Author:
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1620

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Author: United States. Superintendent of Documents
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1334

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Book Description
February issue includes Appendix entitled Directory of United States Government periodicals and subscription publications; September issue includes List of depository libraries; June and December issues include semiannual index

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1794

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Author: Stuart Ewen
Publisher: Basic Books
ISBN: 9780465061792
Category : Social Science
Languages : en
Pages : 496

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Book Description
The early years of the twentieth century were a difficult period for Big Business. Corporate monopolies, the brutal exploitation of labor, and unscrupulous business practices were the target of blistering attacks from a muckraking press and an increasingly resentful public. Corporate giants were no longer able to operate free from the scrutiny of the masses.“The crowd is now in the saddle,” warned Ivy Lee, one of America's first corporate public relations men. “The people now rule. We have substituted for the divine right of kings, the divine right of the multitude.” Unless corporations developed means for counteracting public disapproval, he cautioned, their future would be in peril. Lee's words heralded the dawn of an era in which corporate image management was to become a paramount feature of American society. Some corporations, such as AT&T, responded inventively to the emergency. Others, like Standard Oil of New Jersey (known today as Exxon), continued to fumble the PR ball for decades. The Age of Public Relations had begun.In this long-awaited, pathbreaking book, Stuart Ewen tells the story of the Age unfolding: the social conditions that brought it about; the ideas that inspired the strategies of public relations specialists; the growing use of images as tools of persuasion; and, finally, the ways that the rise of public relations interacted with the changing dynamics of public life itself. He takes us on a vivid journey into the thinking of PR practitioners—from Edward Bernays to George Gallup—exploring some of the most significant campaigns to mold the public mind, and revealing disturbing trends that have persisted to the present day. Using previously confidential sources, and with the aid of dozens of illustrations from the past hundred years, Ewen sheds unsparing light on the contours and contradictions of American democracy on the threshold of a new millennium.

Author: R a 1922- Dowling
Publisher: Hassell Street Press
ISBN: 9781014019486
Category :
Languages : en
Pages : 502

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Book Description
This work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. To ensure a quality reading experience, this work has been proofread and republished using a format that seamlessly blends the original graphical elements with text in an easy-to-read typeface. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

Author: Ohio. General Assembly. Senate
Publisher:
ISBN:
Category : Legislation
Languages : en
Pages : 114

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Author: United States. Congress. Senate. Committee on the Judiciary
Publisher:
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Category : Bankruptcy
Languages : en
Pages : 16

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Considers (74) S. 3058.

Author: United States. Federal Communications Commission
Publisher:
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Category : Broadcasting
Languages : en
Pages : 410

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Author: United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Juvenile Justice
Publisher:
ISBN:
Category : Missing children
Languages : en
Pages : 288

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Author: Food and Nutrition Information Center (U.S.).
Publisher:
ISBN:
Category :
Languages : en
Pages : 168

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Book Description