Introduction to Development Communication PDF Download

Author: Ila Virginia C. Ongkiko
Publisher:
ISBN: 9789715600965
Category : Communication in community development
Languages : en
Pages : 233

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Book Description

Author: Thomas L. McPhail
Publisher: John Wiley & Sons
ISBN: 9781444310733
Category : Social Science
Languages : en
Pages : 256

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Book Description
In Development Communication, top media scholars explore thedetails of communication in areas where modernization has failed todeliver change. Offers a complete introduction to the history of developmentcommunication - the process of systematically intervening witheither media or education in order to promote positive socialchange Discusses the major approaches and theories in developmentcommunication, including educational issues of training, literacy,schooling, and use of media from print and radio to video and theinternet Explores the role of NGOs, the CNN Effect, and the power ofgrass-roots movements and 'bottom-up' approaches that challenge thestatus quo in global media

Author: Srinivas R Melkote
Publisher: SAGE
ISBN: 9780761994763
Category : Business & Economics
Languages : en
Pages : 428

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Book Description
This completely revised edition builds on the framework provided by the earlier text. It traces the history of development communication, presents and critiques diverse approaches and their proponents, and provides ideas and models for development communication in the new century.

Author: Paolo Mefalopulos
Publisher: World Bank Publications
ISBN: 0821375237
Category : Business & Economics
Languages : en
Pages : 266

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Book Description
The 'Development Communication Sourcebook' highlights how the scope and application of communication in the development context are broadening to include a more dialogic approach. This approach facilitates assessment of risks and opportunities, prevents problems and conflicts, and enhances the results and sustainability of projects when implemented at the very beginning of an initiative. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more.

Author: Bella Mody
Publisher: SAGE Publications
ISBN: 1452263027
Category : Language Arts & Disciplines
Languages : en
Pages : 321

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Book Description
"Mody ties together much of the book with the currently compelling concept of globalization. For scholars it provides a wealth of current references and sketches a historical overview that is mostly absent in other volumes that attempt a summary like this one." —COMMUNICATION RESEARCH TRENDS International and Development Communication: A 21st Century Perspective examines the exciting field of international and development communication and illustrates how this field of study is composed and how it has grown. Derived from the successful Handbook of International and Intercultural Communication, Second Edition, this book opens with an updated and expanded introduction by Bella Mody, showcasing the effects of globalization, and contains those chapters from the Handbook that deal with international and development communication. International and Development Communication provides a historical perspective and a contemporary analysis of the field of international communication and its application to development communication. The book examines how communication media and telecommunications are considered central to globalization and to national development, and discusses globalization in history, the role of media, changes in structural biases of media and telecommunication institutions, national forces of capitalism, and biases in international and development communication messages. provides a historical perspective and a contemporary analysis of the field of international communication and its application to development communication. The book examines how communication media and telecommunications are considered central to globalization and to national development, and discusses globalization in history, the role of media, changes in structural biases of media and telecommunication institutions, national forces of capitalism, and biases in international and development communication messages. The book, divided into two parts, revolves around media institutions and the conditions under which they have been used by the state and private capital. Part One covers international communication and presents the thinking of several well-known authors from areas such as South Asia, East Asia, Europe, and North America. Part Two focuses on development communication applications by various active researchers and professors, drawn from Latin America, South Asia, and North America. With contributions from experts in the field, each part of the book begins with a chapter on theories and closes with one on issues. Chapters within each part examine the distinct and broadly recognized topics of research within each area, such as media corporations in the age of globalization, transnational advertising, the global-local dialectic and polysemic effects, development communication campaigns, communication technology and development, and international development communication.

Author: Communication Education Project
Publisher:
ISBN:
Category : Communication and Development
Languages : en
Pages : 171

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Book Description

Author: Karin Gwinn Wilkins
Publisher: John Wiley & Sons
ISBN: 1118505360
Category : Social Science
Languages : en
Pages : 654

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Book Description
This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change. A stand-out reference on a vital topic of primary international concern, with a rising profile in communications and media research programs Multinational editorial team and global contributors Covers the history of the field as well as integrating and reconceptualising its diverse perspectives and approaches Provides a fully formed framework of understanding and identifies likely future developments Features a wealth of insights into the critical role of digital media in development communication and social change

Author: Nora Cruz Quebral
Publisher: College of Agriculture University of Philippines
ISBN:
Category : Agriculture
Languages : en
Pages : 194

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Book Description

Author: Wendy Quarry
Publisher: Zed Books Ltd.
ISBN: 1848136307
Category : Business & Economics
Languages : en
Pages : 133

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Book Description
This lively book argues that in the development process, communication is everything. The authors, world experts in this field as teachers, practitioners and theorists, argue that Communication for Development is a creative and innovative way of thinking that can permeate the overall approach to any development initiative. They illustrate their argument with vivid case studies and tools for the reader, drawing on the stories of individual project leaders who have championed development for communication, and using a range of situations to show the different possibilities in various contexts. Free from jargon, and keeping a close look at how development is actually being implemented at ground level, this book is an important contribution to development studies not just for students but also for development practitioners and policy makers.

Author: Armand Mattelart
Publisher: SAGE
ISBN: 9780761956471
Category : Language Arts & Disciplines
Languages : en
Pages : 196

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Book Description
This introduction to communication theory offers an historical account of the development of all major theoretical approaches by summing up the range of existing theories, and explaining how and why the diverse currents of thought emerged.