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Author: Katherine C. Zubko Ph.D. Publisher: Bloomsbury Publishing USA ISBN: 0313378304 Category : Business & Economics Languages : en Pages : 206
Book Description
This practical guide identifies the ingredients that make up Indian culture and uniquely translates them into useful tools to help Western commercial initiatives succeed. There is enormous opportunity for companies that want to sell to India's one billion consumers or partner with Indian companies, but doing so isn't always easy. Inside the Indian Business Mind: A Tactical Guide for Managers offers a primer on the culture and its opportunities. This unique guide will help Western business people enter the Indian market, make the best use of Indian manufacturing facilities, and create and develop successful, long-term business relationships with Indian business partners and teams. The book is not a list of dos and don'ts. Rather, it approaches doing business in India from the perspective of in-depth cultural models, translating cultural knowledge into practical working strategies. The authors, an Indian who has worked in the United States and an American who has worked in India, arm readers with an understanding of 11 primary cultural ingredients that come into play in business relationships with South Asians—ingredients that can be mastered and adapted across many contexts to forge lucrative partnerships.
Author: Katherine C. Zubko Ph.D. Publisher: Bloomsbury Publishing USA ISBN: 0313378304 Category : Business & Economics Languages : en Pages : 206
Book Description
This practical guide identifies the ingredients that make up Indian culture and uniquely translates them into useful tools to help Western commercial initiatives succeed. There is enormous opportunity for companies that want to sell to India's one billion consumers or partner with Indian companies, but doing so isn't always easy. Inside the Indian Business Mind: A Tactical Guide for Managers offers a primer on the culture and its opportunities. This unique guide will help Western business people enter the Indian market, make the best use of Indian manufacturing facilities, and create and develop successful, long-term business relationships with Indian business partners and teams. The book is not a list of dos and don'ts. Rather, it approaches doing business in India from the perspective of in-depth cultural models, translating cultural knowledge into practical working strategies. The authors, an Indian who has worked in the United States and an American who has worked in India, arm readers with an understanding of 11 primary cultural ingredients that come into play in business relationships with South Asians—ingredients that can be mastered and adapted across many contexts to forge lucrative partnerships.
Author: Dheeraj Sinha Publisher: John Wiley & Sons ISBN: 0470826320 Category : Business & Economics Languages : en Pages : 209
Book Description
A richly insightful account of one of the most significant transformations in the world today. Dheeraj Sinha's intelligence vividly illuminates the intersection of culture and commerce in New India. Adam Morgan Founder eatbigfish Among the many books I have read on the cultural evolution taking place in India, this is perhaps the most insightful. It does not just map mindset changes; it does so with the certainty of a person who has lived the changes as much as he has witnessed them. Every marketeer should keep this book on his office desk as a ready reckoner. Ranjan Kapur Country Manager – India WPP India in many ways is a "Nation of Nations." So much heterogeneity and hence complexity in understanding consumers and consumerism. Dheeraj has done a commendable job in peeling off the layers from the onion—creating frameworks and providing very relatable examples to understand the culture. For instance, Dheeraj has used Bollywood as an effective mirror to portray societal changes. Consumer India is a must-read for those who want to understand the cultural evolution of India with its nuances. Rajesh Jejurikar Chief Executive - Automotive Division Mahindra & Mahindra Ltd. A labor of love. For years, I have marveled at how Dheeraj's inquisitive brain continuously churns away to make meaning of everything he observes. His writing simultaneously reflects him as a "sutradaar" telling the captivating story of a changing India, even as it does so with the unbiased and expert credentials of the "computerji" he describes here. Dheeraj insightfully marries the rapid changes he chronicles with the assimilative fabric of India; where "and" trumps "or." Against the cliché "change is the only constant," he underlines that in India, change works with the constant. Enjoy the ride on Dheeraj's time machine! Prasad Narasimhan Managing Partner, Asia Brandgym
Author: Arjun Sampat Publisher: Notion Press ISBN: Category : Biography & Autobiography Languages : en Pages : 251
Book Description
The Indian economy and business landscape have undergone a sea change since Independence in 1947, with the country’s socialist policies and the License Raj giving way to economic liberalization. The IT and ITeS revolution made India the back office of the world. The rapid spread of the Internet and the world’s lowest data costs have made India a hub for fintech innovation. The development of the Unified Payment Interface (UPI) has resulted in the explosion of e-commerce. As we celebrate the growth of entrepreneurship and the start-up culture in India, some questions come to mind: • Who were the trailblazing Indian entrepreneurs who made India’s growth story possible? What were their characteristics? • What were the strategies they used to succeed? • Who are today’s business leaders and how are they driving growth in today’s volatile world? This book seeks to answer these questions. “An inspiring summary of the lives of some of India’s business stalwarts and new-age entrepreneurs by a young and curious mind. Arjun Sampat lucidly captures the key strategies and success factors of these entrepreneurs. I’m sure this book will further encourage the spirit of entrepreneurship amongst young Indians.” -Sonal Agrawal, Global Chair, AltoPartners and Managing Partner - India, Accord Group “India’s entrepreneurs are world-class global traders – interacting with them is the main reason I love my job as an investor!! For a young man like Arjun Sampat to author such a terrific, detailed book, at such a young age, is a testament to the impression these leaders have made in the minds of our youth. I am sure this will catalyse and inspire many young Indians to undertake their own entrepreneurial journeys.” -Manish Kejriwal, Founder & Managing Partner, Kedaara Capital
Author: Paul J. Davies Publisher: World Scientific ISBN: 9812790446 Category : Business & Economics Languages : en Pages : 246
Book Description
New Business in India is focused on how to enter the Indian domestic market, which is currently growing at nearly 10% per annum. The book is important as it is based on first-hand experience and real insights into the market in India, establishing a company and business, and developing the marketing and sales programme for both business-to-business (B2B) and business-to-consumer (B2C) companies. Serving as a comprehensive introduction to entering the market, this book, in short, is able to take business planners and developers working in both large and small companies through the processes they must address in order to establish a successful business in India at a time when there is a first-mover advantage.
Author: Rajesh Kumar Publisher: Springer ISBN: 1403980578 Category : Business & Economics Languages : en Pages : 172
Book Description
The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the institutional environment is radically different from that of Euro-American societies. Differences in culture, politics, the economy, and business structure all make it difficult for a Western manager to act accordingly. This book strives to offer Western managers the knowledge they will need to succeed in business in India.
Author: Ajay Gupta Publisher: ISBN: 9789391256654 Category : Languages : en Pages : 222
Book Description
Serial entrepreneur Ajay Gupta is the quintessential Indian businessman. He has spent more than three decades in businesses creating companies that have grown despite numerous obstacles and challenges that came from within the entrepreneurial ecosystem, but more so from a societal mindset that has origins in the British Raj. Thinking of a business as a lifelong career does not come naturally to most Indians. In fact, in Indian middle-class families, business is not seen as a secure source of income. Many of the myths surrounding business and businessmen are the reason why even those who have an innate talent for enterprise eventually suppress their dreams. This book debunks many of these myths and looks at how India can become truly aatmanirbhar and create limitless wealth for all. Decoding Business Minds is a break from a stereotypical business book and is a practical guide to overcoming fears, creating the right attitude and working consistently towards an actionable vision. Ajay takes on the role of business coach, mentor and storyteller to look at everyday examples and real-life stories that will inspire everyone to emerge out of the herd mentality that sees business as risky, unstable and stressful. He deciphers the unique DNA of Indians that can make them world-beaters in the future. He also reveals some of the innovations, strategies and formulae that can help create wealth and scale up businesses. This is a book to remind Indians that business is in their blood.
Author: Andy Dunn Publisher: Currency ISBN: 0593238281 Category : Business & Economics Languages : en Pages : 321
Book Description
In this “gripping” (TechCrunch), “eye-opening” (Gayle King, Oprah Daily) memoir of mental illness and entrepreneurship, the co-founder of the menswear startup Bonobos opens up about the struggle with bipolar disorder that nearly cost him everything. “Arrestingly candid . . . the most powerful book I’ve read on manic depression since An Unquiet Mind.”—Adam Grant, #1 New York Times bestselling author of Think Again and host of WorkLife ONE OF THE MOST ANTICIPATED BOOKS OF 2022—Forbes At twenty-eight, fresh from Stanford’s MBA program and steeped in the move-fast-and-break-things ethos of Silicon Valley, Andy Dunn was on top of the world. He was building a new kind of startup—a digitally native, direct-to-consumer brand—out of his Manhattan apartment. Bonobos was a new-school approach to selling an old-school product: men’s pants. Against all odds, business was booming. Hustling to scale the fledgling venture, Dunn raised tens of millions of dollars while boundaries between work and life evaporated. As he struggled to keep the startup afloat, Dunn was haunted by a ghost: a diagnosis of bipolar disorder he received after a frightening manic episode in college, one that had punctured the idyllic veneer of his midwestern upbringing. He had understood his diagnosis as an unspeakable shame that—according to the taciturn codes of his fraternity, the business world, and even his family—should be locked away. As Dunn’s business began to take off, however, some of the very traits that powered his success as a founder—relentless drive, confidence bordering on hubris, and ambition verging on delusion—were now threatening to undo him. A collision course was set in motion, and it would culminate in a night of mayhem—one poised to unravel all that he had built. Burn Rate is an unconventional entrepreneurial memoir, a parable for the twenty-first-century economy, and a revelatory look at the prevalence of mental illness in the startup community. With intimate prose, Andy Dunn fearlessly shines a light on the dark side of success and challenges us all to take part in the deepening conversation around creativity, performance, and disorder.
Author: Rajiv Desai Publisher: Routledge ISBN: 9810093276 Category : Business and politics Languages : en Pages : 168
Book Description
Indian Business Culture addresses the cultural issues related to doing business in India. It looks at the impact of history and politics on business practice, and provides case studies to show how different companies have fared in India. India is one of the most rapidly developing economies in the world. Increasing numbers of multi-national companies are investing in large-scale projects in India, and business is booming. India is also a country of great racial and cultural diversity, often misunderstood by the world at large. Indian Business Culture is ideal for those who want to understand India and its people better, and to enhance your chances of being successful in business there. It provides an objective look at the complexities of conducting business in India. Such insights are vital for risk assessments as well as for negotiations. Rajiv Desai is President of Indian Public Affairs Network, the country's premier public relations/public affairs consulting firm. Mr Desai was media advisor to Rajiv Gandhi in the 1989 and 1991 election campaigns. He is also a journalist and his work has been published in a wide variety of international newspapers and magazines. Written by a local expert Enhances your chances of being successful in business in India Includes case studies to show how companies have fared
Author: Hemant Rangan Publisher: ISBN: Category : Languages : en Pages : 248
Book Description
'The Indian Mind At Work' is an in depth analysis of the Indian mind and the dynamics of interactions with Anglo-Saxon base cultures. Based on the author's personal experience of 21 years delivering large and complex I.T programmes and projects for Fortune 500 companies, and extensive research on the impacts of geography, history, beliefs, mythology and cosmology on behaviours, it is an analytical guide for both Indians and other nationals to enhance relationships, business and productivity in India-Global collaborations.
Author: Katherine C. Zubko Ph.D.
Author: Katherine C. Zubko Ph.D.
Author: Donald L. Fixico
Author: Dheeraj Sinha
Author: Arjun Sampat
Author: Paul J. Davies
Author: Rajesh Kumar
Author: Ajay Gupta
Author: Andy Dunn
Author: Rajiv Desai
Author: Hemant Rangan