Strategic Marketing in the Global Forest Industries PDF Download

Author: Heikki Juslin
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 616

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Author: George A. Steiner
Publisher: Simon and Schuster
ISBN: 1451602537
Category : Business & Economics
Languages : en
Pages : 408

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Book Description
In today's complex world of business, strategic planning is indispensable to effective management. Ever since the mid-1950's, when American companies began to develop formal long-range planning systems, wise managers have understood the importance of knowing where their firm was headed and how it intended to get there. To function effectively in a modern, planned operation, every manager must have a practical understanding of how the planning process works. That's exactly what this book offers: a step-by-step guide to strategic planning. George A. Steiner, a well-known expert in the field of management, provides a concise, jargon-free handbook that avoids abstract theory and takes you straight to the how-to of planning. Whether you're designing and implementing a new plan or working with a plan that's already in operation, Strategic Planning puts the information you need at your fingertips. It takes you through every stage of the process, from idea to execution to evaluation. (And explains Fifty Common Pitfalls you'll need to know about.)You can plug your own data into the lucid charts, tables, and checklists for a valuable start on getting organized and evaluating your planning needs. And there's plenty of penetrating discussion about the questions and quandaries you're likely to meet along the way. For example: * How do you identify, evaluate, and implement strategies? * How do you design a planning system to fit the unique characteristics of you and your company? * Can an intuitive manager do formal strategic planning? * What are some ways to develop clear objectives? * What human behavior factors can endanger planning and how can managers overcome them? * How, and when, should a situation audit be made? * What do you need to know about computer models? * How can business planning lessons be applied to not-for-profit organizations? * How can managers apply lessons of planning experience to the planning of their own careers? You don't have to get an advanced degree to make strategic planning a part of your management style. All you need is the expert advice in this idea-packed handbook. (As a bonus the book includes a glossary of the terms, tools, and techniques of strategic planning.)

Author: Peter Lorange
Publisher: Englewood Cliffs, NJ : Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 246

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Author:
Publisher:
ISBN:
Category : Science
Languages : en
Pages : 1048

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Author: David J. Collis
Publisher:
ISBN:
Category : Competition
Languages : en
Pages :

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Author: Allen E Fishman
Publisher:
ISBN: 9780984014965
Category : Business & Economics
Languages : en
Pages : 228

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Book Description
StratPro(TM) encompasses everything you need to know for starting and implementing your organization's strategic planning, thereby achieving the desired results. StratPro(TM) is a unique, holistic approach for strategically leading an organization to greater success.

Author: Daniel Ebner
Publisher: Springer Science & Business Media
ISBN: 3658045027
Category : Business & Economics
Languages : en
Pages : 124

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Book Description
Previous research focused either on the relationship between strategic planning and performance or coordination mechanisms and performance. Therefore, a conceptually and empirically validated understanding of the interaction between these three factors is limited. This study addresses this gap in the literature by delivering three contributions to theory and empirical research: firstly, by clarifying and proposing the influences of strategic planning and strategic organization on the performance; secondly, by developing a model and associated hypotheses on both direct and interaction effects of strategic planning and coordination mechanisms; and thirdly, by testing the hypotheses. Findings regarding strategic planning suggest the coexistence of formal and informal strategic planning activities. Furthermore, results show that the relationship between strategic planning and performance is moderated by coordination mechanisms.

Author: Peter Lorange
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 396

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Book Description

Author: Randel S. Carlock
Publisher: Palgrave Macmillan
ISBN: 0230578284
Category : Business & Economics
Languages : en
Pages : 331

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Book Description
From small start-ups to giant multinationals, from the Mom-and-Pop owned barber shop to Ford, family owned businesses continue to dominate the world economy. Regardless of size, running a successful family firm presents unique challenges, and many fail to survive the transition to the next generation. Here is a practical, comprehensive guide to ensuring success through effective strategic planning. The authors provide a wealth of tested, easy-to-follow tools and techniques for mastering strategic planning for family-owned firms. Filled with real world examples, case studies, checklists, and planning worksheets, the book shows how to deal with a host of emerging challenges--from new technologies and globalizing marketings--by integrating family values and dynamics into sound planning and management.

Author: Robert S. Kaplan
Publisher: Harvard Business Review Press
ISBN: 1422148165
Category : Business & Economics
Languages : en
Pages : 348

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Book Description
The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.