Marketing Digital En Su Clínica Estética PDF Download

Author: Benito Novas
Publisher: Palibrio
ISBN: 1506526756
Category : Business & Economics
Languages : es
Pages : 214

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Book Description
“Lo que más me ha impresionado de “Marketing digital en su clínica estética” es que las estrategias son sumamente prácticas y sencillas de implementar y además no cuestan demasiado. Cada cirujano plástico debería leer este libro”. — Alfredo Hoyos MD “Marketing digital en su clínica estética” Guía completa para médicos estéticos. Una guía práctica hands-on para monetizar social media, web y marketing digital. Nuevas técnicas, tácticas, plataformas, tendencias y oportunidades. Incremente su tráfico, leads, ventas y su espacio en el mercado. Guía paso a paso para el planeamiento y la ejecución de su plan de mercadeo con resultados acelerados. Cubrimos todos los aspectos de video y foto marketing con Instagram, Facebook, Periscope y Google Hangout.

Author: Catherine Maley y Benito Novas
Publisher: Palibrio
ISBN: 1463313012
Category : Medical
Languages : es
Pages : 153

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Book Description
Catherine Maley ,MBA Exitosa Mercadologa basada en San Francisco, California Es colaboradora habitual de las publicaciones principales de la industria mdica. Comparte podio con lderes de la medicina esttica en congresos mdicos nacionales e internacionales. Popular consultora de clnicas privadas y corporaciones de la Medicina estetica y cosmetica. Su programa Mercadotecnia de Imagen Cosmetica (Cosmetic Image Marketing ) se especializa en el crecimiento de clnicas estticas utilizando relaciones pblicas, publicidad y estrategias de mercadotecnia personalizadas. (CIM) trabaja con mdicos para establecer metas y trazar planes de marketing para sacar el mximo provecho del tiempo de un mdico dinero y recursos. CIM ha colaborado con un sinnmero de mdicos para comercializar de manera rentable sus clnicas obteniendo un slido retorno sobre la inversin. Benito Novas Benito Novas es un visionario, mercadlogo de alta escala con liderazgo demostrado en la gestin de operaciones, mejora de procesos e implementacin de modelos de calidad. Presidente y Fundador de Aesthetic Marketing Group (AMG) con base en Miami, Florida se especializa en el desarrollo y promocion de Practicas de Medicina Estetica y Cosmetica El Sr. Novas es un pensador crtico y solucionador de problemas analticos con slidos conocimientos de la construccin de relaciones. Su trayectoria en el desarrollo del sector salud, marketing, promocin y gestin administrativa le ayudar a desarrollar y crecer su clnica.

Author: Catherine Maley Benito Novas
Publisher:
ISBN: 9781463313005
Category : Medical
Languages : es
Pages : 144

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Book Description
Catherine Maley,MBA Exitosa Mercadologa basada en San Francisco, California Es colaboradora habitual de las publicaciones principales de la industria médica. Comparte podio con líderes de la medicina estética en congresos médicos nacionales e internacionales. Popular consultora de clínicas privadas y corporaciones de la Medicina estetica y cosmetica. Su programa Mercadotecnia de Imagen Cosmetica (Cosmetic Image Marketing ) se especializa en el crecimiento de clínicas estéticas utilizando relaciones públicas, publicidad y estrategias de mercadotecnia personalizadas. (CIM) trabaja con médicos para establecer metas y trazar planes de marketing para sacar el máximo provecho del tiempo de un médico dinero y recursos. CIM ha colaborado con un sinnúmero de médicos para comercializar de manera rentable sus clínicas obteniendo un sólido retorno sobre la inversión. Benito Novas Benito Novas es un visionario, mercadólogo de alta escala con liderazgo demostrado en la gestión de operaciones, mejora de procesos e implementación de modelos de calidad. Presidente y Fundador de ?Aesthetic Marketing Group? (AMG) con base en Miami, Florida se especializa en el desarrollo y promocion de Practicas de Medicina Estetica y Cosmetica El Sr. Novas es un pensador crítico y solucionador de problemas analíticos con sólidos conocimientos de la construcción de relaciones. Su trayectoria en el desarrollo del sector salud, marketing, promoción y gestión administrativa le ayudará a desarrollar y crecer su clínica.

Author: Diego Santos López
Publisher:
ISBN:
Category :
Languages : es
Pages : 80

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Book Description
Internet es, a día de hoy, el canal más fuerte de interacción entre usuarios. Del mismo modo que todas las disciplinas han tenido y tienen que saberse adaptar a este nuevo medio para conseguir explotarlo al máximo, el Marketing no podía ser menos. Una de las ramas más importantes y con más proyección hoy en día en el Marketing, es el Marketing Digital, los actuales y futuros profesionales de este sector, debemos conocer y adaptarnos a este medio y ser capaces de beneficiarnos de todo su abanico de posibilidades. Del mismo modo que otros muchos sectores, el de la medicina estética, es un sector que se está beneficiando, y continuará haciéndolo, del gran poder de las técnicas y estrategias ofrecidas dentro del marketing digital, con el fin de crecer y aumentar su actividad en el mercado actual y futuro. Por ello he querido implementar y analizar este proyecto de marketing digital, directamente destinado al sector de la medicina estética actual. Palabras clave: Marketing Digital, Redes Sociales, Medicina Estética, Plan de Marketing Digital.

Author: Charles Bazerman
Publisher: Parlor Press LLC
ISBN: 1643170015
Category : Language Arts & Disciplines
Languages : en
Pages : 486

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Book Description
Genre studies and genre approaches to literacy instruction continue to develop in many regions and from a widening variety of approaches. Genre has provided a key to understanding the varying literacy cultures of regions, disciplines, professions, and educational settings. GENRE IN A CHANGING WORLD provides a wide-ranging sampler of the remarkable variety of current work. The twenty-four chapters in this volume, reflecting the work of scholars in Europe, Australasia, and North and South America, were selected from the over 400 presentations at SIGET IV (the Fourth International Symposium on Genre Studies) held on the campus of UNISUL in Tubarão, Santa Catarina, Brazil in August 2007—the largest gathering on genre to that date. The chapters also represent a wide variety of approaches, including rhetoric, Systemic Functional Linguistics, media and critical cultural studies, sociology, phenomenology, enunciation theory, the Geneva school of educational sequences, cognitive psychology, relevance theory, sociocultural psychology, activity theory, Gestalt psychology, and schema theory. Sections are devoted to theoretical issues, studies of genres in the professions, studies of genre and media, teaching and learning genre, and writing across the curriculum. The broad selection of material in this volume displays the full range of contemporary genre studies and sets the ground for a next generation of work.

Author: Sandro Siervo
Publisher: Quintessence Publishing (IL)
ISBN:
Category : Medical
Languages : en
Pages : 254

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Book Description
Proper management of soft tissues in periodontal, implant, and reconstructive surgery has become increasingly important for esthetic treatment outcomes. In order to achieve correct postoperative positioning of the soft tissues, clinicians must have a comprehensive understanding of wound healing and suturing. Drawing on a series of clinical cases, this book outlines suturing techniques for the most common surgical procedures, providing indications as well as techniques for implementation. The detailed illustrations and tables clarify difficult technical concepts, and a quick reference guide consolidates the essential information for each suture type.

Author: Juarez M. Avelar
Publisher: Springer
ISBN: 3319278517
Category : Medical
Languages : en
Pages : 600

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Book Description
This book documents the important advances that have been achieved in abdominoplasty over the past 15 years, in particular through the introduction of a nontraumatic approach associated with minimal morbidity owing to the avoidance of resection of abdominal panniculus and damage to the perforating vessels. The surgical principles of this procedure, including in combination with liposuction, are fully described by its developer, Juarez Avelar, with the aid of a wealth of color illustrations. A miniabdominoplasty option is also discussed and recent significant technical contributions such as various new plication techniques and means of minimizing complications are clearly presented. In addition, a series of chapters explain how the surgical principles underlying the described nontraumatic method of abdominoplasty can now be applied to other areas of the body, for example to improve rhytidoplasty, ear reconstruction, body contouring, and medial thigh lifting. This book enables the plastic surgeon to apply the latest abdominoplasty techniques effectively and safely.

Author: Renan Rangel Bonamigo
Publisher: Springer
ISBN: 3319339192
Category : Medical
Languages : en
Pages : 1581

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Book Description
This book provides a reference guide in the field of dermatology, presenting and discussing its interface with public health. Dermatological diseases are extremely common in populations around the globe, and the systematization of knowledge about these dermatoses and their relationships with different epidemiological factors may help us to understand the challenges that governments and private institutions face and must try to overcome in order to improve global health. Undergraduate and graduate students, dermatologists and general practitioners who study and / or work in the area will find scientific support in this book, which is intended as a reference work for dermatological practice and public health. The book has ten sections addressing carefully selected topics, including: 1. concepts in dermatoepidemiology and the international strategies in programs of Public Health; 2-6. the most significant skin diseases (including dermatology in tropical medicine) ; 7. diseases that are not primarily dermatological, but have a high impact on public health and may have skin and mucosal manifestations; 8. a number of emerging issues in dermatology in public health; 9. clinical approaches (diagnosis and management) to common dermatological symptoms and 10. multidisciplinary approaches in dermatology. The editors have brought together authors with extensive experience in their respective fields in order to provide a reference book for those involved in or with an interest in the relationship between dermatology and public health.

Author: Michael R. Burgdorf
Publisher:
ISBN: 9781642250107
Category : Health & Fitness
Languages : en
Pages : 336

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Book Description
Look Confident - Feel Confident - Live Confident As the much-anticipated companion to The Mommy Makeover, Dr. Michael R. Burgdorf's The Daddy Do-Over, reveals the truth behind the importance of a man's physical appearance and just how much it can help you-- or hold you back. He examines the recent popularity in male plastic surgery, especially in fathers who juggle a busy family and a busy career. Speaking directly to dads, Dr. Burgdorf introduces a variety of options that plastic surgery offers, letting you find the perfect look for the lifestyle you live--or want to live. Discover no down-time, non-invasive options, as well as comprehensive procedures, to improve your appearance. Dr. Burgdorf will help you learn: - THE PARADOX OF THE MALE DILEMMA. - WHICH DADS ARE GETTING PLASTIC SURGERY. - WHAT PROCEDURES ARE MOST POPULAR IN MEN. - THE HEALTHY REACTION TO A MIDLIFE CRISIS. - HOW VISITING A PLASTIC SURGEON CAN REVITALIZE YOUR CAREER. Discover how The Daddy Do-Over can boost your confidence, reinvigorate your image, and lead to success in your business and your home life.

Author: Frank Schwarz
Publisher: Quintessence Publishing (IL)
ISBN: 9781850971931
Category : Dental implants
Languages : en
Pages : 0

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Book Description
This text provides an understanding of the underlying medical and dental factors involved in the overall complex of peri-implantitis for successful management of the disease.