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Author: Ashok Malik Publisher: ISBN: 9788174368546 Category : Business & Economics Languages : en Pages : 0
Book Description
"Offers a window to the rapid growth of the Indian economy in the past two decades, since the inauguration of the economic reform programme in 1991. The book focuses on the impressive expansion of the Indian private sector. It assesses individual industries ranging from telecom to pharmaceuticals in which Indian businesses and entrepreneurs have built world-class brands and capacities. In many cases, the footprints of these companies stretch across continents and represent the true potential of globalization. Illustrated with anecdotes and the drama and passion of Indian capitalismthe book is a pointer to the technology advance, efficiency in capital use and ambition that is the hallmark of India s biggest corporate houses. It also traces the path from ancient Indian history to the present to explore the roots and heritage of Indian commerce. Exploring the possible strategic implications of India s economic rise, it studies a dynamic that could help determine the growth path of the twenty-first century"--Publisher's description.
Author: Ashok Malik Publisher: ISBN: 9788174368546 Category : Business & Economics Languages : en Pages : 0
Book Description
"Offers a window to the rapid growth of the Indian economy in the past two decades, since the inauguration of the economic reform programme in 1991. The book focuses on the impressive expansion of the Indian private sector. It assesses individual industries ranging from telecom to pharmaceuticals in which Indian businesses and entrepreneurs have built world-class brands and capacities. In many cases, the footprints of these companies stretch across continents and represent the true potential of globalization. Illustrated with anecdotes and the drama and passion of Indian capitalismthe book is a pointer to the technology advance, efficiency in capital use and ambition that is the hallmark of India s biggest corporate houses. It also traces the path from ancient Indian history to the present to explore the roots and heritage of Indian commerce. Exploring the possible strategic implications of India s economic rise, it studies a dynamic that could help determine the growth path of the twenty-first century"--Publisher's description.
Author: Nandini Gooptu Publisher: Routledge ISBN: 1134511795 Category : Social Science Languages : en Pages : 257
Book Description
The promotion of an enterprise culture and entrepreneurship in India in recent decades has had far-reaching implications beyond the economy, and transformed social and cultural attitudes and conduct. This book brings together pioneering research on the nature of India’s enterprise culture, covering a range of different themes: workplace, education, religion, trade, films, media, youth identity, gender relations, class formation and urban politics. Based on extensive empirical and ethnographic research by the contributors, the book shows the myriad manifestations of enterprise culture and the making of the aspiring, enterprising-self in public culture, social practice, and personal lives, ranging from attempts to construct hegemonic ideas in public discourse, to appropriation by individuals and groups with unintended consequences, to forms of contested and contradictory expression. It discusses what is ‘new’ about enterprise culture and how it relates to pre-existing ideas, and goes on to look at the processes and mechanisms through which enterprise culture is becoming entrenched, as well as how it affects different classes and communities. The book highlights the social and political implications of enterprise culture and how it recasts family and interpersonal relationships as well as personal and collective identity. Illuminating one of the most important aspects of India’s current economic and social transformation, this book is of interest to students and scholars of Asian Business, Sociology, Anthropology, Development Studies and Media and Cultural Studies.
Author: Nandini Gooptu Publisher: Routledge ISBN: 1134511868 Category : Social Science Languages : en Pages : 287
Book Description
The promotion of an enterprise culture and entrepreneurship in India in recent decades has had far-reaching implications beyond the economy, and transformed social and cultural attitudes and conduct. This book brings together pioneering research on the nature of India’s enterprise culture, covering a range of different themes: workplace, education, religion, trade, films, media, youth identity, gender relations, class formation and urban politics. Based on extensive empirical and ethnographic research by the contributors, the book shows the myriad manifestations of enterprise culture and the making of the aspiring, enterprising-self in public culture, social practice, and personal lives, ranging from attempts to construct hegemonic ideas in public discourse, to appropriation by individuals and groups with unintended consequences, to forms of contested and contradictory expression. It discusses what is ‘new’ about enterprise culture and how it relates to pre-existing ideas, and goes on to look at the processes and mechanisms through which enterprise culture is becoming entrenched, as well as how it affects different classes and communities. The book highlights the social and political implications of enterprise culture and how it recasts family and interpersonal relationships as well as personal and collective identity. Illuminating one of the most important aspects of India’s current economic and social transformation, this book is of interest to students and scholars of Asian Business, Sociology, Anthropology, Development Studies and Media and Cultural Studies.
Author: D. Sinha Publisher: Springer ISBN: 1137367105 Category : Business & Economics Languages : en Pages : 198
Book Description
Brands and businesses from across the globe have tried to leverage the India opportunity, based upon simplistic and widely-held assumptions. This book takes a critical look at these myths and contradictions from an inside perspective, presenting a fresh and nuanced perspective on the opportunities that the Indian market offers. It draws upon a wealth of data, from consumer research, market data, macroeconomic research, popular culture and case studies, to provide a thorough and compelling insight into what makes for success in the complex Indian market, based upon two decades of experience.
Author: Rajeev Kamineni Publisher: Routledge ISBN: 0429686129 Category : Business & Economics Languages : en Pages : 184
Book Description
One of the world’s most prolific creative industries, the Indian movie industry has received scant attention for its spirit of enterprise. Indian Movie Entrepreneurship addresses this omission. For many readers, it might come as a surprise that the Indian movie industry is not just Bollywood and that it has several regional clusters, which are just as vibrant, with a significant output. The authors begin by outlining the contours of Indian cinema and the different regional language hubs that form part of the larger picture. The reader is then offered a glimpse into the actual process of making a film from day zero to release day. The key players in the Indian movie ecosystem are analysed, with the central role of the producer highlighted. Concluding with a look into the future of the entrepreneurial process in the Indian movie industry, the authors illuminate the shifting parameters of distribution and exhibition. Appealing to those interested in understanding the entrepreneurial journey of the Indian movie industry, the book provides a sneak peek into the business landscape of India more broadly.
Author: Tirthankar Roy Publisher: Penguin UK ISBN: 8184756135 Category : Literary Collections Languages : en Pages : 187
Book Description
This groundbreaking study examines how the East India Company founded an empire in India at the same time it started losing ground in business. For over 200 years, the Company’s vast business network had spanned Persia, India, China, Indonesia and North America. But in the late 1700s, its career took a dramatic turn, and it ended up being an empire builder. In this fascinating account, Tirthankar Roy reveals how the Company’s trade with India changed it—and how the Company changed Indian business. Fitting together many pieces of a vast jigsaw puzzle, the book explores how politics meshed so closely with the conduct of business then, and what that tells us about doing business now. ‘One of the first major attempts to tell the company’s story from an Indian business perspective’—Financial Express
Author: Ashok Malik
Author: Ashok Malik
Author: Nandini Gooptu
Author: Nandini Gooptu
Author: D. Sinha
Author: Patrick Doyle
Author: Great Britain. Parliament. House of Lords
Author: Rajeev Kamineni
Author: 
Author: Thomas Keightley
Author: Tirthankar Roy