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Author: Laura Oswald Publisher: ISBN: Category : Literary Criticism Languages : en Pages : 200
Book Description
When Jean Genet, the enfant terrible of the French theater, died on April 15, 1986, he left a rich and controversial literary legacy. Genet, a homosexual and ex-convict, wrote about events and in a language that could ruffle the complacency of the most sophisticated reader. His work can be seen as a struggle of the social outcast to be heard from beyond the borders of the dominant, heterosexual culture. This challenging book tracks the effects of this struggle in Genet's novels, plays, film, and political essays by means of a general semiotics of performance. By staging a dialogue between Genet and writers such as Derrida, Bakhtin, Metz, Ricoeur, and Benveniste, Laura Oswald pursues the question of performance in the form of a debate rather than that of a closed theoretical system. Her approach puts into play relations between semiotics and philosophy and provides a means of understanding the relationship between Genet's poetics and his radical politics. By focusing on the role of the double in Genet's literary imagination and by reading Genet with his "others" in the realm of theory, Oswald comes to grips with the overriding concerns of a man whose life in literature was never very far from his life as prisoner, as outcast, as self-proclaimed exile
Author: Laura Oswald Publisher: ISBN: Category : Literary Criticism Languages : en Pages : 200
Book Description
When Jean Genet, the enfant terrible of the French theater, died on April 15, 1986, he left a rich and controversial literary legacy. Genet, a homosexual and ex-convict, wrote about events and in a language that could ruffle the complacency of the most sophisticated reader. His work can be seen as a struggle of the social outcast to be heard from beyond the borders of the dominant, heterosexual culture. This challenging book tracks the effects of this struggle in Genet's novels, plays, film, and political essays by means of a general semiotics of performance. By staging a dialogue between Genet and writers such as Derrida, Bakhtin, Metz, Ricoeur, and Benveniste, Laura Oswald pursues the question of performance in the form of a debate rather than that of a closed theoretical system. Her approach puts into play relations between semiotics and philosophy and provides a means of understanding the relationship between Genet's poetics and his radical politics. By focusing on the role of the double in Genet's literary imagination and by reading Genet with his "others" in the realm of theory, Oswald comes to grips with the overriding concerns of a man whose life in literature was never very far from his life as prisoner, as outcast, as self-proclaimed exile
Author: Gene A. Plunka Publisher: Fairleigh Dickinson Univ Press ISBN: 9780838634615 Category : Literary Criticism Languages : en Pages : 366
Book Description
"In this book, Gene A. Plunka argues that the most important single element that solidifies all of Genet's work is the concept of metamorphosis. Genet's plays and prose demonstrate the transition from game playing to the establishment of one's identity through a state of risk taking that develops from solitude. However, risk taking per se is not as important as the rite of passage. Anthropologist Victor Turner's work in ethnography is used as a focal point for the examination of rites of passage in Genet's dramas." "Rejecting society, Genet has allied himself with peripheral groups, marginal men, and outcasts--scapegoats who lack power in society. Much of their effort is spent in revolt or direct opposition in mainstream society that sees them as objects to be abused. As an outcast or marginal man, Genet solved his problem of identity through artistic creation and metamorphosis. Likewise, Genet's protagonists are outcasts searching for positive value in a society over which they have no control; they always appear to be the victims or scapegoats. As outcasts, Genet's protagonists establish their identities by first willing their actions and being proud to do so." "Unfortunately, man's sense of Being is constantly undermined by society and the way individuals react to roles, norms, and values. Roles are the products of carefully defined and codified years of positively sanctioned institutional behavior. According to Genet, role playing limits individual freedom, stifles creativity, and impedes differentiation. Genet equates role playing with stagnant bourgeois society that imitates rather than invents; the latter is a word Genet often uses to urge his protagonists into a state of productive metamorphosis. Imitation versus invention is the underlying dialectic between bourgeois society and outcasts that is omnipresent in virtually all of Genet's works." "Faced with rejection, poverty, oppression, and degradation, Genet's outcasts often escape their horrible predicaments by living in a world of illusion that consists of ceremony, game playing, narcissism, sexual and secret rites, or political charades. Like children, Genet's ostracized individuals play games to imitate a world that they can not enter. Essentially, the play acting becomes catharsis for an oppressed group that is otherwise confined to the lower stratum of society." "Role players and outcasts who try to find an identity through cathartic game playing never realize their potential in Genet's world. Instead, Genet is interested in outcasts who immerse themselves in solitude and create their own sense of dignity free from external control. Most important, these isolated individuals may initially play games, yet they ultimately experience metamorphosis from a world of rites, charades, and rituals to a type of "sainthood" where dignity and nobility reign. The apotheosis is achieved through a distinct act of conscious revolt designed to condemn the risk taker to a degraded life of solitude totally distinct from society's norms and values." --Book Jacket.
Author: C. Finburgh Publisher: Springer ISBN: 023059543X Category : Performing Arts Languages : en Pages : 245
Book Description
This is the first book to explore the broad political significance of Genet's performance practice by focusing on his radical experiments, polemical subjects and formal innovations in theatre, film and dance. Its new approach brings together the diverse aspects of Genet's work through essays by international scholars and interviews.
Author: Marco De Marinis Publisher: Indiana University Press ISBN: 9780253112712 Category : Literary Criticism & Collections Languages : en Pages : 290
Book Description
"The book... succeeds at refining elements in the problem that semiotics and theater represent to and for one another." -- Choice "The Semiotics of Performance surprisingly retains its revelatory freshness, and actually opens up areas of reseach that could very well supply new incentives for further probing into what semiotics can offer to the study of theatre." -- Theatre Survey
Author: Laura R. Oswald Publisher: Oxford University Press ISBN: 0192555189 Category : Business & Economics Languages : en Pages : 208
Book Description
The semiotics discipline - a hybrid of communication science and anthropology - accounts for the deep cultural codes that structure communication and sociality, endow things with value, move us through constructed space, and moderate our encounters with change. Doing Semiotics shows readers how to leverage these codes to solve business problems, foster innovation, and create meaningful experiences for consumers. In addition to the key principles and methods of applied semiotics, it introduces the basics of branding, strategic decision-making, and cross-cultural marketing management. Through practical exercises, examples, extended team projects, and evaluation criteria, this book guides students through the application of learning to all phases of semiotics-based projects for communications, brand equity management, design strategy, new product development, and public policy management. In addition to tools for sorting data and mapping cultural dimensions of a market, it includes useful interview protocols for use in focus groups, in-depth interviews, and ethnographic studies, as well as expert case studies that will enable readers to apply semiotics to consumer research.
Author: Hadrien Laroche Publisher: ReadHowYouWant.com ISBN: 1459608291 Category : Biography & Autobiography Languages : en Pages : 506
Book Description
During the last eighteen years of his life (1968-86), Jean Genet was preoccupied with the struggles of the disenfranchised and displaced: among them, the Black Panthers, the Baader-Meinhof, and the Palestinians. Hadrien Laroche's book is a careful...
Author: Janelle G. Reinelt Publisher: University of Michigan Press ISBN: 9780472068869 Category : Theater Languages : en Pages : 612
Book Description
Updated and enlarged, this groundbreaking collection surveys the major critical currents and approaches in drama, theater, and performance
Author: Michael Y. Bennett Publisher: Cambridge University Press ISBN: 1316395359 Category : Drama Languages : en Pages : 177
Book Description
Michael Y. Bennett's accessible Introduction explains the complex, multidimensional nature of the works and writers associated with the absurd - a label placed upon a number of writers who revolted against traditional theatre and literature in both similar and widely different ways. Setting the movement in its historical, intellectual and cultural contexts, Bennett provides an in-depth overview of absurdism and its key figures in theatre and literature, from Samuel Beckett and Harold Pinter to Tom Stoppard. Chapters reveal the movement's origins, development and present-day influence upon popular culture around the world, employing the latest research to this often challenging area of study in a balanced and authoritative approach. Essential reading for students of literature and theatre, this book provides the necessary tools to interpret and develop the study of a movement associated with some of the twentieth century's greatest and most influential cultural figures.
Author: Laura R. Oswald Publisher: OUP Oxford ISBN: 019164790X Category : Business & Economics Languages : en Pages : 234
Book Description
Everyday consumers buy into the concept of brands and their associated meanings - the perception of quality, a symbolic relationship, a vicarious experience, or even a sense of identity. Marketing Semiotics suggests that the extent to which consumers recognize, internalize, and relate to brand meanings is not only an academic question. These meanings contribute to 'brand equity', the financial value of intangible brand benefits that exceed the use value of goods, and impacts upon a firm's financial performance. Therefore, the management of brand equity demands first and foremost the management of brand meanings, or semiotics. The book uses structural semiotics, a discipline that extends the laws of structural linguistics to the analysis of verbal, visual, and spatial sign systems, to shed light on the cultural codes and discourse of brands. It proposes that semiotic research should form the cornerstone of brand equity management, since brands rely so heavily on sign systems that contribute to profitability by distinguishing brands from simple commodities, from competitors, and engaging consumers in the brand world. The book includes dozens of global business cases where semiotics has been used to refocus, reposition, or extend the brand to new products, customers, and markets. Drawing upon twenty years of academic and consulting experience, the book provides actionable direction for steering brands through technological and cultural change, differentiating brands in the competitive environment, and counteracting the natural depletion of brand meaning over time.
Author: Laura Oswald
Author: Laura Oswald
Author: Gene A. Plunka
Author: C. Finburgh
Author: Marco De Marinis
Author: Laura R. Oswald
Author: Hadrien Laroche
Author: Janelle G. Reinelt
Author: Michael Y. Bennett
Author: Ian H. Magedera
Author: Laura R. Oswald