Marketing Modernism Between the Two World Wars PDF Download

Author: Catherine Turner
Publisher: Studies in Print Culture and t
ISBN: 9781558493766
Category : History
Languages : en
Pages : 0

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Book Description
Focusing on the advertising policies of five publishing houses in the 1920s and 1930s, Catherine Turner here examines the process by which highbrow works of fiction were packaged, promoted, and sold to a mainstream American readership.

Author: Lise Jaillant
Publisher: Routledge
ISBN: 1317317769
Category : Literary Criticism
Languages : en
Pages : 262

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Book Description
In the 1920s and 1930s the Modern Library series began to bring out cheap editions of modernist works. Jaillant provides a thorough analysis of the series’ mix of highbrow and popular literature and argues that the availability and low cost of modernist works helped to expand modernism's influence as a literary movement.

Author: Ichiro Takayoshi
Publisher: Cambridge University Press
ISBN: 1108307809
Category : Literary Criticism
Languages : en
Pages : 514

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Book Description
American Literature in Transition, 1920–1930 examines the dynamic interactions between social and literary fields during the so-called Jazz Age. It situates the era's place in the incremental evolution of American literature throughout the twentieth century. Essays from preeminent critics and historians analyze many overlapping aspects of American letters in the 1920s and re-evaluate an astonishingly diverse group of authors. Expansive in scope and daring in its mixture of eclectic methods, this book extends the most exciting advances made in the last several decades in the fields of modernist studies, ethnic literatures, African-American literature, gender studies, transnational studies, and the history of the book. It examines how the world of literature intersected with other arts, such as cinema, jazz, and theater, and explores the print culture in transition, with a focus on new publishing houses, trends in advertising, readership, and obscenity laws.

Author: Michael H. Whitworth
Publisher: John Wiley & Sons
ISBN: 0470779896
Category : Literary Criticism
Languages : en
Pages : 320

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Book Description
This guide helps readers to engage with the major critical debates surrounding literary modernism. A judicious selection of key critical works on literary modernism Presents a critical history from the earliest reviews to the most recent theoretical assessments Shows how modernist writers understood and constructed modernism. Shows how succeeding generations have developed those constructions and brought new interpretations to bear on the subject Discusses how modernism relates to modernity and odernization, and to other literary and cultural movements Texts have been selected for their relevance to the questions surrounding modernism, and for their accessibility to readers with a limited knowledge of the modernist canon Includes a glossary and an annotated bibliography.

Author: Paul Sheehan
Publisher: Cambridge University Press
ISBN: 1107355621
Category : Literary Criticism
Languages : en
Pages : 243

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Book Description
The notion that violence can give rise to art - and that art can serve as an agent of violence - is a dominant feature of modernist literature. In this study Paul Sheehan traces the modernist fascination with violence to the middle decades of the nineteenth century, when certain French and English writers sought to celebrate dissident sexualities and stylized criminality. Sheehan presents a panoramic view of how the aesthetics of transgression gradually mutates into an infatuation with destruction and upheaval, identifying the First World War as the event through which the modernist aesthetic of violence crystallizes. By engaging with exemplary modernists such as Joyce, Conrad, Eliot and Pound, as well as lesser-known writers including Gautier, Sacher-Masoch, Wyndham Lewis and others, Sheehan shows how artworks, so often associated with creative well-being and communicative self-expression, can be reoriented toward violent and bellicose ends.

Author: Laura Rattray
Publisher: Cambridge University Press
ISBN: 1107310814
Category : Literary Criticism
Languages : en
Pages : 423

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Book Description
Edith Wharton was one of America's most popular and prolific writers, becoming the first woman to win the Pulitzer Prize for Fiction in 1921. In a publishing career spanning seven decades, Wharton lived and wrote through a period of tremendous social, cultural and historical change. Bringing together a team of international scholars, this volume provides the first substantial text dedicated to the various contexts that frame Wharton's remarkable career. Each essay offers a clearly argued and lucid assessment of Wharton's work as it relates to seven key areas: life and works, critical receptions, book and publishing history, arts and aesthetics, social designs, time and place, and literary milieux. These sections provide a broad and accessible resource for students coming to Wharton for the first time while offering scholars new critical insights.

Author: Erik M. Bachman
Publisher: Penn State Press
ISBN: 0271081694
Category : Literary Criticism
Languages : en
Pages : 209

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Book Description
This comparative historical study explores the broad sociocultural factors at play in the relationships among U.S. obscenity laws and literary modernism and naturalism in the early twentieth century. Putting obscenity case law’s crisis of legitimation and modernism’s crisis of representation into dialogue, Erik Bachman shows how obscenity trials and other attempts to suppress allegedly vulgar writing in the United States affected a wide-ranging debate about the power of the printed word to incite emotion and shape behavior. Far from seeking simply to transgress cultural norms or sexual boundaries, Bachman argues, proscribed authors such as Wyndham Lewis, Erskine Caldwell, Lillian Smith, and James T. Farrell refigured the capacity of writing to evoke the obscene so that readers might become aware of the social processes by which they were being turned into mass consumers, voyeurs, and racialized subjects. Through such efforts, these writers participated in debates about the libidinal efficacy of language with a range of contemporaries, from behavioral psychologists and advertising executives to book cover illustrators, magazine publishers, civil rights activists, and judges. Focusing on case law and the social circumstances informing it, Literary Obscenities provides an alternative conceptual framework for understanding obscenity’s subjugation of human bodies, desires, and identities to abstract social forces. It will appeal especially to scholars of American literature, American studies, and U.S. legal history.

Author: Leonid Livak
Publisher: JHU Press
ISBN: 1421426420
Category : Literary Criticism
Languages : en
Pages : 392

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Book Description
Aiming to open an overdue debate about the academic fields of Russian and transnational modernist studies, this book is intended for an audience of scholars in comparative literary and cultural studies, specialists in Russian and transnational modernism, and researchers engaged with European cultural historiography.

Author: Alissa G. Karl
Publisher: Routledge
ISBN: 1136094741
Category : Literary Criticism
Languages : en
Pages : 193

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Book Description
Though the relationship of modernist writers and artists to mass-marketplaces and popular cultural forms is often understood as one of ambivalence if not antagonism, Modernism and the Marketplace redirects this established line of inquiry, considering the practical and conceptual interfaces between literary practice and dominant economic institutions and ideas.

Author: T. Galow
Publisher: Springer
ISBN: 0230119492
Category : Literary Criticism
Languages : en
Pages : 389

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Book Description
Writing Celebrity is divided into three major sections. The first part traces the rise of a national celebrity culture in the United States and examines the impact that this culture had on "literary" writing in the decades before World War II. The second two sections of the book demonstrate the relevance of celebrity for literary scholarship by re-evaluating the careers of two major American authors, F. Scott Fitzgerald and Gertrude Stein.