Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 1613083181
Category : Business & Economics
Languages : en
Pages : 202
Book Description
Distance learning for both the education and industry is steadily growing, creating a demand for eager entrepreneurs. Teaching methods and tools now in popular use for virtual training are covered: videos; eBooks; interactive software types; college sponsored staff training for college instructors; hardware, camera, video, sound equipment; online group forums; online events; choosing the right presentation style and linking to appropriate social media sites; and networking presentations. A range of industry examples will be given for accreditation, certifications, and credit; adding training onto an existing business as side income; how to sell media/training tools; how much to charge clients; start up costs; software types used; the legal obligations around taxes, business registration, working from home, and content confidentiality; and growth planning and writing a business plan. Relevant and fun call-outs, tip boxes, industry stats, an index, and a rich appendix and glossary is provided. An appendix offers resources in continued learning and rounded training for trainers; industry organizations and trade groups; books and eBooks; videos; software; websites; successful online trainers and online education institutions; consultants; and certification organizations.
Start Your Own eLearning or Training Business
Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 1613083181
Category : Business & Economics
Languages : en
Pages : 202
Book Description
Distance learning for both the education and industry is steadily growing, creating a demand for eager entrepreneurs. Teaching methods and tools now in popular use for virtual training are covered: videos; eBooks; interactive software types; college sponsored staff training for college instructors; hardware, camera, video, sound equipment; online group forums; online events; choosing the right presentation style and linking to appropriate social media sites; and networking presentations. A range of industry examples will be given for accreditation, certifications, and credit; adding training onto an existing business as side income; how to sell media/training tools; how much to charge clients; start up costs; software types used; the legal obligations around taxes, business registration, working from home, and content confidentiality; and growth planning and writing a business plan. Relevant and fun call-outs, tip boxes, industry stats, an index, and a rich appendix and glossary is provided. An appendix offers resources in continued learning and rounded training for trainers; industry organizations and trade groups; books and eBooks; videos; software; websites; successful online trainers and online education institutions; consultants; and certification organizations.
Publisher: Entrepreneur Press
ISBN: 1613083181
Category : Business & Economics
Languages : en
Pages : 202
Book Description
Distance learning for both the education and industry is steadily growing, creating a demand for eager entrepreneurs. Teaching methods and tools now in popular use for virtual training are covered: videos; eBooks; interactive software types; college sponsored staff training for college instructors; hardware, camera, video, sound equipment; online group forums; online events; choosing the right presentation style and linking to appropriate social media sites; and networking presentations. A range of industry examples will be given for accreditation, certifications, and credit; adding training onto an existing business as side income; how to sell media/training tools; how much to charge clients; start up costs; software types used; the legal obligations around taxes, business registration, working from home, and content confidentiality; and growth planning and writing a business plan. Relevant and fun call-outs, tip boxes, industry stats, an index, and a rich appendix and glossary is provided. An appendix offers resources in continued learning and rounded training for trainers; industry organizations and trade groups; books and eBooks; videos; software; websites; successful online trainers and online education institutions; consultants; and certification organizations.
Entrepreneurial You
Author: Dorie Clark
Publisher: Harvard Business Press
ISBN: 1633692280
Category : Business & Economics
Languages : en
Pages : 263
Book Description
What does it take to create the career you want? It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or developing a sideline. But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, developing multiple revenue streams, and bringing in a steady flow of new clients can be a daunting prospect. Dorie Clark, a successful entrepreneur and author, has done it all. And in Entrepreneurial You she provides a blueprint for professional independence, with insights and advice on building your brand, monetizing your expertise, and extending your reach and impact online. In short, engaging chapters she outlines the necessary elements and concrete tactics for entrepreneurial success. She shares the stories of entrepreneurs of all kinds--from consultants and coaches to podcasters, bloggers, and online marketers--who have generated six- and seven-figure incomes. This book will be your hands-on guide to building a portfolio of revenue streams, both traditional and online, so that you can liberate yourself financially and shape your own career destiny.
Publisher: Harvard Business Press
ISBN: 1633692280
Category : Business & Economics
Languages : en
Pages : 263
Book Description
What does it take to create the career you want? It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or developing a sideline. But there's a major obstacle professionals face when they contemplate taking the leap: how to actually make money doing what they love. You may have incredible talent and novel ideas, but figuring out how to get started, building your reputation in a new realm, developing multiple revenue streams, and bringing in a steady flow of new clients can be a daunting prospect. Dorie Clark, a successful entrepreneur and author, has done it all. And in Entrepreneurial You she provides a blueprint for professional independence, with insights and advice on building your brand, monetizing your expertise, and extending your reach and impact online. In short, engaging chapters she outlines the necessary elements and concrete tactics for entrepreneurial success. She shares the stories of entrepreneurs of all kinds--from consultants and coaches to podcasters, bloggers, and online marketers--who have generated six- and seven-figure incomes. This book will be your hands-on guide to building a portfolio of revenue streams, both traditional and online, so that you can liberate yourself financially and shape your own career destiny.
How to Develop and Promote Successful Seminars and Workshops
Author: Howard L. Shenson
Publisher: Wiley
ISBN: 9780471527091
Category : Business & Economics
Languages : en
Pages : 292
Book Description
A complete guide to succeeding in today's burgeoning seminarbusiness--from developing a program and market testing, to pricing,promotion, advertising, and more! How to Develop & PromoteSuccessful Seminars & Workshops The adult educationbusiness--seminars, workshops, classes, conferences--is one of thefastest growing industries in the country and, for many, extremelyprofitable. Now, Howard Shenson shares proven-effective,research-based strategies responsible for filling more than onemillion seminar seats, to allow anyone with marketable knowledge tosucceed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminarfor about $1,000 or less * How to develop a dynamic program and effective programmaterials * How to create a powerful, registration producing marketingstrategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketingto increase sales * How to evaluate and choose where and when to conduct your seminaror workshop * How to select hotel and conference facilities * How to price your program to ensure maximumregistrations/profitability * How to develop or obtain program materials and how to add to yourprofits through back-of-the-room sales of products andservices * How to creatively select and rent mailing lists, and maximizeyour direct mail response while reducing marketing expense
Publisher: Wiley
ISBN: 9780471527091
Category : Business & Economics
Languages : en
Pages : 292
Book Description
A complete guide to succeeding in today's burgeoning seminarbusiness--from developing a program and market testing, to pricing,promotion, advertising, and more! How to Develop & PromoteSuccessful Seminars & Workshops The adult educationbusiness--seminars, workshops, classes, conferences--is one of thefastest growing industries in the country and, for many, extremelyprofitable. Now, Howard Shenson shares proven-effective,research-based strategies responsible for filling more than onemillion seminar seats, to allow anyone with marketable knowledge tosucceed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminarfor about $1,000 or less * How to develop a dynamic program and effective programmaterials * How to create a powerful, registration producing marketingstrategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketingto increase sales * How to evaluate and choose where and when to conduct your seminaror workshop * How to select hotel and conference facilities * How to price your program to ensure maximumregistrations/profitability * How to develop or obtain program materials and how to add to yourprofits through back-of-the-room sales of products andservices * How to creatively select and rent mailing lists, and maximizeyour direct mail response while reducing marketing expense
88 Money-Making Writing Jobs
Author: Robert Bly
Publisher: Sourcebooks, Inc.
ISBN: 1402223013
Category : Reference
Languages : en
Pages : 337
Book Description
THE BEST WAYS TO MAKE THOUSANDS OF DOLLARS WRITING! Writers today are no longer just working on books and newspapers. Businesses, advertisers, and hundreds of other outlets are desperate for people who can craft effective messages and persuade people with their words. A strong writer can make $50 to $200 per hour, or even more... if you know where to find the work. Robert Bly is a professional writer who makes more than $600,000 per year from his writing. Now, he's ready to share his secrets. 88 Money-Making Writing Jobs presents the best outlets writers can find to turn their words into profit (including many that few people think to seek out). Along with an overview of each job, you'll discover: A breakdown of what it typically pays The nuts and bolts of what you'll write What it takes to work in the field How to get started Resources for finding the work For anyone serious about a career as a writer, this guide offers the best information on how to make incredible money in ways that are fun, challenging, and make the most of your writing talents.
Publisher: Sourcebooks, Inc.
ISBN: 1402223013
Category : Reference
Languages : en
Pages : 337
Book Description
THE BEST WAYS TO MAKE THOUSANDS OF DOLLARS WRITING! Writers today are no longer just working on books and newspapers. Businesses, advertisers, and hundreds of other outlets are desperate for people who can craft effective messages and persuade people with their words. A strong writer can make $50 to $200 per hour, or even more... if you know where to find the work. Robert Bly is a professional writer who makes more than $600,000 per year from his writing. Now, he's ready to share his secrets. 88 Money-Making Writing Jobs presents the best outlets writers can find to turn their words into profit (including many that few people think to seek out). Along with an overview of each job, you'll discover: A breakdown of what it typically pays The nuts and bolts of what you'll write What it takes to work in the field How to get started Resources for finding the work For anyone serious about a career as a writer, this guide offers the best information on how to make incredible money in ways that are fun, challenging, and make the most of your writing talents.
Fostering Sustainable Behavior
Author: Doug McKenzie-Mohr
Publisher: New Society Publishers
ISBN: 1550924621
Category : Business & Economics
Languages : en
Pages : 184
Book Description
The highly acclaimed manual for changing everyday habits-now in an all-newthird edition! We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous amounts of resources are saved. How then do we go about transforming people's good intentions into action? Fostering Sustainable Behavior explains how the field of community-based social marketing has emerged as an effective tool for encouraging positive social change. This completely revised and updated third edition contains a wealth of new research, behavior change tools, and case studies. Learn how to: target unsustainable behaviors, and identify the barriers to change understand various commitment strategies communicate effective messages enhance motivation and invite participation. The strategies introduced in this ground-breaking manual are an invaluable resource for anyone interested in promoting sustainable behavior, including environmental conservation, recycling and waste reduction, water and energyefficiency and alternative transportation.
Publisher: New Society Publishers
ISBN: 1550924621
Category : Business & Economics
Languages : en
Pages : 184
Book Description
The highly acclaimed manual for changing everyday habits-now in an all-newthird edition! We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous amounts of resources are saved. How then do we go about transforming people's good intentions into action? Fostering Sustainable Behavior explains how the field of community-based social marketing has emerged as an effective tool for encouraging positive social change. This completely revised and updated third edition contains a wealth of new research, behavior change tools, and case studies. Learn how to: target unsustainable behaviors, and identify the barriers to change understand various commitment strategies communicate effective messages enhance motivation and invite participation. The strategies introduced in this ground-breaking manual are an invaluable resource for anyone interested in promoting sustainable behavior, including environmental conservation, recycling and waste reduction, water and energyefficiency and alternative transportation.
Promote Your Book
Author: Patricia Fry
Publisher: Simon and Schuster
ISBN: 1621533727
Category : Language Arts & Disciplines
Languages : en
Pages : 278
Book Description
Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; arrange book signings, radio, and TV appearances; enhance marketing skills; spend money in all the right places, and more.
Publisher: Simon and Schuster
ISBN: 1621533727
Category : Language Arts & Disciplines
Languages : en
Pages : 278
Book Description
Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; arrange book signings, radio, and TV appearances; enhance marketing skills; spend money in all the right places, and more.
How to Buy and Manage Your Own Hotel
Author: Miles Quest
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158232
Category : Business & Economics
Languages : en
Pages : 247
Book Description
Hotel keeping is an arduous profession. It needs technical, managerial, marketing and economic expertise; what’s more, it demands total commitment. This book provides the complete purchasing toolkit. It removes all the complications and mystique and guides readers around the pitfalls of ownership, saving much heartache and expense.
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158232
Category : Business & Economics
Languages : en
Pages : 247
Book Description
Hotel keeping is an arduous profession. It needs technical, managerial, marketing and economic expertise; what’s more, it demands total commitment. This book provides the complete purchasing toolkit. It removes all the complications and mystique and guides readers around the pitfalls of ownership, saving much heartache and expense.
Start Your Own Personal Training Business
Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 1613083459
Category : Business & Economics
Languages : en
Pages : 204
Book Description
Personal training is an exciting industry to be in right now! Starting a personal training business can offer a satisfying combination of financial reward, a flexible schedule, and a career where you can make a profound difference in the lives of others. As skilled personal trainer, having good business knowledge and judgment can be the first step to earning a substantial income. In this revised guide, our experts teach you the nuts and bolts of starting a business, including everything from writing a business plan to finding a profitable niche within the exercise and sports community. From boutique studios to partnerships with schools and private trainers, this book will help get you started on the right foot.
Publisher: Entrepreneur Press
ISBN: 1613083459
Category : Business & Economics
Languages : en
Pages : 204
Book Description
Personal training is an exciting industry to be in right now! Starting a personal training business can offer a satisfying combination of financial reward, a flexible schedule, and a career where you can make a profound difference in the lives of others. As skilled personal trainer, having good business knowledge and judgment can be the first step to earning a substantial income. In this revised guide, our experts teach you the nuts and bolts of starting a business, including everything from writing a business plan to finding a profitable niche within the exercise and sports community. From boutique studios to partnerships with schools and private trainers, this book will help get you started on the right foot.
Adorno, Foucault and the Critique of the West
Author: Deborah Cook
Publisher: Verso Books
ISBN: 178873081X
Category : Philosophy
Languages : en
Pages : 193
Book Description
The alliance of critical theory between Frankfurt and Paris Adorno, Foucault and the Critique of the West argues that critical theory continues to offer valuable resources for critique and contestation during this turbulent period. To assess these resources, it examines the work of two of the twentieth century's more prominent social theorists: Theodor W. Adorno and Michel Foucault. Although Adorno was situated squarely in the Marxist tradition that Foucault would occasionally challenge, Deborah Cook demonstrates that their critiques of our current predicament are complementary in important respects. Among other things, these critiques converge in their focus on the historical conditions-economic in Adorno and political in Foucault-that gave rise to the racist and authoritarian tendencies that continue to blight the West. Cook also shows that, when Adorno and Foucault plumb the economic and political forces that have shaped our identities, they offer remarkably similar answers to the perennial question: What is to be done?
Publisher: Verso Books
ISBN: 178873081X
Category : Philosophy
Languages : en
Pages : 193
Book Description
The alliance of critical theory between Frankfurt and Paris Adorno, Foucault and the Critique of the West argues that critical theory continues to offer valuable resources for critique and contestation during this turbulent period. To assess these resources, it examines the work of two of the twentieth century's more prominent social theorists: Theodor W. Adorno and Michel Foucault. Although Adorno was situated squarely in the Marxist tradition that Foucault would occasionally challenge, Deborah Cook demonstrates that their critiques of our current predicament are complementary in important respects. Among other things, these critiques converge in their focus on the historical conditions-economic in Adorno and political in Foucault-that gave rise to the racist and authoritarian tendencies that continue to blight the West. Cook also shows that, when Adorno and Foucault plumb the economic and political forces that have shaped our identities, they offer remarkably similar answers to the perennial question: What is to be done?
Quiet Marketing
Author: Danielle Gardner
Publisher: Danielle Gardner
ISBN: 9780645313840
Category :
Languages : en
Pages : 84
Book Description
If conventional business and marketing advice has not landed in your heart and soul very well, and keeps you chained to your screens (when you'd rather spend more time off line), then this book is for you!Quiet Marketing is a book for highly sensitive solopreneurs who are seeking a calm, uncomplicated, minimal approach to business and online visibility.Inside, you'll learn:* How quiet marketing is not about playing small, being shy or being invisible in the marketplace. * Simple ways for your ideal clients to discover you that don't require you to be online all the time. * How to work from a smaller plate, do less things (better) and accomplish more. * About trusting your ideas, especially when they are contrary to what everyone else is saying and doing..* About your role in influencing positive change in the world through your message.And much more!This book will inspire you to think about and do marketing differently, spark fresh hope and possibilities for your business, show you practical ways to prioritise your wellbeing, and give you confidence to create success on your own terms.
Publisher: Danielle Gardner
ISBN: 9780645313840
Category :
Languages : en
Pages : 84
Book Description
If conventional business and marketing advice has not landed in your heart and soul very well, and keeps you chained to your screens (when you'd rather spend more time off line), then this book is for you!Quiet Marketing is a book for highly sensitive solopreneurs who are seeking a calm, uncomplicated, minimal approach to business and online visibility.Inside, you'll learn:* How quiet marketing is not about playing small, being shy or being invisible in the marketplace. * Simple ways for your ideal clients to discover you that don't require you to be online all the time. * How to work from a smaller plate, do less things (better) and accomplish more. * About trusting your ideas, especially when they are contrary to what everyone else is saying and doing..* About your role in influencing positive change in the world through your message.And much more!This book will inspire you to think about and do marketing differently, spark fresh hope and possibilities for your business, show you practical ways to prioritise your wellbeing, and give you confidence to create success on your own terms.