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Integrated Account Management

Integrated Account Management PDF Author: Mark A. Peck
Publisher: AMACOM/American Management Association
ISBN: 9780814403334
Category : Business & Economics
Languages : en
Pages : 318

Book Description
This text features a proactive and personal approach that creates mutually beneficial customer relationships. Advice is given on how to select appropriate clients for the IAM system, how to hire and train an account management team, and how to conduct workshops to discover the needs of customers.
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