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Manual of Industrial Marketing Research

Author: Allan Rawnsley
Publisher:
ISBN:
Category :
Languages : en
Pages : 196

Book Description

Manual of Industrial Marketing Research

Author: Allan Rawnsley
Publisher:
ISBN:
Category :
Languages : en
Pages : 196

Book Description

Manual of Industrial Marketing Research

Author: Allan Rawnsley
Publisher: John Wiley & Sons
ISBN:
Category : Business & Economics
Languages : en
Pages : 216

Book Description
Manual on industrial marketing research - considers the importance of planning, and covers use of published information sources and sample surveys, explains data analysis (forecasting, model building, etc.), And presentation of the resulting data, and considers the role of consultants within imr. Flow charts, graphs and references.

Manual of Industrial Marketing Research

Author: Allan Rawnsley
Publisher:
ISBN: 9780835730822
Category :
Languages : en
Pages : 206

Book Description

Industrial Marketing Research

Author: Jon R. Ryan
Publisher:
ISBN:
Category : Industrial marketing
Languages : en
Pages : 75

Book Description

Industrial Marketing Research (RLE Marketing)

Author: Nicholas Stacey
Publisher: Routledge
ISBN: 1317649028
Category : Business & Economics
Languages : en
Pages : 440

Book Description
The book provides a comprehensive analysis of the techniques and mechanics of the research process, and the management implications of industrial marketing research. It reveals not only how to do marketing research, but also the full range of its profitable applications, and shows how to develop an internal department and how to buy industrial marketing research. When originally published, this was the first book to be published in the UK or USA devoted solely to the important modern management tool of industrial marketing research.

The Van Derveer Industrial Marketing Research Training Manual

Author:
Publisher:
ISBN:
Category : Industrial marketing
Languages : en
Pages : 330

Book Description

The Van Derveer Industrial Marketing Research Training Manual

Author:
Publisher:
ISBN:
Category : Industrial marketing
Languages : en
Pages : 165

Book Description

Industrial Marketing Research

Author: Nicholas Anthony Howard STACEY (and WILSON (Aubrey))
Publisher:
ISBN:
Category :
Languages : en
Pages : 284

Book Description

Industrial Marketing Research

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 32

Book Description

The Handbook of Marketing Research

Author: Rajiv Grover
Publisher: SAGE
ISBN: 141290997X
Category : Business & Economics
Languages : en
Pages : 721

Book Description
The Handbook of Marketing Research comprehensively explores the approaches for delivering market insights for fact-based decision making in a market-oriented firm.