TC. Second to detail links between macro environment factors and micro internal actions of firms and their impact on TC. Third, addressing specific issues in comparison with other developing countries and transitional economies. Fourth and finally, to provide a background for the implementation of policy concerned with enhancing TC acquisition.
Author: Wim Janssens Publisher: Pearson Education ISBN: 9780273703839 Category : Business & Economics Languages : en Pages : 460
Book Description
This title contains working with SPSS, descriptive statistics, univariate tests, analysis of variance, linear regression analysis, logistic regression analysis, exploratory factor analysis, confirmatory factor analysis and path analysis using SEM, cluster analysis and multidimensional scaling techniques.
Author: Group of Authors Publisher: Czech Institute of Academic Education ISBN: 8088203384 Category : Business & Economics Languages : en Pages : 136
Book Description
Academic conferences: Management, Economics, Business and Marketing (IAC-MEBM) Engineering, Robotics, IT and Nanotechnology (IAC-ERITN) Global Education, Teaching and Learning (IAC-GETL)
Author: Sarasvathy, Saras D.
Author: Sarasvathy, Saras D.
Author: United States. Agricultural Research Service. Market Quality Research Division
Author: Maria Palazzo
Author: Naresh K. Malhotra
Author: Kenneth F. Hyde
Author: Tran Ngoc Ca
Author: Wim Janssens
Author: Dwivedi, Ashish N.
Author: Group of Authors
Author: United States. Forest Service