Author:
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 102
Book Description
Library PR News
Marketing and Public Relations Activities in ARL Libraries
Author:
Publisher: Association of Research Libr
ISBN:
Category : Academic libraries
Languages : en
Pages : 126
Book Description
Publisher: Association of Research Libr
ISBN:
Category : Academic libraries
Languages : en
Pages : 126
Book Description
Public Libraries
Part of Our Lives
Author: Wayne A. Wiegand
Publisher: Oxford University Press
ISBN: 0190248025
Category : History
Languages : en
Pages : 552
Book Description
Despite dire predictions in the late twentieth century that public libraries would not survive the turn of the millennium, their numbers have only increased. Two of three Americans frequent a public library at least once a year, and nearly that many are registered borrowers. Although library authorities have argued that the public library functions primarily as a civic institution necessary for maintaining democracy, generations of library patrons tell a different story. In Part of Our Lives, Wayne A. Wiegand delves into the heart of why Americans love their libraries. The book traces the history of the public library, featuring records and testimonies from as early as 1850. Rather than analyzing the words of library founders and managers, Wiegand listens to the voices of everyday patrons who cherished libraries. Drawing on newspaper articles, memoirs, and biographies, Part of Our Lives paints a clear and engaging picture of Americans who value libraries not only as civic institutions, but also as public places that promote and maintain community. Whether as a public space, a place for accessing information, or a home for reading material that helps patrons make sense of the world around them, the public library has a rich history of meaning for millions of Americans. From colonial times through the recent technological revolution, libraries have continuously adapted to better serve the needs of their communities. Wiegand demonstrates that, although cultural authorities (including some librarians) have often disparaged reading books considered not "serious," the commonplace reading materials users obtained from public libraries have had a transformative effect for many, including people such as Ronald Reagan, Bill Moyers, Edgwina Danticat, Philip Roth, Toni Morrison, Sonia Sotomayor, and Oprah Winfrey. A bold challenge to conventional thinking about the American public library, Part of Our Lives is an insightful look into one of America's most beloved cultural institutions.
Publisher: Oxford University Press
ISBN: 0190248025
Category : History
Languages : en
Pages : 552
Book Description
Despite dire predictions in the late twentieth century that public libraries would not survive the turn of the millennium, their numbers have only increased. Two of three Americans frequent a public library at least once a year, and nearly that many are registered borrowers. Although library authorities have argued that the public library functions primarily as a civic institution necessary for maintaining democracy, generations of library patrons tell a different story. In Part of Our Lives, Wayne A. Wiegand delves into the heart of why Americans love their libraries. The book traces the history of the public library, featuring records and testimonies from as early as 1850. Rather than analyzing the words of library founders and managers, Wiegand listens to the voices of everyday patrons who cherished libraries. Drawing on newspaper articles, memoirs, and biographies, Part of Our Lives paints a clear and engaging picture of Americans who value libraries not only as civic institutions, but also as public places that promote and maintain community. Whether as a public space, a place for accessing information, or a home for reading material that helps patrons make sense of the world around them, the public library has a rich history of meaning for millions of Americans. From colonial times through the recent technological revolution, libraries have continuously adapted to better serve the needs of their communities. Wiegand demonstrates that, although cultural authorities (including some librarians) have often disparaged reading books considered not "serious," the commonplace reading materials users obtained from public libraries have had a transformative effect for many, including people such as Ronald Reagan, Bill Moyers, Edgwina Danticat, Philip Roth, Toni Morrison, Sonia Sotomayor, and Oprah Winfrey. A bold challenge to conventional thinking about the American public library, Part of Our Lives is an insightful look into one of America's most beloved cultural institutions.
Author's Guide to Journals in Library & Information Science
Author: Norman D. Stevens
Publisher: Routledge
ISBN: 1000755134
Category : Language Arts & Disciplines
Languages : en
Pages : 194
Book Description
This book, first published in 1982, focuses on providing information about the policies and practices surrounding the preparation and submitting of articles to the major journals in library and information science. This guide includes all the major American, Canadian, British, and international professional journals that solicit, accept and publish articles in the field.
Publisher: Routledge
ISBN: 1000755134
Category : Language Arts & Disciplines
Languages : en
Pages : 194
Book Description
This book, first published in 1982, focuses on providing information about the policies and practices surrounding the preparation and submitting of articles to the major journals in library and information science. This guide includes all the major American, Canadian, British, and international professional journals that solicit, accept and publish articles in the field.
Marketing the 21st Century Library
Author: Debra Lucas-Alfieri
Publisher: Chandos Publishing
ISBN: 1780634544
Category : Language Arts & Disciplines
Languages : en
Pages : 120
Book Description
Although the 21st century library is competing with numerous web-based resources, its clients can benefit from using its research assistance, physical and online holdings, and physical space, so they need to understand what the library offers. Marketing the 21st Century Library systematically and concisely teaches students and practitioners how to and why they should market and promote academic libraries. Librarians need to use marketing not only to advertise and promote resources, but also to boost the profession and the role we play. The book introduces key marketing concepts, followed by the history of library marketing. Subsequent chapters guide readers through a series of tools and resources so they can create their own marketing plans, concluding with an exploration of resources, services and further readings. - Includes web extras, tables, problem and solution exercises - Contains extensive references to real-world examples of good practice - Details practical examples and case summaries from leading libraries - Explores the importance of marketing and promoting academic libraries - Provides resources for readers to help create marketing plans
Publisher: Chandos Publishing
ISBN: 1780634544
Category : Language Arts & Disciplines
Languages : en
Pages : 120
Book Description
Although the 21st century library is competing with numerous web-based resources, its clients can benefit from using its research assistance, physical and online holdings, and physical space, so they need to understand what the library offers. Marketing the 21st Century Library systematically and concisely teaches students and practitioners how to and why they should market and promote academic libraries. Librarians need to use marketing not only to advertise and promote resources, but also to boost the profession and the role we play. The book introduces key marketing concepts, followed by the history of library marketing. Subsequent chapters guide readers through a series of tools and resources so they can create their own marketing plans, concluding with an exploration of resources, services and further readings. - Includes web extras, tables, problem and solution exercises - Contains extensive references to real-world examples of good practice - Details practical examples and case summaries from leading libraries - Explores the importance of marketing and promoting academic libraries - Provides resources for readers to help create marketing plans
Powerful Public Relations
Author: Rashelle S. Karp
Publisher: American Library Association
ISBN: 9780838908181
Category : Language Arts & Disciplines
Languages : en
Pages : 100
Book Description
Make your library the place to be. The library is still the best place to go for traditional information - and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It's up to you to communicate that the home or work computer can't come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours here and there, communicating your library's many benefits is paramount to the satisfaction and number of customers you have each day. Here are just a few of the ways that savvy PR can work to sell your library's image. You'll learn how to: * Produce eye-catching brochures using desktop technology * Create a Web-based PR strategy and plan * Develop multimedia promotional programs that can be set up in the library * Plan special events and exhibits that will generate publicity and attendance With sample screen captures, press releases, public service announce
Publisher: American Library Association
ISBN: 9780838908181
Category : Language Arts & Disciplines
Languages : en
Pages : 100
Book Description
Make your library the place to be. The library is still the best place to go for traditional information - and for everything from Internet access, database reference, video and CD check-out to engaging exhibits, entertaining events, and more. The challenge is getting your customers and community to believe that their library has more to offer today than it ever did. It's up to you to communicate that the home or work computer can't come close to delivering the unique services your library provides. And you can do this with Powerful Public Relations. Whether you have a lot of time to devote to a PR program or just a few hours here and there, communicating your library's many benefits is paramount to the satisfaction and number of customers you have each day. Here are just a few of the ways that savvy PR can work to sell your library's image. You'll learn how to: * Produce eye-catching brochures using desktop technology * Create a Web-based PR strategy and plan * Develop multimedia promotional programs that can be set up in the library * Plan special events and exhibits that will generate publicity and attendance With sample screen captures, press releases, public service announce
Library of Congress Subject Headings
Author: Library of Congress. Cataloging Policy and Support Office
Publisher:
ISBN:
Category : Subject headings, Library of Congress
Languages : en
Pages : 1502
Book Description
Publisher:
ISBN:
Category : Subject headings, Library of Congress
Languages : en
Pages : 1502
Book Description
American Newspapers, 1821-1936
Author: Avis Gertrude Clarke
Publisher: New York : H.W. Wilson Company
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 832
Book Description
Publisher: New York : H.W. Wilson Company
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 832
Book Description
Bulletin of the Salem Public Library
Author: Salem Public Library
Publisher:
ISBN:
Category : Classified catalogs (Dewey decimal)
Languages : en
Pages : 568
Book Description
Publisher:
ISBN:
Category : Classified catalogs (Dewey decimal)
Languages : en
Pages : 568
Book Description