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Proven Strategies in Competitive Intelligence

Proven Strategies in Competitive Intelligence PDF Author: Society of Competitive Intelligence Professionals
Publisher: John Wiley & Sons
ISBN: 0471039810
Category : Business & Economics
Languages : en
Pages : 351

Book Description
Tested-in-the-trenches competitive intelligence techniques used at today's top companies This book brings together the best thinking and practices in competitive intelligence (CI) currently being used at many of today's most successful companies. Featuring contributions from leading industry executives, it covers CI strategies across a wide range of business functions, including marketing and sales, market research and forecasting, product development, and teams. The only book on the subject offering a comprehensive view of CI, from the CEO down to the tactical CI team Numerous case studies vividly illustrating cutting-edge CI techniques in action

Managing Frontiers in Competitive Intelligence

Managing Frontiers in Competitive Intelligence PDF Author: Craig S. Fleisher
Publisher: Praeger
ISBN: 1567203841
Category : Business & Economics
Languages : en
Pages : 0

Book Description
Annotation Examines what's new and what's coming in the tools and techniques of competitive intelligence.

Proven Strategies in Competitive Intelligence

Proven Strategies in Competitive Intelligence PDF Author: Society of Competitive Intelligence Professionals
Publisher: John Wiley & Sons
ISBN: 0471039810
Category : Business & Economics
Languages : en
Pages : 351

Book Description
Tested-in-the-trenches competitive intelligence techniques used at today's top companies This book brings together the best thinking and practices in competitive intelligence (CI) currently being used at many of today's most successful companies. Featuring contributions from leading industry executives, it covers CI strategies across a wide range of business functions, including marketing and sales, market research and forecasting, product development, and teams. The only book on the subject offering a comprehensive view of CI, from the CEO down to the tactical CI team Numerous case studies vividly illustrating cutting-edge CI techniques in action

Strategic Intelligence

Strategic Intelligence PDF Author: Jay Liebowitz
Publisher: CRC Press
ISBN: 1420013904
Category : Business & Economics
Languages : en
Pages : 244

Book Description
Strategic intelligence (SI) has mostly been used in military settings, but its worth goes well beyond that limited role. It has become invaluable for improving any organization's strategic decision making process. The author of Strategic Intelligence: Business Intelligence, Competitive Intelligence, and Knowledge Management recognizes synergies amo

Competitive Intelligence for Information Professionals

Competitive Intelligence for Information Professionals PDF Author: Margareta Nelke
Publisher: Chandos Publishing
ISBN: 9780081002063
Category : Business & Economics
Languages : en
Pages : 152

Book Description
Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligence for Information Professionals explores the role of strategic information and intelligence in organizations, and assesses the values and needs of intelligence in organizations. The book provides guidance on how to work strategically with competitive intelligence, methods for monitoring and analysis and a process-oriented approach. Chapters include discussions on how news monitoring and competitive intelligence interact and how this offers opportunities for cooperation between different departments. Cases from the authors' own experiences when working with competitive intelligence in international corporations are also included. Competitive intelligence (CI) is a new area for Information professionals Offers perspectives on a new trend within the library and information sector Provides a comprehensive approach to CI

Staying Ahead of the Competition

Staying Ahead of the Competition PDF Author: Chris Hall
Publisher: World Scientific
ISBN: 981277906X
Category : Business & Economics
Languages : en
Pages : 162

Book Description
This book is essential reading for any manager who has to make competitive decisions ? decisions which affect the competitive success of a corporation or business unit. The book is unique in that it is based on detailed research spanning a decade of dramatic competitive change. Thanks to the internet, globalization, technological and demographic change, the velocity of competition is increasing and competitive decisions have to be made faster. The book, however, shows that many senior managers are unprepared and unable to meet quite common competitive challenges even half the time. Moreover, many firms have developed cultures where people do not trust each other with information critical to competitive success. Employees can spend more time competing with one another for the bonus pool than dealing with the real competitive forces.This book will equip managers with the intelligence and knowledge they need to make good competitive decisions at all levels of the organization.

Competitive Intelligence and Senior Management

Competitive Intelligence and Senior Management PDF Author: Joseph H. A. M. Rodenberg
Publisher: Eburon Uitgeverij B.V.
ISBN: 9059721926
Category : Business & Economics
Languages : en
Pages : 286

Book Description
In the fast-paced world of international business, competitive intelligence is necessary for the daily survival of small firms and national economies alike. In Competitive Intelligence and Senior Management, veteran consultant Joseph H. A. M. Rodenberg argues that business leaders should devote more of their time and attention to seeking out and interpreting information about competitors. This instructive volume offers tools that will help senior managers to increase their firms' competitiveness, carry out successful mergers and acquisitions, and avoid surprise attacks from corporate raiders and private equity firms.

Competitive Intelligence and the Sales Force

Competitive Intelligence and the Sales Force PDF Author: Joel Le Bon
Publisher: Business Expert Press
ISBN: 1606496174
Category : Business & Economics
Languages : en
Pages : 147

Book Description
Because of their daily presence in the field and favored relationships with their customers, salespeople are the eyes and ears of their companies. In the new economic war, managers cannot take the chance of not being fully aware of the way they could be threatened by the competition. Yet, organizations face great difficulties to stimulate salespeople's collection and dissemination of competitive intelligence, and to manage market-based intelligence efficiently. This book aims to assist sales and marketing managers in facing such challenges while providing them with action-oriented answers to the following key questions: What kind of information salespeople should collect from the field and how to transform such information into intelligence? How to improve salespeople's competitive intelligence collection and exploitation skills? How to enhance the sales force's commitment to competitive intelligence activities? How to manage and distill market-based intelligence throughout the organization and maintain market leadership? And, how to approach the ethical aspects of competitive intelligence and remain protected against competitors' competitive intelligence activities? By leveraging the latest research, practitioners' interviews, companies' best practices, along with practical tools and guidelines, this book help organizations achieve their market-orientation strategy and maintain a sustainable competitive edge.

Competitive Intelligence, Analysis and Strategy

Competitive Intelligence, Analysis and Strategy PDF Author: Sheila Wright
Publisher: Routledge
ISBN: 1317980956
Category : Business & Economics
Languages : en
Pages : 329

Book Description
The Holy Grail for most organisations is the successful attainment, and retention, of inimitable competitive advantage. This book addresses the question of how to leverage the unique intangible assets of an organisation: its explicit, implicit, acquired and derived knowledge. The refreshingly innovative concept of Intelligence-Based Competitive Advantage© is one which will eclipse the cost-driven and resource-reduction attitudes most prevalent in the first decade of this century. Tomorrow’s organisation will need to derive IBCA© through the expert execution of bespoke competitive intelligence practice, unique analytical processes, pioneering competitive strategy formulation, and timely execution of all three, if they are to succeed. This volume consists of insights from Competitive Intelligence practices at both country and organisational level, Competitive Analysis processes within the firm and within challenging sector and economic environments and Competitive Strategy formulation in profit, non-profit, real and virtual world contexts. It is essential reading for anybody wishing to gain a formal understanding of the practical and intellectual challenges which will face organisations in the future as they strive to achieve strategic foresight and Intelligence-Based Competitive Advantage. This book was originally published as two special issues of the Journal of Strategic Marketing.

Competitive Intelligence Advantage

Competitive Intelligence Advantage PDF Author: Seena Sharp
Publisher: John Wiley & Sons
ISBN: 0470293179
Category : Business & Economics
Languages : en
Pages : 304

Book Description
A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.

Managing Frontiers in Competitive Intelligence

Managing Frontiers in Competitive Intelligence PDF Author: David L. Blenkhorn
Publisher: Bloomsbury Publishing USA
ISBN: 0313001057
Category : Business & Economics
Languages : en
Pages : 328

Book Description
For specialists and nonspecialists alike, this perceptive selection of the newest and up and coming tools and techniques of competitive intelligence, offering a well balanced combination of theory and practice. It shows how advances in computers and technology have accelerated progress in CI management, and the ways in which CI has affected (and been affected by) all major business functions and processes. It explores applications to organizations of various sizes and types, in both the public and private sectors. Editors Fleisher and Blenkhorn link leading-edge research in CI to advances in current practice, and balance pragmatic against conceptual concerns. Analysts, strategists and organizational decision makers at higher levels will find the book especially valuable, as they seek to make sense of the business environment and assess their organizations' evolving, dynamic places in it. The pace of change in today's global, competitive economy is greater than at any time in recorded history. Thus, as never before, companies need better tools for business and competitive analysis. The book surveys applications of CI that are critical to business processes, such as mergers and acquisitions, and to evolving industries, such as biotechnology. They focus on how push and pull Internet technologies affect data gathering and analysis and how CI can be managerially assessed using multiple evaluative approaches, unavailable until now in the public domain. They then turn to the future, and lay out some startling yet plausible viewpoints on what the next frontiers of competitive intelligence will be and how organizations can and must ready themselves for them.