Author: Publisher:
ISBN:
Category : Industrial marketing
Languages : en
Pages : 182
Book Description
Industrial Marketing Digest
Author: Publisher:
ISBN:
Category : Industrial marketing
Languages : en
Pages : 182
Book Description
Industrial Marketing
Author: The Industrial Digest
Author: Plunkett's Advertising & Branding Industry Almanac 2008: Advertising & Branding Industry Market Research, Statistics, Trends & Leading Companies
Author: Plunkett Research LtdPublisher: Plunkett Research, Ltd.
ISBN: 1593921098
Category : Business & Economics
Languages : en
Pages : 549
Book Description
Covers the fields of advertising, marketing and branding, from advertising on radio and television to direct mail, from online advertising to branding and public relations to paid search inclusion. This book also covers trends in such areas as advertising agencies, marketing consultants, online advertising, branding strategies, and more.
Plunkett's Advertising & Branding Industry Almanac 2007: Advertising & Branding Industry Market Research, Statistics, Trends & Leading Companies
Author: Plunkett Research LtdPublisher: Plunkett Research, Ltd.
ISBN: 1593920814
Category : Business & Economics
Languages : en
Pages : 555
Book Description
A market research guide to the advertising and branding industry and a tool for strategic planning, competitive intelligence, employment searches or financial research. It contains trends, statistical tables, and an industry glossary. It includes profiles of advertising and branding industry firms, which provides addresses and phone numbers.
Class & Industrial Marketing
Author: Publisher:
ISBN:
Category : Industrial marketing
Languages : en
Pages : 962
Book Description
Summary Digest of Statutes Enacted and Resolutions, Including Proposed Constitutional Amendments, Adopted in ... and ... Statutory Record
Author: CaliforniaPublisher:
ISBN:
Category : California
Languages : en
Pages : 2048
Book Description
Volumes include: Statutory record.
Class and Industrial Marketing
Author: Industrial Marketing Research (RLE Marketing)
Author: Nicholas StaceyPublisher: Routledge
ISBN: 1317649036
Category : Business & Economics
Languages : en
Pages : 291
Book Description
The book provides a comprehensive analysis of the techniques and mechanics of the research process, and the management implications of industrial marketing research. It reveals not only how to do marketing research, but also the full range of its profitable applications, and shows how to develop an internal department and how to buy industrial marketing research. When originally published, this was the first book to be published in the UK or USA devoted solely to the important modern management tool of industrial marketing research.
Managing Innovation, Design and Creativity
Author: Bettina von StammPublisher: John Wiley & Sons
ISBN: 0470510668
Category : Business & Economics
Languages : en
Pages : 591
Book Description
Innovation is the major driving force in organisations today. With the rise of truly global markets and the intensifying competition for customers, employees and other critical resources, the ability to continuously develop successful innovative products, services, processes and strategies is essential. While creativity is the starting point for any kind of innovation, design is the process through which a creative idea or concept is translated into reality. Managing Innovation, Design and Creativity, 2nd Edition brings these three strands together in a discussion built around a collection of up-to-date case studies.