Author: Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Keurig Green Mountain, Inc. MarketLine Company Profile
Author: Green Plains Inc. MarketLine Company Profile
Author: House Foods Group Inc. MarketLine Company Profile
Author: Priceline Group Inc. MarketLine Company Profile
Author: Griffith Foods Inc MarketLine Company Profile
Author: MSG Networks Inc. MarketLine Company Profile
Author: Soda Politics
Author: Marion NestlePublisher: Oxford University Press
ISBN: 0190263458
Category : Medical
Languages : en
Pages : 352
Book Description
Sodas are astonishing products. Little more than flavored sugar-water, these drinks cost practically nothing to produce or buy, yet have turned their makers--principally Coca-Cola and PepsiCo--into a multibillion-dollar industry with global recognition, distribution, and political power. Billed as "refreshing," "tasty," "crisp," and "the real thing," sodas also happen to be so well established to contribute to poor dental hygiene, higher calorie intake, obesity, and type-2 diabetes that the first line of defense against any of these conditions is to simply stop drinking them. Habitually drinking large volumes of soda not only harms individual health, but also burdens societies with runaway healthcare costs. So how did products containing absurdly inexpensive ingredients become multibillion dollar industries and international brand icons, while also having a devastating impact on public health? In Soda Politics, the 2016 James Beard Award for Writing & Literature Winner, Dr. Marion Nestle answers this question by detailing all of the ways that the soft drink industry works overtime to make drinking soda as common and accepted as drinking water, for adults and children. Dr. Nestle, a renowned food and nutrition policy expert and public health advocate, shows how sodas are principally miracles of advertising; Coca-Cola and PepsiCo spend billions of dollars each year to promote their sale to children, minorities, and low-income populations, in developing as well as industrialized nations. And once they have stimulated that demand, they leave no stone unturned to protect profits. That includes lobbying to prevent any measures that would discourage soda sales, strategically donating money to health organizations and researchers who can make the science about sodas appear confusing, and engaging in Corporate Social Responsibility (CSR) activities to create goodwill and silence critics. Soda Politics follows the money trail wherever it leads, revealing how hard Big Soda works to sell as much of their products as possible to an increasingly obese world. But Soda Politics does more than just diagnose a problem--it encourages readers to help find solutions. From Berkeley to Mexico City and beyond, advocates are successfully countering the relentless marketing, promotion, and political protection of sugary drinks. And their actions are having an impact--for all of the hardball and softball tactics the soft drink industry employs to maintain the status quo, soda consumption has been flat or falling for years. Health advocacy campaigns are now the single greatest threat to soda companies' profits. Soda Politics provides readers with the tools they need to keep up pressure on Big Soda in order to build healthier and more sustainable food systems.
Stasi Wolf
Author: David YoungPublisher: Bonnier Publishing Fiction Ltd.
ISBN: 1785760696
Category : Fiction
Languages : en
Pages : 319
Book Description
How do you solve a murder when you can't ask any questions? The gripping new thriller from the bestselling, award-winning author of Stasi Child. East Germany, 1975. Karin Müller, sidelined from the murder squad in Berlin, jumps at the chance to be sent south to Halle-Neustadt, where a pair of infant twins have gone missing. But Müller soon finds her problems have followed her. Halle-Neustadt is a new town - the pride of the communist state - and she and her team are forbidden by the Stasi from publicising the disappearances, lest they tarnish the town's flawless image. Meanwhile, in the eerily nameless streets and tower blocks, a child snatcher lurks, and the clock is ticking to rescue the twins alive . . . 'This fast-paced thriller hooks the readers from the start' The Sun 'A masterful evocation of the claustrophobic atmosphere of communist era East Germany . . . an intricate, absorbing page-turner' Daily Express 'The perfect blend of action, suspense and excitement. This is top notch crime! I will be shouting about this book to everyone, everywhere. Northern Crime 'One of the most fascinating and original detectives in contemporary crime fiction . . . a hugely accomplished novel' (For Winter Nights) 'For me David Young has cemented his place on the bookshelf alongside my Cold War thrillers by John le Carré and Len Deighton' The Quiet Knitter
Spiced
Author: John L. GrahamPublisher: Createspace Independent Publishing Platform
ISBN: 9781537280592
Category : Psychotropic drugs
Languages : en
Pages : 382
Book Description
How are salt, sugar, coffee, chocolate, alcohol, tobacco, marijuana, opioids, and cocaine alike? We know they offer little or no nutritional benefit, can be addictive, and may cause health problems. They also provide pleasure to the brain. But another similarity is often overlooked: these substances-which author John L. Graham refers to collectively as spices-are all pushed upon us by companies and producers that relentlessly market them. Given the potential dangers of these and other psychoactive substances, consumers may believe that their governments and public health policies would protect them. But as Graham reveals, regulations often do little to curb consumption; instead, interested businesses actively encourage overuse of their products and may pay off the politicians. While other authors have also addressed the history and health effects of spices, Graham is the first to examine the marketing and advertising techniques used to hook consumers. Through Spiced, Graham hopes to expose marketing's role in sustaining our addiction to sugar, tobacco, and other psychoactive substances and to then inspire a discussion of strategies for reining in that marketing. To get the conversation going, he offers seven cogent "prescriptions for change" that he believes could fix our broken health policy.
For God, Country, and Coca-Cola
Author: Mark PendergrastPublisher:
ISBN: 9780465054688
Category : Business & Economics
Languages : en
Pages : 666
Book Description
An illustrated history of the Coca-Cola soft drink company.