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Author: Kate A. Smith Publisher: ISBN: 9781864910049 Category : Business Languages : en Pages : 155
Book Description
Neural networks are a hot topic in the business community today. Also marketed as intelligent techniques, business intelligence and data mining, many businesses are now realising the potential of neural networks to give them a competitive edge. Nevertheless most neural network books are written by electrical engineers for electrical engineers, with a high level of mathematics. Those few books aimed at the business community invariably focus exclusively on financial prediction. Consequently, Introduction to Neural Networks and Data Mining for Business Applications is a ground breaking text. With a minimum of mathematics, it shows the potential of neural networks to unlock hidden information in data of various industries including retail, marketing, insurance, telecommunications, banking and finance, and operations management. The book covers the development of neural network research and its impact on business; the early neural Perceptron model and its limitations; backpropagation, the most commonly used learning paradigm in business applications; self-organisation; and adaptive resonance theory. Data mining is then covered including the purpose, methodology, and concepts of directed and undirected knowledge discovery. Other intelligent techniques often used in conjunction with neural networks are also covered, including genetic algorithms, fuzzy logic, and expert systems. The text concludes with a discussion of the future of neural networks research and applications. Extensive business case studies are used throughout the text to demonstrate techniques.
Author: Kate A. Smith Publisher: ISBN: 9781864910049 Category : Business Languages : en Pages : 155
Book Description
Neural networks are a hot topic in the business community today. Also marketed as intelligent techniques, business intelligence and data mining, many businesses are now realising the potential of neural networks to give them a competitive edge. Nevertheless most neural network books are written by electrical engineers for electrical engineers, with a high level of mathematics. Those few books aimed at the business community invariably focus exclusively on financial prediction. Consequently, Introduction to Neural Networks and Data Mining for Business Applications is a ground breaking text. With a minimum of mathematics, it shows the potential of neural networks to unlock hidden information in data of various industries including retail, marketing, insurance, telecommunications, banking and finance, and operations management. The book covers the development of neural network research and its impact on business; the early neural Perceptron model and its limitations; backpropagation, the most commonly used learning paradigm in business applications; self-organisation; and adaptive resonance theory. Data mining is then covered including the purpose, methodology, and concepts of directed and undirected knowledge discovery. Other intelligent techniques often used in conjunction with neural networks are also covered, including genetic algorithms, fuzzy logic, and expert systems. The text concludes with a discussion of the future of neural networks research and applications. Extensive business case studies are used throughout the text to demonstrate techniques.
Author: Kate A. Smith Publisher: IGI Global ISBN: 9781931777797 Category : Computers Languages : en Pages : 274
Book Description
"For professionals, students, and academics interested in applying neural networks to a variety of business applications, this reference book introduces the three most common neural network models and how they work. A wide range of business applications and a series of global case studies are presented to illustrate the neural network models provided. Each model or technique is discussed in detail and used to solve a business problem such as managing direct marketing, calculating foreign exchange rates, and improving cash flow forecasting."
Author: Galit Shmueli Publisher: John Wiley & Sons ISBN: 1119549841 Category : Mathematics Languages : en Pages : 610
Book Description
Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python presents an applied approach to data mining concepts and methods, using Python software for illustration Readers will learn how to implement a variety of popular data mining algorithms in Python (a free and open-source software) to tackle business problems and opportunities. This is the sixth version of this successful text, and the first using Python. It covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, recommender systems, clustering, text mining and network analysis. It also includes: A new co-author, Peter Gedeck, who brings both experience teaching business analytics courses using Python, and expertise in the application of machine learning methods to the drug-discovery process A new section on ethical issues in data mining Updates and new material based on feedback from instructors teaching MBA, undergraduate, diploma and executive courses, and from their students More than a dozen case studies demonstrating applications for the data mining techniques described End-of-chapter exercises that help readers gauge and expand their comprehension and competency of the material presented A companion website with more than two dozen data sets, and instructor materials including exercise solutions, PowerPoint slides, and case solutions Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python is an ideal textbook for graduate and upper-undergraduate level courses in data mining, predictive analytics, and business analytics. This new edition is also an excellent reference for analysts, researchers, and practitioners working with quantitative methods in the fields of business, finance, marketing, computer science, and information technology. “This book has by far the most comprehensive review of business analytics methods that I have ever seen, covering everything from classical approaches such as linear and logistic regression, through to modern methods like neural networks, bagging and boosting, and even much more business specific procedures such as social network analysis and text mining. If not the bible, it is at the least a definitive manual on the subject.” —Gareth M. James, University of Southern California and co-author (with Witten, Hastie and Tibshirani) of the best-selling book An Introduction to Statistical Learning, with Applications in R
Author: Bill Edisbury Publisher: World Scientific ISBN: 9814494224 Category : Business & Economics Languages : en Pages : 222
Book Description
Neural networks are increasingly being used in real-world business applications and, in some cases, such as fraud detection, they have already become the method of choice. Their use for risk assessment is also growing and they have been employed to visualise complex databases for marketing segmentation. This boom in applications covers a wide range of business interests — from finance management, through forecasting, to production. The combination of statistical, neural and fuzzy methods now enables direct quantitative studies to be carried out without the need for rocket-science expertise.This book reviews the state-of-the-art in current applications of neural-network methods in three important areas of business analysis. It includes a tutorial chapter to introduce new users to the potential and pitfalls of this new technology.
Author: Stephan Kudyba Publisher: IGI Global ISBN: 9781930708037 Category : Computers Languages : en Pages : 184
Book Description
Annotation Provides an overview of data mining technology and how it is applied in a business environment. Material is not written in a technical style, but rather addresses the applied methodology behind implementing data mining techniques in the corporate environment. Explains how the technology evolved, overviews the methodologies that comprise the data mining spectrum, and looks at everyday business applications for data mining, in areas such as marketing and advertising promotions and pricing policies using econometric-based modeling, and using the Internet to help improve an organization's performance. Kudyba is an economic consultant. Hoptroff is an independent consultant with experience in data mining software. Annotation c. Book News, Inc., Portland, OR (booknews.com).
Author: S. Sumathi Publisher: Springer Science & Business Media ISBN: 3540343504 Category : Computers Languages : en Pages : 836
Book Description
This book explores the concepts of data mining and data warehousing, a promising and flourishing frontier in data base systems and new data base applications and is also designed to give a broad, yet in-depth overview of the field of data mining. Data mining is a multidisciplinary field, drawing work from areas including database technology, AI, machine learning, NN, statistics, pattern recognition, knowledge based systems, knowledge acquisition, information retrieval, high performance computing and data visualization. This book is intended for a wide audience of readers who are not necessarily experts in data warehousing and data mining, but are interested in receiving a general introduction to these areas and their many practical applications. Since data mining technology has become a hot topic not only among academic students but also for decision makers, it provides valuable hidden business and scientific intelligence from a large amount of historical data. It is also written for technical managers and executives as well as for technologists interested in learning about data mining.
Author: Management Association, Information Resources Publisher: IGI Global ISBN: 1799804151 Category : Computers Languages : en Pages : 1671
Book Description
Due to the growing use of web applications and communication devices, the use of data has increased throughout various industries. It is necessary to develop new techniques for managing data in order to ensure adequate usage. Deep learning, a subset of artificial intelligence and machine learning, has been recognized in various real-world applications such as computer vision, image processing, and pattern recognition. The deep learning approach has opened new opportunities that can make such real-life applications and tasks easier and more efficient. Deep Learning and Neural Networks: Concepts, Methodologies, Tools, and Applications is a vital reference source that trends in data analytics and potential technologies that will facilitate insight in various domains of science, industry, business, and consumer applications. It also explores the latest concepts, algorithms, and techniques of deep learning and data mining and analysis. Highlighting a range of topics such as natural language processing, predictive analytics, and deep neural networks, this multi-volume book is ideally designed for computer engineers, software developers, IT professionals, academicians, researchers, and upper-level students seeking current research on the latest trends in the field of deep learning.
Author: Ke-Lin Du Publisher: Springer Science & Business Media ISBN: 1447155718 Category : Technology & Engineering Languages : en Pages : 834
Book Description
Providing a broad but in-depth introduction to neural network and machine learning in a statistical framework, this book provides a single, comprehensive resource for study and further research. All the major popular neural network models and statistical learning approaches are covered with examples and exercises in every chapter to develop a practical working understanding of the content. Each of the twenty-five chapters includes state-of-the-art descriptions and important research results on the respective topics. The broad coverage includes the multilayer perceptron, the Hopfield network, associative memory models, clustering models and algorithms, the radial basis function network, recurrent neural networks, principal component analysis, nonnegative matrix factorization, independent component analysis, discriminant analysis, support vector machines, kernel methods, reinforcement learning, probabilistic and Bayesian networks, data fusion and ensemble learning, fuzzy sets and logic, neurofuzzy models, hardware implementations, and some machine learning topics. Applications to biometric/bioinformatics and data mining are also included. Focusing on the prominent accomplishments and their practical aspects, academic and technical staff, graduate students and researchers will find that this provides a solid foundation and encompassing reference for the fields of neural networks, pattern recognition, signal processing, machine learning, computational intelligence, and data mining.
Author: Richard Segall Publisher: Engineering Science Reference ISBN: 9781799884552 Category : Medicine Languages : en Pages :
Book Description
"This book covers applications of artificial neural networks (ANN) and machine learning (ML) aspects of artificial intelligence to applications to the biomedical and business world including their interface to applications for screening for diseases to applications to large-scale credit card purchasing patterns"--
Author: Igor Kononenko Publisher: Elsevier ISBN: 0857099442 Category : Computers Languages : en Pages : 475
Book Description
Data mining is often referred to by real-time users and software solutions providers as knowledge discovery in databases (KDD). Good data mining practice for business intelligence (the art of turning raw software into meaningful information) is demonstrated by the many new techniques and developments in the conversion of fresh scientific discovery into widely accessible software solutions. This book has been written as an introduction to the main issues associated with the basics of machine learning and the algorithms used in data mining.Suitable for advanced undergraduates and their tutors at postgraduate level in a wide area of computer science and technology topics as well as researchers looking to adapt various algorithms for particular data mining tasks. A valuable addition to the libraries and bookshelves of the many companies who are using the principles of data mining (or KDD) to effectively deliver solid business and industry solutions. Provides an introduction to the main issues associated with the basics of machine learning and the algorithms used in data mining A valuable addition to the libraries and bookshelves of companies using the principles of data mining (or KDD) to effectively deliver solid business and industry solutions
Author: Kate A. Smith
Author: Kate A. Smith
Author: Kate A. Smith
Author: Galit Shmueli
Author: Bill Edisbury
Author: Stephan Kudyba
Author: S. Sumathi
Author: Management Association, Information Resources
Author: Ke-Lin Du
Author: Richard Segall
Author: Igor Kononenko