Author: Debra TroppPublisher:
ISBN:
Category : Farm produce
Languages : en
Pages : 114
Book Description
Mexico's Changing Marketing System for Fresh Produce
Author: Debra TroppPublisher:
ISBN:
Category : Farm produce
Languages : en
Pages : 114
Book Description
National Ornamental Shipping Point Report
Author: Fresh Fruit and Vegetable Market News
Author: United States. Agricultural Marketing Service. Fruit and Vegetable DivisionPublisher:
ISBN:
Category : Farm produce
Languages : en
Pages : 292
Book Description
Marketing Mexico Fruits & Vegetables
Author: Essentials of Health Care Marketing, Fourth Edition
Author: Eric N. BerkowitzPublisher: Jones & Bartlett Learning
ISBN: 1284124193
Category : Medical
Languages : en
Pages : 609
Book Description
New Fifth Edition of Essentials of Health Care Marketing coming in March 2021. Essentials of Health Care Marketing, Fourth Edition will provide your students with a foundational knowledge of the principles of marketing and their particular application in health care. Moreover, the text offers a perspective on how these principles must shift in response to the changing environmental forces that are unique to this market.
Country Market Survey
Author: Market Factors in Mexico
Author: Paul S. FloresPublisher:
ISBN:
Category : Mexico
Languages : en
Pages : 20
Book Description
Global Marketing
Author: Kate GillespiePublisher: Routledge
ISBN: 1317508335
Category : Business & Economics
Languages : en
Pages : 598
Book Description
This textbook introduces students to the important concepts of global marketing today, and their managerial implications. Designed to be shorter than many other textbooks, Global Marketing focuses on getting to the point faster. Increasingly, marketing activities must be integrated at a global level. Yet, the enduring influence of culture requires marketers to adapt local strategies in light of cultural differences. Global Marketing takes a similar strategic approach, recognizing the need to address both the forces of globalization and those of localization. Other key features include: Coverage of often overlooked topics, such as the competitive rise of China’s state-owned enterprises; the importance of diasporas as target markets; and the emerging threat to legitimate marketers from transnational criminal organizations A chapter dedicated to understanding global and local competitors, setting the stage for ongoing discussion of both buyers and competitors in an increasingly competitive global marketplace Extensive real-life examples and cases from developed and emerging markets, including insights into the often-overlooked markets of Africa, Latin America, and the Middle East Written in a student-friendly style, previous editions have received praise from both students and instructors. This edition continues to build on this strong foundation, making this the book of choice for students of global marketing classes.
Marketing Florida Vegetables
Author: Mexico and Its Developing Agricultural Market, 1979-March 1987
Author: Mary E. LassanyiPublisher:
ISBN:
Category : Agriculture
Languages : en
Pages : 34
Book Description