Author: John Cotton DanaPublisher:
ISBN:
Category : Museums
Languages : en
Pages : 64
Book Description
The New Museum
Author: John Cotton DanaPublisher:
ISBN:
Category : Museums
Languages : en
Pages : 64
Book Description
The Old Librarian's Almanack
Author: Edmund Lester PearsonPublisher:
ISBN:
Category : Librarians
Languages : en
Pages : 50
Book Description
The Gloom of the Museum
Author: John Cotton DanaPublisher:
ISBN:
Category : Museums
Languages : en
Pages : 56
Book Description
The Federal Art Project and the Creation of Middlebrow Culture
Author: Victoria GrievePublisher: University of Illinois Press
ISBN: 025203421X
Category : Art and state
Languages : en
Pages : 242
Book Description
Art for everyone--the Federal Art Project's drive for middlebrow visual culture and identity
The Business Branch
Author: John Cotton DanaPublisher:
ISBN:
Category : Business libraries
Languages : en
Pages : 86
Book Description
The Great Good Place
Author: Ray OldenburgPublisher: Da Capo Press
ISBN: 0786752416
Category : Social Science
Languages : en
Pages : 377
Book Description
The landmark survey that celebrates all the places where people hang out--and is helping to spawn their revival A New York Times Book Review Editor's Choice "Third places," or "great good places," are the many public places where people can gather, put aside the concerns of home and work (their first and second places), and hang out simply for the pleasures of good company and lively conversation. They are the heart of a community's social vitality and the grassroots of a democracy. Author Ray Oldenburg portrays, probes, and promotes th4ese great good places--coffee houses, cafes, bookstores, hair salons, bars, bistros, and many others both past and present--and offers a vision for their revitalization. Eloquent and visionary, this is a compelling argument for these settings of informal public life as essential for the health both of our communities and ourselves. And its message is being heard: Today, entrepreneurs from Seattle to Florida are heeding the call of The Great Good Place--opening coffee houses, bookstores, community centers, bars, and other establishments and proudly acknowledging their indebtedness to this book.
Notes on Bookbinding for Libraries
Author: John Cotton DanaPublisher:
ISBN:
Category : Bookbinding
Languages : en
Pages : 140
Book Description
Library Marketing and Communications
Author: Cordelia AndersonPublisher: American Library Association
ISBN: 0838947999
Category : Language Arts & Disciplines
Languages : en
Pages : 25
Book Description
Effectively marketing libraries by persuasively communicating their relevance is key to ensuring their future. Speaking directly to those in senior leadership positions, Anderson lays out the structural and organizational changes needed to help libraries answer the relevance question and maximize their marketing and communications efforts. Focusing on big-picture strategies, she shares lessons learned from her 20+ year career in library marketing and communications. No matter what type or size of library you help to lead, by reading this book you will - gain insight into why libraries need to tell their stories more effectively than they are today; - be able to craft a strategic roadmap for marketing your library and communicating its value in a variety of ways that resonate with key audiences; - see why improvements to the structure of your marketing and communications team can lead to better results; - learn practical methods for incorporating audience research into your planning; - know how to remove customer barriers and discontinue practices that are thwarting your marketing efforts; - receive guidance on preparing for potential crises; - understand how to be more community-focused by forming and sustaining partnerships; and - feel confident in engaging with stakeholders so that they become your library's best ambassadors. This book will shake up your marketing and communications approach, helping you implement real changes for lasting results.
Do Museums Still Need Objects?
Author: Steven ConnPublisher: University of Pennsylvania Press
ISBN: 0812221559
Category : Art
Languages : en
Pages : 272
Book Description
In this broadly conceived study Steven Conn examines the development of American museums across the twentieth century with a historian's attention and a critic's eye. He focuses on an array of museum types and asks illuminating questions about the relationship between museums and American cultural life.
The Accidental Library Marketer
Author: Kathy DempseyPublisher:
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 316
Book Description
"The Accidental Library Marketer fills a need for library professionals and paraprofessionals who find themselves in an awkward position: They need to promote their libraries and services in the age of the internet, but they've never been taught how to do it effectively. This results-oriented A-to-Z guide by Kathy Dempsey--long-time editor of the Marketing Library Services newsletter--reveals the missing link between the everyday promotion librarians actually do and the "real marketing" that's guaranteed to assure funding, excite users, and build stronger community relationships. Combining real-life examples, expert advice, and checklists in a reader-friendly style, The Accidental Library Marketer is the complete how-to resource for successful library marketing and promotion."--Cover.