Instructor's Resource Manual with Test Bank and Powerpoint Lecture Cd PDF Download

Author: Fremgen
Publisher:
ISBN: 9780131177109
Category :
Languages : en
Pages : 266

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Book Description

Author: Steven Fein
Publisher:
ISBN: 9780618403387
Category : Social psychology
Languages : en
Pages : 516

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Book Description

Author: City of London College of Economics
Publisher: City of London College of Economics
ISBN:
Category : Education
Languages : en
Pages : 3570

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Book Description
Overview An MBA in Marketing (or Master of Business Administration) is a degree that will prepare you for leading positions in marketing such as Chief Marketing Officer. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - Digital Marketing Strategy - Customer Relationship Management - E-Commerce - Fundamentals of Management - And many more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Author: Bonnie G. Smith
Publisher: Macmillan
ISBN: 0312410174
Category : History
Languages : en
Pages : 1186

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Book Description
Crossroads and Cultures: A History of the World’s Peoples incorporates the best current cultural history into a fresh and original narrative that connects global patterns of development with life on the ground. As the title, “Crossroads,” suggests, this new synthesis highlights the places and times where people exchanged goods and commodities, shared innovations and ideas, waged war and spread disease, and in doing so joined their lives to the broad sweep of global history. Students benefit from a strong pedagogical design, abundant maps and images, and special features that heighten the narrative’s attention to the lives and voices of the world’s peoples. Test drive a chapter today. Find out how.

Author: Bonnie G. Smith
Publisher: Macmillan
ISBN: 0312442130
Category : History
Languages : en
Pages : 630

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Book Description
Crossroads and Cultures: A History of the World’s Peoples incorporates the best current cultural history into a fresh and original narrative that connects global patterns of development with life on the ground. As the title, “Crossroads,” suggests, this new synthesis highlights the places and times where people exchanged goods and commodities, shared innovations and ideas, waged war and spread disease, and in doing so joined their lives to the broad sweep of global history. Students benefit from a strong pedagogical design, abundant maps and images, and special features that heighten the narrative’s attention to the lives and voices of the world’s peoples. Test drive a chapter today. Find out how.

Author: Bonnie G. Smith
Publisher: Macmillan
ISBN: 0312442149
Category : History
Languages : en
Pages : 672

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Book Description
Crossroads and Cultures: A History of the World’s Peoples incorporates the best current cultural history into a fresh and original narrative that connects global patterns of development with life on the ground. As the title, “Crossroads,” suggests, this new synthesis highlights the places and times where people exchanged goods and commodities, shared innovations and ideas, waged war and spread disease, and in doing so joined their lives to the broad sweep of global history. Students benefit from a strong pedagogical design, abundant maps and images, and special features that heighten the narrative’s attention to the lives and voices of the world’s peoples. Test drive a chapter today. Find out how.

Author: Bonnie G. Smith
Publisher: Macmillan
ISBN: 0312571682
Category : History
Languages : en
Pages : 370

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Book Description
Crossroads and Cultures: A History of the World’s Peoples incorporates the best current cultural history into a fresh and original narrative that connects global patterns of development with life on the ground. As the title, “Crossroads,” suggests, this new synthesis highlights the places and times where people exchanged goods and commodities, shared innovations and ideas, waged war and spread disease, and in doing so joined their lives to the broad sweep of global history. Students benefit from a strong pedagogical design, abundant maps and images, and special features that heighten the narrative’s attention to the lives and voices of the world’s peoples. Test drive a chapter today. Find out how.

Author: Bonnie G. Smith
Publisher: Macmillan
ISBN: 0312571674
Category : History
Languages : en
Pages : 564

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Book Description
Crossroads and Cultures: A History of the World’s Peoples incorporates the best current cultural history into a fresh and original narrative that connects global patterns of development with life on the ground. As the title, “Crossroads,” suggests, this new synthesis highlights the places and times where people exchanged goods and commodities, shared innovations and ideas, waged war and spread disease, and in doing so joined their lives to the broad sweep of global history. Students benefit from a strong pedagogical design, abundant maps and images, and special features that heighten the narrative’s attention to the lives and voices of the world’s peoples. Test drive a chapter today. Find out how.

Author: Bonnie G. Smith
Publisher: Macmillan
ISBN: 0312571615
Category : Education
Languages : en
Pages : 548

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Book Description
Crossroads and Cultures: A History of the World’s Peoples incorporates the best current cultural history into a fresh and original narrative that connects global patterns of development with life on the ground. As the title, “Crossroads,” suggests, this new synthesis highlights the places and times where people exchanged goods and commodities, shared innovations and ideas, waged war and spread disease, and in doing so joined their lives to the broad sweep of global history. Students benefit from a strong pedagogical design, abundant maps and images, and special features that heighten the narrative’s attention to the lives and voices of the world’s peoples. Test drive a chapter today. Find out how.

Author: Margaret Ray
Publisher: Macmillan
ISBN: 142925730X
Category : Business & Economics
Languages : en
Pages : 928

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Book Description
"Adapted from Macroeconomics, Second edition by Paul Krugman and Robin Wells."