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Author: Samarendra Mahapatra Publisher: New India Publishing Agency ISBN: 9789381450642 Category : Law Languages : en Pages : 334
Book Description
Environment, problems and policies attempts to rectify the lacunae of an absence of any comprehensive book on "Management of Agricultural Inputs". This is despite the fact that three-fourth of India's population is rural whose main occupation and profession is agriculture and allied activities. In the present context of economy and situation, it is a challenge for the agriculturists/ farmers to continue with their profession. This book provides an in-depth analysis of the environment, the problems associated with agri-inputs management and marketing. The book elaborately covers market information on agri-inputs and government policies to support the farming community. This book offers an interesting reading for academicians, students, agripreneurs and agri-input manufacturers to know about the vibrant dynamics of agri-input market in India.
Author: Samarendra Mahapatra Publisher: New India Publishing Agency ISBN: 9789381450642 Category : Law Languages : en Pages : 334
Book Description
Environment, problems and policies attempts to rectify the lacunae of an absence of any comprehensive book on "Management of Agricultural Inputs". This is despite the fact that three-fourth of India's population is rural whose main occupation and profession is agriculture and allied activities. In the present context of economy and situation, it is a challenge for the agriculturists/ farmers to continue with their profession. This book provides an in-depth analysis of the environment, the problems associated with agri-inputs management and marketing. The book elaborately covers market information on agri-inputs and government policies to support the farming community. This book offers an interesting reading for academicians, students, agripreneurs and agri-input manufacturers to know about the vibrant dynamics of agri-input market in India.
Author: Sukhpal Singh Publisher: Vikas Publishing House ISBN: 8125914420 Category : Marketing Languages : en Pages : 138
Book Description
The book provides an in-depth understanding of the market for agricultural input and suggests specific solutions for their better marketing.
Author: Pingali Venugopal Publisher: SAGE Publications Pvt. Limited ISBN: 9788132117711 Category : Business & Economics Languages : en Pages : 0
Book Description
Agri-input companies have played a significant role in transforming the post-Independence “ship-to-mouth” Indian economy, dependent on food grain imports, into a self-sufficient economy. Though agricultural productivity is declining and environmentalists are questioning the use of agri-inputs, Indian agriculture cannot do away with agri-inputs. This book, after understanding the past policy environment, agri-input marketing, and promotion strategies of both the government and private companies, suggests frameworks for agri-input marketing companies to align their strategies to the new objective of sustainable agriculture. The book will serve as a text for students in the agribusiness management programmes and also as a guide for practicing managers and policy makers.
Author: S. P. Seetharaman Publisher: ISBN: Category : Agricultural industries Languages : en Pages : 558
Book Description
Revision of papers presented at the National Workshop on Agricultural Inputs held in 1990 and organized by the Centre for Management in Agriculture, Indian Institute of Management, Ahmedabad.
Author: Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands) Publisher: Oxford University Press, USA ISBN: Category : Business & Economics Languages : en Pages : 436
Book Description
Marketing is defined as the business activities associated with the flow of goods and services from production to consumption. The marketing of agricultural products begins on the farm, with the planning of production, and is completed with the sale of food or other goods to consumers or manufacturers. Agricultural marketing also includes the supply to farmers of fertilizers and seeds as inputs for production. Overall, marketing is an essential component of successful agriculture but its importance is often underestimated, especially in developing countries. This book brings together the most significant writings on agricultural and food marketing as related to development over the last 40 years. The editor has selected key sections of significant books and papers, grouped them by their overall theme, and provided introductory commentaries. The book is intended for students of food and agricultural marketing in the developing countries and will also interest professionals in this subject area.
Author: S. S. Acharya Publisher: Oxford and IBH Publishing ISBN: 9788120416369 Category : Agricultural marketing-India Languages : en Pages : 540
Book Description
This is a revised edition of the well established book on the subject. Undergraduate and postgraduate students, as well as, teachers and research scholars, specialists in marketing, policy makers and those interested in the welfare of the farmers can benefit from this book. Contents: Agricultural Marketing - Definition and Scope / Markets and Market Structure / Agricultural Marketing and Economic Development / Marketing Functions / Marketing Agencies, Institutions and Channels / Marketing of Farm Inputs / Government Intervention and Role in Agricultural Marketing / Cooperation and Cooperatives in Agricultural Marketing / Marketing Integration, Efficiency, Costs, Margins and Price Spread / Training, Research, Extension and Statistics in Agricultural Marketing / External Trade in Agricultural Products.
Author: Robert E. Branson Publisher: McGraw-Hill Companies ISBN: Category : Business & Economics Languages : en Pages : 550
Book Description
Introduction to agricultural and agribusiness marketing-and its goals; What is marketing?; Identifying marketing objectives; Agricultural marketing; Agricultural market structure; The cost and efficiency of marketing: a public concern; Price discovery in agricultural markets; Price risk and uncertainty; Government marketing services; Direct participation by government in marketing; Producer's marketing alternatives and strategies; Agribusiness marketing; Agricultural marketing and the agribusiness firm; The marketing environment and the agribusiness firm; Developing a marketing strategy; Agribusiness products; Packaging and branding; Managerial pricing of agribusiness products: tools of analysis; Managerial pricing tactics in agribusiness market situations; Promotion of agribusiness products; Agribusiness managers and channels of distribution; Evaluating the agribusiness marketing program; Dynamics of marketin systems; Dynamics and innovations in agricultural marketing systems; International agribusiness marketing; Marketing of agribusiness inputs; Glossary; Index.
Author: Kumara Charyulu Deevi Publisher: Allied Publishers ISBN: 8184246900 Category : Business & Economics Languages : en Pages : 274
Book Description
The success of industrial agriculture and the green revolution in recent decades has often masked by significant externalities, affecting natural resources and human health as well as agriculture itself. Environmental and health problems associated with agriculture have been increasingly well documented, but it is only recently that the scale of the costs has attracted the attention of planners and scientists. Increasing consciousness about conservation of environment as well as of health hazards caused by agrochemicals has brought a major shift in consumer preference towards food quality. This timely book is a one stop resource for agriculturists, planners, policy makers and other stakeholders who are involved in organic cultivation. The findings emanated from this study would be helpful for Ministry of Agriculture, organic producers, organic input users and other associations involved in organic produce supply-chains in the country.
Author: Samarendra Mahapatra
Author: Samarendra Mahapatra
Author: Sukhpal Singh
Author: Pingali Venugopal
Author: S. P. Seetharaman
Author: Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands)
Author: Ephraim Chirwa
Author: S. S. Acharya
Author: I. M. Crawford
Author: Robert E. Branson
Author: Kumara Charyulu Deevi