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Author: Tammy R. Vigil Publisher: Cognella Academic Publishing ISBN: 9781621310600 Category : Language Arts & Disciplines Languages : en Pages : 378
Book Description
"Introduction to the World of Communication" gives students a strong introductory foundation in communication skills. Many texts in the field focus on either fundamentals of communication or mass communication. This anthology addresses both and provides useful information about careers in the field. The book begins with an overview of the fundamentals of communication, moves into the history and development of communication media, and concludes with a survey of dominant communications professions. Topics include: - Language - Nonverbal Communication - Law and Ethics - Mass Communication - Emerging Technology - Interpersonal Communication Each chapter has tear-out reading questions that aid in evaluating progress with and completion of the readings as well as in preparing for exams. The discussion questions encourage dynamic classroom interaction. "Introduction to the World of Communication" can be used in Introduction to Human Communication courses, as well as Introduction to Mass Communication, and Introduction to Communication Studies. Dr. Tammy R. Vigil is currently the Associate Dean of the College of Communication at Boston University. She earned her doctorate from the University of Kansas in 2000. Dr. Vigil has taught graduate and undergraduate courses in Communication Theory, Research Methods, Contemporary Mass Communication, Argumentation and Oral Presentation. She currently teaches the large introductory class for the College of Communication. Her research interests include political communication, media effects, rhetoric, and popular culture. Dr. Vigil is a co-author of the book "The Third Agenda in U.S. Presidential Debates."
Author: Tammy R. Vigil Publisher: Cognella Academic Publishing ISBN: 9781621310600 Category : Language Arts & Disciplines Languages : en Pages : 378
Book Description
"Introduction to the World of Communication" gives students a strong introductory foundation in communication skills. Many texts in the field focus on either fundamentals of communication or mass communication. This anthology addresses both and provides useful information about careers in the field. The book begins with an overview of the fundamentals of communication, moves into the history and development of communication media, and concludes with a survey of dominant communications professions. Topics include: - Language - Nonverbal Communication - Law and Ethics - Mass Communication - Emerging Technology - Interpersonal Communication Each chapter has tear-out reading questions that aid in evaluating progress with and completion of the readings as well as in preparing for exams. The discussion questions encourage dynamic classroom interaction. "Introduction to the World of Communication" can be used in Introduction to Human Communication courses, as well as Introduction to Mass Communication, and Introduction to Communication Studies. Dr. Tammy R. Vigil is currently the Associate Dean of the College of Communication at Boston University. She earned her doctorate from the University of Kansas in 2000. Dr. Vigil has taught graduate and undergraduate courses in Communication Theory, Research Methods, Contemporary Mass Communication, Argumentation and Oral Presentation. She currently teaches the large introductory class for the College of Communication. Her research interests include political communication, media effects, rhetoric, and popular culture. Dr. Vigil is a co-author of the book "The Third Agenda in U.S. Presidential Debates."
Author: Upamanyu Madhow Publisher: Cambridge University Press ISBN: 1107022770 Category : Technology & Engineering Languages : en Pages : 547
Book Description
An accessible undergraduate textbook introducing key fundamental principles behind modern communication systems, supported by exercises, software problems and lab exercises.
Author: Peyton Paxson Publisher: Bloomsbury Publishing USA ISBN: 1501329960 Category : Social Science Languages : en Pages : 378
Book Description
Mass Communications and Media Studies: An Introduction, 2nd edition is a comprehensive yet concise survey of the history of mass communication media, discussing the current state of each medium, and anticipating the future of mass media. Divided into twelve chapters, it can be used in either 16-week semesters or 12-week terms. Retaining the successful organization of the 1st edition, Peyton Paxson writes in an accessible and well-organized manner, catering to both the needs of students and instructors. He begins each chapter with a list of the current issues and trends concerning the chapter's topic, followed by a brief history of that topic, its current state, predictions for the future, an assessment of career opportunities, and discussion questions for critical thinking. More than just updating statistical data, the 2nd edition weaves in discussions of relevant contemporary issues, including crowdsourcing, going 'viral', interactive advertising, tv industry consolidation, 'the internet of things', conflicting ideas of net neutrality and their continuing implications in a more-connected world.
Author: Sheila Steinberg Publisher: Juta and Company Ltd ISBN: 9780702172618 Category : Education Languages : en Pages : 356
Book Description
In this introductory textbook, the author contextualises approaches and theories on cornmunication studies by making use of local examples from the mass media, as well as relevant political and social experiences. The book is divided into two parts. The first provides students with a strong foundation in communication while the second focuses on the areas of specialisation within communication studies. Each chapter starts with the learning Outcomes and a short overview of the chapter. Students can monitor their learning by using the summaries and 'test yourself' questions at the end of every chapter. Scenarios provide examples of how the theory can be applied in practice. This makes for a learner-friendly and accessible book which will prove invaluable to Students and professionals alike. Beginner students majoring in Communication Studies, as well as those studying towards various degrees or qualifications where communication is a prerequisite will find this book useful.
Author: John Fiske Publisher: Psychology Press ISBN: 0415046726 Category : Language Arts & Disciplines Languages : en Pages : 203
Book Description
In the second edition of this widely-used introductory text John Fiske draws upon the main authorities in the field, from Shannon and Weaver'sCommunication Theoryto Saussure's structural linguistics and Peirce'sSemiotics. He examines the two main schools: seeing communication as the encoding, transmission, and decoding of messages; and viewing communication as the generation of meanings.
Author: George R. Rodman Publisher: Addison-Wesley Longman ISBN: Category : Language Arts & Disciplines Languages : en Pages : 568
Book Description
This dynamic new book on introductory mass communication uses a unique narrative approach to help readers understand a broad and constantly changing field while encouraging them to become critical consumers of media. Where did the media come from? Why do media industries do what they do? And why do some of these actions cause controversies? Making Sense of Media employs a three-part narrative framework in every chapter that examines history, industry, and controversies. Important topics such as new technology, globalization, diversity, convergence, and conglomeration are integrated throughout. For anyone interested in learning more about mass communication on an introductory level.
Author: John Vernon Pavlik Publisher: Oxford University Press, USA ISBN: 9780199342303 Category : Digital media Languages : en Pages : 0
Book Description
Converging Media,Third Edition, expertly covers today's rapidly changing landscape while preparing students for what comes tomorrow. Unlike any other book on the market, Converging Media's synthesis of industrial, cultural, and technological perspectives more accurately reflects today's world.This new approach demands a more balanced and nuanced understanding of the role that technology and digital media have played in our mass communication environment. This third edition has undergone several major changes to keep pace with the rapidly evolving world of media.
Author: John T. Warren Publisher: SAGE Publications ISBN: 141295942X Category : Language Arts & Disciplines Languages : en Pages : 233
Book Description
Designed for hybrid approaches to the course, this exciting new text provides an introduction to communication theory, interpersonal communication, and public communication and culture through the lens of contemporary critical theory. By situating communication concepts and theories within contemporary and engaging cultural scenes, the book is much more than a survey of ideas—it demonstrates the power of communication in our everyday lives.
Author: Kate Kurtin Publisher: ISBN: 9781516591947 Category : Languages : en Pages : 272
Book Description
Diving Deeper into Communication: An Introduction and Beyond not only provides students with the foundational information they need to understand the broad study of communication, but also demonstrates how to "do" communication. The book describes the different areas of communication studies and explores their unique features. Equipped with this knowledge, students interested in communication studies will better understand the avenues and careers available to them. The book is organized into four sections, which correspond to the four primary fields of communication: interpersonal, instructional, and health communication; mass communication; strategic and organizational communication; and intercultural and communication for social change. Each section provides an introduction to the communication field, followed by an exploration of research within the field to promote deeper understanding and scholarly interest. Featuring content written by a variety of experts within the field, the book helps students explore relational sharing, cancer communication, mass media and gender identity, digital communication, pop culture and communication, and more. Engrossing, scholarly, and designed to pique students' interest in the discipline, Diving Deeper into Communication is well suited for foundational courses in communication. Kate S. Kurtin is an associate professor of communication studies at California State University, Los Angeles. She holds a Ph.D. in mass communication from the University of Connecticut, a M.A. in advertising and communication research from Boston University, and a B.A. in sociology from Occidental College. Dr. Kurtin's current research focuses on the media's effect on children and the evolving way that young people use media within this frame.
Author: Steven McCornack Publisher: Bedford/St. Martin's ISBN: 9781457662539 Category : Language Arts & Disciplines Languages : en Pages : 0
Book Description
Steven McCornack, the award-winning teacher, noted scholar, and bestselling author, has done it again. Interpersonal Communication and You maintains the best theory, up-to-date research, engaging examples, and personal voice seen in Reflect and Relate but with a new focus on student self-reflection, application, and adaptive learning. The compelling read is paired with a simplified feature program that prompts students to measure concepts against their personal experiences while encouraging them to build essential skills to further improve their interpersonal lives. Interpersonal Communication and You is available in a variety of digital formats, including the brand-new, time-saving LaunchPad edition that combines an interactive e-book, LearningCurve adaptive quizzing, over 70 integrated video activities, and ready-made assessment options curated into easy-to-assign units inside one convenient learning program. See what's in the LaunchPad
Author: Tammy R. Vigil
Author: Tammy R. Vigil
Author: Upamanyu Madhow
Author: Peyton Paxson
Author: Sheila Steinberg
Author: John Fiske
Author: George R. Rodman
Author: John Vernon Pavlik
Author: John T. Warren
Author: Kate Kurtin
Author: Steven McCornack