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Author: Al S. Morrison Publisher: Trafford Publishing ISBN: 1412014360 Category : Education Languages : en Pages : 348
Book Description
Insight Into Information is based on sixty years of research on the Secret Messages and Hidden Maps Inside of Information. These several levels of subtle, subliminal and secret meanings provide reverberating, resonant echoes in all information much as the background music in movies but with more levels of meaning in these fields: science, religion, literature, entertainment, TV, advertising, technology and literally all fields of endeavor at home, at work, in school and at play. Many have already benefited from this information. The author, a retired clinical and rehabilitation psychologist, used this information in his private, clinical and consulting practice in schools and industry. This new, proven research shows: The helpful hidden hooks from which you can benefit. You will learn the inborn universal maps which influence and guide all of us in marvelous ways--including the name GOD on the human head and face. The harmful, deceptive hooks inside of words of which you are not aware but which can influence you. The word now is an example, as in buy now: Now is an anagram of won and own. These anagrams puzzle our brain and set up delays which advertisers want and to get you to participate in the anagram game. You will learn how to avoid such hidden hooks. Don't be cheated. Know these hidden hooks, control your choices and make well informed decisions. The Table of contents lists the chapters which describe the many ways you can benefit from knowing these hidden messages and secret maps in religion; health and healing; fun and entertainment; advertising; merchandising; education; communications; literature and the hidden influences inside of names. The Afterword at the end of the book tells the story of how the author became interested, did the research, used the research with patients and organizations, and wrote the book: the when, where, why and how of the origin of the information in this book.
Author: Al S. Morrison Publisher: Trafford Publishing ISBN: 1412014360 Category : Education Languages : en Pages : 348
Book Description
Insight Into Information is based on sixty years of research on the Secret Messages and Hidden Maps Inside of Information. These several levels of subtle, subliminal and secret meanings provide reverberating, resonant echoes in all information much as the background music in movies but with more levels of meaning in these fields: science, religion, literature, entertainment, TV, advertising, technology and literally all fields of endeavor at home, at work, in school and at play. Many have already benefited from this information. The author, a retired clinical and rehabilitation psychologist, used this information in his private, clinical and consulting practice in schools and industry. This new, proven research shows: The helpful hidden hooks from which you can benefit. You will learn the inborn universal maps which influence and guide all of us in marvelous ways--including the name GOD on the human head and face. The harmful, deceptive hooks inside of words of which you are not aware but which can influence you. The word now is an example, as in buy now: Now is an anagram of won and own. These anagrams puzzle our brain and set up delays which advertisers want and to get you to participate in the anagram game. You will learn how to avoid such hidden hooks. Don't be cheated. Know these hidden hooks, control your choices and make well informed decisions. The Table of contents lists the chapters which describe the many ways you can benefit from knowing these hidden messages and secret maps in religion; health and healing; fun and entertainment; advertising; merchandising; education; communications; literature and the hidden influences inside of names. The Afterword at the end of the book tells the story of how the author became interested, did the research, used the research with patients and organizations, and wrote the book: the when, where, why and how of the origin of the information in this book.
Author: Andrzej Yatsko Publisher: Walter de Gruyter GmbH & Co KG ISBN: 311046988X Category : Computers Languages : en Pages : 122
Book Description
The book is addressed to young people interested in computer technologies and computer science. The objective of this book is to provide the reader with all the necessary elements to get him or her started in the modern field of informatics and to allow him or her to become aware of the relationship between key areas of computer science. The book is addressed not only to future software developers, but also to all who are interested in computing in a widely understood sense. The authors also expect that some computer professionals will want to review this book to lift themselves above the daily grind and to embrace the excellence of the whole field of computer science. Unlike existing books, this one bypasses issues concerning the construction of computers and focuses only on information processing. Recognizing the importance of the human factor in information processing, the authors intend to present the theoretical foundations of computer science, software development rules, and some business aspects of informatics in non-technocratic, humanistic terms.
Author: Jorn Lyseggen Publisher: Penguin UK ISBN: 0241281644 Category : Business & Economics Languages : en Pages : 336
Book Description
Is your business looking out? The world today is drowning in data. There is a treasure trove of valuable and underutilized insights that can be gleaned from information companies and people leave behind on the internet - our 'digital breadcrumbs' - from job postings, to online news, social media, online ad spend, patent applications and more. As a result, we're at the cusp of a major shift in the way businesses are managed and governed - moving from a focus solely on lagging, internal data, toward analyses that also encompass industry-wide, external data to paint a more complete picture of a brand's opportunities and threats and uncover forward-looking insights, in real time. Tomorrow's most successful brands are already embracing Outside Insight, benefitting from an information advantage while their competition is left behind. Drawing on practical examples of transformative, data-led decisions made by brands like Apple, Facebook, Barack Obama and many more, in Outside Insight, Meltwater CEO Jorn Lyseggen illustrates the future of corporate decision-making and offers a detailed plan for business leaders to implement Outside Insight thinking into their company mindset and processes.
Author: Dr. Poornima G. Naik Dr. Girish R. Naik Publisher: Shashwat Publication ISBN: 9390761646 Category : Education Languages : en Pages : 324
Book Description
The book is intended for serious learners of Cyber Security and Cryptography which provides more insight into working of different cryptographic algorithms. Chapter 1 deals with different security threats and measures, specific attacks on crypto systems, different types of cryptography are discussed at length and demonstrated with the help of different case studies which are implemented in java using Java Cryptography Architecture (JCA). The salient of features of this chapter are demonstration of working of digital signature, digital certificate and discussion on various digital certificate file formats. Chapter 2 focuses on classical cryptography algorithms based primarily on transposition and substitution. Both keyed and keyless algorithms such as Rail Fence Cipher, Vigenere monoalphabetic and polyalphabetic ciphers, Playfair Cipher to name a few, are discussed in detail. Few algorithms from modern cryptography, Hill Cipher, RSA, ElGamal, Merkle–Hellman Knapsack are explored as well. All the algorithms are modelled in Excel and implemented in java. The chapter concludes with the exploration of modern cryptography algorithms using Cryp Tool. The final chapter Chapter 3 explores hashing which is central to working of MAC and digital signature. Properties of hash functions and popular hash functions are dealt with. Various applications of hash functions are mentioned. The chapter concludes with some selected case studies on hashing.
Author: John Davies Publisher: John Wiley & Sons ISBN: 1119545269 Category : Technology & Engineering Languages : en Pages : 244
Book Description
Provides comprehensive coverage of the current state of IoT, focusing on data processing infrastructure and techniques Written by experts in the field, this book addresses the IoT technology stack, from connectivity through data platforms to end-user case studies, and considers the tradeoffs between business needs and data security and privacy throughout. There is a particular emphasis on data processing technologies that enable the extraction of actionable insights from data to inform improved decision making. These include artificial intelligence techniques such as stream processing, deep learning and knowledge graphs, as well as data interoperability and the key aspects of privacy, security and trust. Additional aspects covered include: creating and supporting IoT ecosystems; edge computing; data mining of sensor datasets; and crowd-sourcing, amongst others. The book also presents several sections featuring use cases across a range of application areas such as smart energy, transportation, smart factories, and more. The book concludes with a chapter on key considerations when deploying IoT technologies in the enterprise, followed by a brief review of future research directions and challenges. The Internet of Things: From Data to Insight Provides a comprehensive overview of the Internet of Things technology stack with focus on data driven aspects from data modelling and processing to presentation for decision making Explains how IoT technology is applied in practice and the benefits being delivered. Acquaints readers that are new to the area with concepts, components, technologies, and verticals related to and enabled by IoT Gives IoT specialists a deeper insight into data and decision-making aspects as well as novel technologies and application areas Analyzes and presents important emerging technologies for the IoT arena Shows how different objects and devices can be connected to decision making processes at various levels of abstraction The Internet of Things: From Data to Insight will appeal to a wide audience, including IT and network specialists seeking a broad and complete understanding of IoT, CIOs and CIO teams, researchers in IoT and related fields, final year undergraduates, graduate students, post-graduates, and IT and science media professionals.
Author: John W. Foreman Publisher: John Wiley & Sons ISBN: 1118839862 Category : Business & Economics Languages : en Pages : 432
Book Description
Data Science gets thrown around in the press like it'smagic. Major retailers are predicting everything from when theircustomers are pregnant to when they want a new pair of ChuckTaylors. It's a brave new world where seemingly meaningless datacan be transformed into valuable insight to drive smart businessdecisions. But how does one exactly do data science? Do you have to hireone of these priests of the dark arts, the "data scientist," toextract this gold from your data? Nope. Data science is little more than using straight-forward steps toprocess raw data into actionable insight. And in DataSmart, author and data scientist John Foreman will show you howthat's done within the familiar environment of aspreadsheet. Why a spreadsheet? It's comfortable! You get to look at the dataevery step of the way, building confidence as you learn the tricksof the trade. Plus, spreadsheets are a vendor-neutral place tolearn data science without the hype. But don't let the Excel sheets fool you. This is a book forthose serious about learning the analytic techniques, the math andthe magic, behind big data. Each chapter will cover a different technique in aspreadsheet so you can follow along: Mathematical optimization, including non-linear programming andgenetic algorithms Clustering via k-means, spherical k-means, and graphmodularity Data mining in graphs, such as outlier detection Supervised AI through logistic regression, ensemble models, andbag-of-words models Forecasting, seasonal adjustments, and prediction intervalsthrough monte carlo simulation Moving from spreadsheets into the R programming language You get your hands dirty as you work alongside John through eachtechnique. But never fear, the topics are readily applicable andthe author laces humor throughout. You'll even learnwhat a dead squirrel has to do with optimization modeling, whichyou no doubt are dying to know.
Author: Brent Dykes Publisher: John Wiley & Sons ISBN: 1119615720 Category : Computers Languages : en Pages : 338
Book Description
Master the art and science of data storytelling—with frameworks and techniques to help you craft compelling stories with data. The ability to effectively communicate with data is no longer a luxury in today’s economy; it is a necessity. Transforming data into visual communication is only one part of the picture. It is equally important to engage your audience with a narrative—to tell a story with the numbers. Effective Data Storytelling will teach you the essential skills necessary to communicate your insights through persuasive and memorable data stories. Narratives are more powerful than raw statistics, more enduring than pretty charts. When done correctly, data stories can influence decisions and drive change. Most other books focus only on data visualization while neglecting the powerful narrative and psychological aspects of telling stories with data. Author Brent Dykes shows you how to take the three central elements of data storytelling—data, narrative, and visuals—and combine them for maximum effectiveness. Taking a comprehensive look at all the elements of data storytelling, this unique book will enable you to: Transform your insights and data visualizations into appealing, impactful data stories Learn the fundamental elements of a data story and key audience drivers Understand the differences between how the brain processes facts and narrative Structure your findings as a data narrative, using a four-step storyboarding process Incorporate the seven essential principles of better visual storytelling into your work Avoid common data storytelling mistakes by learning from historical and modern examples Effective Data Storytelling: How to Drive Change with Data, Narrative and Visuals is a must-have resource for anyone who communicates regularly with data, including business professionals, analysts, marketers, salespeople, financial managers, and educators.
Author: Mike Schultz Publisher: John Wiley & Sons ISBN: 1118875060 Category : Business & Economics Languages : en Pages : 263
Book Description
What do winners of major sales do differently than the sellers who almost won, but ultimately came in second place? Mike Schultz and John Doerr, bestselling authors and world-renowned sales experts, set out to find the answer. They studied more than 700 business-to-business purchases made by buyers who represented a total of $3.1 billion in annual purchasing power. When they compared the winners to the second-place finishers, they found surprising results. Not only do sales winners sell differently, they sell radically differently, than the second-place finishers. In recent years, buyers have increasingly seen products and services as replaceable. You might think this would mean that the sale goes to the lowest bidder. Not true! A new breed of seller—the insight seller—is winning the sale with strong prices and margins even in the face of increasing competition and commoditization. In Insight Selling, Schultz and Doerr share the surprising results of their research on what sales winners do differently, and outline exactly what you need to do to transform yourself and your team into insight sellers. They introduce a simple three-level model based on what buyers say tip the scales in favor of the winners: Level 1 "Connect." Winners connect the dots between customer needs and company solutions, while also connecting with buyers as people. Level 2 "Convince." Winners convince buyers that they can achieve maximum return, that the risks are acceptable, and that the seller is the best choice among all options. Level 3 "Collaborate." Winners collaborate with buyers by bringing new ideas to the table, delivering new ideas and insights, and working with buyers as a team. They also found that much of the popular and current advice given to sellers can damage sales results. Insight Selling is both a strategic and tactical guide that will separate the good advice from the bad, and teach you how to put the three levels of selling to work to inspire buyers, influence their agendas, and maximize value. If you want to find yourself and your team in the winner's circle more often, this book is a must-read.
Author: Liam Fahey Publisher: Emerald Group Publishing ISBN: 1839827300 Category : Business & Economics Languages : en Pages : 424
Book Description
In his re-published book The Insight Discipline, Liam Fahey details the analysis methods and modes of deliberations required to overcome the insight challenge and to create an insight-driven culture. He lays out the business case for why leaders must emphasize the goal of attaining new insight if they want to gain maximum value from analysis.
Author: Connie Strasheim Publisher: BioMed Publishing Group ISBN: 0982513801 Category : Medical Languages : en Pages : 446
Book Description
Health care journalist Connie Strasheim has conducted intensive interviews with thirteen of the world's most competent Lyme disease healers, asking them thoughtful, important questions, and then spent months compiling their information into organized, user-friendly chapters that contain the core principles upon which they base their medical treatment of chronic Lyme disease. --publisher.
Author: Al S. Morrison
Author: Al S. Morrison
Author: Andrzej Yatsko
Author: Jorn Lyseggen
Author: Dr. Poornima G. Naik Dr. Girish R. Naik
Author: John Davies
Author: John W. Foreman
Author: Brent Dykes
Author: Mike Schultz
Author: Liam Fahey
Author: Connie Strasheim