Levi Strauss Gets a Bright Idea PDF Download

Author: Tony Johnston
Publisher: Houghton Mifflin Harcourt
ISBN: 0152061452
Category : Juvenile Fiction
Languages : en
Pages : 37

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Book Description
Retells, in tall-tale fashion, how Levi Strauss went to California during the Gold Rush, saw the need for a sturdier kind of trouser, and invented jeans.

Author: Candace Fleming
Publisher: Schwartz & Wade
ISBN: 0307980219
Category : Juvenile Nonfiction
Languages : en
Pages : 130

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Book Description
From the acclaimed author of The Great and Only Barnum—as well as The Lincolns, Our Eleanor, and Ben Franklin's Almanac—comes the thrilling story of America's most celebrated flyer, Amelia Earhart. In alternating chapters, Fleming deftly moves readers back and forth between Amelia's life (from childhood up until her last flight) and the exhaustive search for her and her missing plane. With incredible photos, maps, and handwritten notes from Amelia herself—plus informative sidebars tackling everything from the history of flight to what Amelia liked to eat while flying (tomato soup)—this unique nonfiction title is tailor-made for middle graders. Amelia Lost received four starred reviews and Best Book of the Year accolades from School Library Journal, Kirkus Reviews, Horn Book Magazine, the Washington Post, and the New York Times.

Author: Elaine Snyder
Publisher: Farrar, Straus and Giroux (BYR)
ISBN: 1466870109
Category : Juvenile Fiction
Languages : en
Pages : 36

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Book Description
In 1897 a young man named Solomon fell in love with and married a beautiful young woman named Anna. They lived in Russia, which was dangerous at that time for a Jewish family, so Solomon moved to the United States, where he worked and saved until he had enough money to send Anna a ticket for the voyage across the ocean. But when Solomon went to meet Anna's ship, Anna's younger brother was waiting for him. Solomon took in her brother and worried and saved until he could send the money for Anna's passage again-but this time, Anna's older brother was waiting. When Solomon sent the money a third time and Anna's mother arrived, Solomon wondered if he would ever see his dear wife again. Elaine Snyder's Anna & Solomon is based on the true story of the author's grandparents' immigration. A Margaret Ferguson Book

Author: Jonah Winter
Publisher: Abrams
ISBN: 1683351711
Category : Juvenile Nonfiction
Languages : en
Pages : 48

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Book Description
To become the first female Jewish Supreme Court Justice, the unsinkable Ruth Bader Ginsburg had to overcome countless injustices. Growing up in Brooklyn in the 1930s and ’40s, Ginsburg was discouraged from working by her father, who thought a woman’s place was in the home. Regardless, she went to Cornell University, where men outnumbered women four to one. There, she met her husband, Martin Ginsburg, and found her calling as a lawyer. Despite discrimination against Jews, females, and working mothers, Ginsburg went on to become Columbia Law School’s first tenured female professor, a judge for the US Court of Appeals, and finally, a Supreme Court Justice. Structured as a court case in which the reader is presented with evidence of the injustice that Ginsburg faced, Ruth Bader Ginsburg is the true story of how one of America’s most “notorious” women bravely persevered to become the remarkable symbol of justice she is today.

Author: Chee Pearlman
Publisher: Yale University Press
ISBN: 0300212143
Category : Art
Languages : en
Pages : 237

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Book Description
A landmark survey of the work of Isaac Mizrahi, a trailblazing and influential American fashion designer, artist, and entrepreneur Beginning with Isaac Mizrahi's first fashion collection, which debuted to critical acclaim in 1986, and running though the present day, this stylish, lavishly illustrated book presents his signature couture collections. Mizrahi's exuberant couture style is classic American, inventively reimagined. He pioneered the concept of "high/low" in fashion, and was the first high-end fashion designer to create an accessibly priced mass-market line. Mizrahi approached other complex issues through his designs, as well--mixing questions of beauty and taste with those of race, religion, class, and politics. Although Mizrahi (b. 1961) is best known for his clothing, his work in theater, film, and television is also explored. The result is a spirited discourse on high versus low, modern glamour, and contemporary culture. Three essayists discuss Mizrahi's place in fashion history, his close connection to contemporary art, and the performative nature of his designs. New photography brings Mizrahi's fashions to life, and an interview with the artist offers an intimate perspective on his kaleidoscopic work in diverse media.

Author: Austin McGhie
Publisher: Advantage Media Group
ISBN: 1599323273
Category : Business & Economics
Languages : en
Pages : 285

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Book Description
In this breakthrough book, marketing expert Austin McGhie urges readers to set aside their obsession with "branding" and instead focus on the real work of marketing: positioning. In fact, McGhie believes there's no marketing problem or opportunity that can't be framed as a positioning exercise. He argues that brands are a marketplace response, not a marketer's stimulus; if that response from the audience is simple, clear and on strategy, marketers can build a brand. Drawing on his 30-year career working with some of world's best-known brands, including Disney, ESPN, Nike, Google, Visa, Expedia, Best Buy, Microsoft, Anheuser-Busch, Abbott and YouTube, McGhie tackles the strategic essence of positioning and creating differentiated advantage. He deftly weaves the positioning discussion throughout the book with a series of real-life anecdotes to deliver a crisp, clear view of what it means to build a brand. McGhie has written a practical book that will guide and inspire marketers and in turn help them guide and inspire their audiences.

Author: Adam Mansbach
Publisher: Akashic Books
ISBN: 1453271023
Category : Humor
Languages : en
Pages : 18

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Book Description
The #1 New York Times Bestseller: “A hilarious take on that age-old problem: getting the beloved child to go to sleep” (NPR). “Hell no, you can’t go to the bathroom. You know where you can go? The f**k to sleep.” Go the Fuck to Sleep is a book for parents who live in the real world, where a few snoozing kitties and cutesy rhymes don’t always send a toddler sailing blissfully off to dreamland. Profane, affectionate, and radically honest, it captures the familiar—and unspoken—tribulations of putting your little angel down for the night. Read by a host of celebrities, from Samuel L. Jackson to Jennifer Garner, this subversively funny bestselling storybook will not actually put your kids to sleep, but it will leave you laughing so hard you won’t care.

Author: Nancy Weber
Publisher: Open Road Media
ISBN: 1504015312
Category : Biography & Autobiography
Languages : en
Pages : 363

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Book Description
In February of 1973, Nancy Weber put an ad in the Village Voice offering to trade places with another woman, a stranger, for a month. In hopes of better understanding what was fixed and final in each person—and what was invented, and therefore might be reinvented—they would use each other’s names, live in each other’s homes, love each other’s loves, and do each other’s work. After interviewing many of the fascinating women who answered the ad, Weber—single (with a longtime lover) and straight—chose a polyamorous, bisexual, married psychologist and academic, the pseudonymous Micki Wrangler. They spent five months getting ready for their adventure—cajoling their nearest and dearest into participating, exchanging thousands of details, and swapping deep secrets. But, instead of a month, their wild ride lasted only a week. Wrangler was having a rough time (and Weber too good a time, maybe) so they decided to call things off. Wanting The Life Swap to convey more than her own experience, Weber invited Wrangler and ten others to enrich the book with their uncensored reports. Publicity for the book included stints on The Tonight Show with Johnny Carson and To Tell the Truth. The book achieved a kind of cult status, in part because it’s a relic of 1970s sexual openness (cruelly destroyed by HIV/AIDS) and belief in the right of self-invention. Recent critics have credited the book with inspiring life swap reality TV shows and several popular novels and films.

Author: Kay Goldman
Publisher: Costume Society of America
ISBN: 9780896727991
Category : Business & Economics
Languages : en
Pages : 164

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Book Description
"The first winner of the Lou Halsell Rodenberger Prize in Texas History and Literature; chronicles Dallas's Page Boy Maternity Clothing and its enterprising founders, Edna Frankfurt Ravkind, Elsie Frankfurt Pollock, and Louise Frankfurt Gartner"--

Author: Nancy J. Polette
Publisher: Bloomsbury Publishing USA
ISBN: 1610695038
Category : Language Arts & Disciplines
Languages : en
Pages : 321

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Book Description
Using quality literature to introduce younger students to economic terms and concepts is an engaging and effective teaching method. This book demonstrates how. At what age can children benefit from learning about economics? The consensus among educators today is the earlier the better. K–8 teachers and librarians will find this book invaluable for introducing basic economic concepts to students and giving them a solid foundation of understanding that can be built upon as they advance in grade level. Author Nancy Polette, prolific author and expert on using picture books for education, explains how to use 20 picture books to present basic ideas such as credit, wants and needs, and supply and demand; and to build understanding of more complex concepts with 20 junior novels. The titles and suggested activities enable students to enjoy the literary experience and benefit from economic lessons that sink in because they are presented through stories involving characters with whom children can relate.