Author: Allan I. Mendelowitz
Publisher:
ISBN:
Category : Foreign trade promotion
Languages : en
Pages : 13
Book Description
Improved Management Could Increase the Effectiveness of Export Promotion Activities
Author: Allan I. Mendelowitz
Publisher:
ISBN:
Category : Foreign trade promotion
Languages : en
Pages : 13
Book Description
Publisher:
ISBN:
Category : Foreign trade promotion
Languages : en
Pages : 13
Book Description
U.S. Department of Agriculture
U.S. Department of Agriculture
Author: United States. Congress. House. Committee on Government Operations. Subcommittee on Government Information, Justice and Agriculture
Publisher:
ISBN:
Category :
Languages : en
Pages : 13
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 13
Book Description
U.S. DEPARMENT OF AGRICULTURE: Improved Management Could Increase the Effectiveness of Export Promotion Activities
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 15
Book Description
The Market Promotion Program (MPP) was created to encourage the development, maintenance, and expansion of exports of U.S. agricultural products. Established by the Food, Agriculture, Conservation, and Trade Act of 1990, the program is open to a wide variety of exporters but gives priority to participants adversely affected by unfair foreign trade practices. The act also mandated that Agriculture develop a long-term agricultural strategy by October 1991. To date, this strategy has not been completed. MPP became the successor to the Targeted Export Assistance Program (TEA), which was established in 1986. Since 1986, over $1 billion has been authorized for TEA and MPP. Currently, the program has $200 million in annual funding. MPP is operated through about 61 organizations that either run market promotion programs themselves or pass the funds along to companies to spend on their own market promotion efforts. About two-thirds of all program activities involve generic promotions, the remaining one-third involves branded?? (brand-name) promotions. MPP focuses primarily on high- value products such as fruits, nuts, and processed goods. The Cooperator Program--another FAS program, in operation since the mid-1950s--has broad goals that are similar to those of MPP. Some Cooperator Program participants have transferred their activities to, and now only participate in, MPP; others continue to participate in both programs.
Publisher:
ISBN:
Category :
Languages : en
Pages : 15
Book Description
The Market Promotion Program (MPP) was created to encourage the development, maintenance, and expansion of exports of U.S. agricultural products. Established by the Food, Agriculture, Conservation, and Trade Act of 1990, the program is open to a wide variety of exporters but gives priority to participants adversely affected by unfair foreign trade practices. The act also mandated that Agriculture develop a long-term agricultural strategy by October 1991. To date, this strategy has not been completed. MPP became the successor to the Targeted Export Assistance Program (TEA), which was established in 1986. Since 1986, over $1 billion has been authorized for TEA and MPP. Currently, the program has $200 million in annual funding. MPP is operated through about 61 organizations that either run market promotion programs themselves or pass the funds along to companies to spend on their own market promotion efforts. About two-thirds of all program activities involve generic promotions, the remaining one-third involves branded?? (brand-name) promotions. MPP focuses primarily on high- value products such as fruits, nuts, and processed goods. The Cooperator Program--another FAS program, in operation since the mid-1950s--has broad goals that are similar to those of MPP. Some Cooperator Program participants have transferred their activities to, and now only participate in, MPP; others continue to participate in both programs.
Oversight of Foreign Agricultural Service Export Promotion Programs
Author: United States. Congress. House. Committee on Government Operations. Government Information, Justice, and Agriculture Subcommittee
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 168
Book Description
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 168
Book Description
Export Development and Promotion: The Role of Public Organizations
Author: F.H. Rolf Seringhaus
Publisher: Springer Science & Business Media
ISBN: 1461540305
Category : Business & Economics
Languages : en
Pages : 369
Book Description
Companies succeed in international markets because of their competitive competence which, in large measure, is based on the level of knowledge and skill they bring to their international marketing activities. Public organizations in the export development and promotion field play a facilitating role in this process. Their mandate is to enhance the know-how of exporters and thereby assist foreign market entry, development and expansion. The interaction between these public organizations and the companies they exist to serve is the subject of this book. The book is wide-ranging and up-to-date. The work ofresearchers from 11 countries (in both the developed and developing world) is represented which means that a variety of perspectives are contained in the book. These contributions present the latest thinking on this important matter. The authors of each chapter are objective in their approach. Consequently, considerable attention is paid to the performance of the public organization support programs and activities. Each researcher comes to his/her own conclusions based on the individual work undertaken, but readers will fmd that certain common themes run through many ofthe chapters. The key objectives of the book are: 1. To provide academic researchers with a current and comprehensive treatment of the role played by public organizations in export development and promotion. 2. To expose professional readers (officials in relevant public organizations, consultants in the private sector or in international agencies) to a view of their field of interest that might be broader and more critical than normal.
Publisher: Springer Science & Business Media
ISBN: 1461540305
Category : Business & Economics
Languages : en
Pages : 369
Book Description
Companies succeed in international markets because of their competitive competence which, in large measure, is based on the level of knowledge and skill they bring to their international marketing activities. Public organizations in the export development and promotion field play a facilitating role in this process. Their mandate is to enhance the know-how of exporters and thereby assist foreign market entry, development and expansion. The interaction between these public organizations and the companies they exist to serve is the subject of this book. The book is wide-ranging and up-to-date. The work ofresearchers from 11 countries (in both the developed and developing world) is represented which means that a variety of perspectives are contained in the book. These contributions present the latest thinking on this important matter. The authors of each chapter are objective in their approach. Consequently, considerable attention is paid to the performance of the public organization support programs and activities. Each researcher comes to his/her own conclusions based on the individual work undertaken, but readers will fmd that certain common themes run through many ofthe chapters. The key objectives of the book are: 1. To provide academic researchers with a current and comprehensive treatment of the role played by public organizations in export development and promotion. 2. To expose professional readers (officials in relevant public organizations, consultants in the private sector or in international agencies) to a view of their field of interest that might be broader and more critical than normal.
Reports and Testimony
Expansion of Processed and High-Value Agricultural Exports and Employment Opportunities Act of 1992
Author: United States. Congress. House. Committee on Agriculture. Subcommittee on Department Operations, Research, and Foreign Agriculture
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 184
Book Description
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 184
Book Description
Toward a National Export Strategy
Author: Trade Promotion Coordinating Committee (U.S.)
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 128
Book Description
Publisher:
ISBN:
Category : Export marketing
Languages : en
Pages : 128
Book Description
Export Promotion Strategies
Author: Chris Milner
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 344
Book Description
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 344
Book Description