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Author: David E. Nye Publisher: MIT Press ISBN: 9780262140386 Category : Business & Economics Languages : en Pages : 260
Book Description
By viewing the corporation as a communicator, Image Worlds links the histories of labor, business, consumption, engineering, and photography, providing a new perspective on one of the largest and most representative corporations. General Electric was one of the first modern industrial corporations to use photographs and other media resources to create images of itself; and the GE archives, comprising well over a million images, form one of the largest privately held collections in the world. To produce this venturesome book, David Nye has used these vast archives to develop a new approach to corporate ideology through corporate iconography.Image Worlds embraces symbols, intentional signs, and photographs on the one hand and the history of institutional and technological development on the other. It views photography as a developing technology with a history of its own, and presents the corporation as a communicator as well as a producer and employer.Illustrated with nearly 60 photographs from the archives, the book identifies five "image markets" that GE sought to organize and address. Company engineers, workers, and managers received publications designed to appeal to their presumed interests. Some of these grew into public journals with a scientific-educational mission; others were restricted in circulation even within the company. At the same time, illustrated mass-media advertising was created to reach potential consumers of GE products. Advertising that presented an image of GE as a place where "progress was the most important product." While GE was promoting this enlightened image, the company was also using its resources to reach the voting public, hoping to gain their support for private electrification in the national debate over municipal power.David E. Nye is Associate Professor of American History at Odense University in Denmark.
Author: David E. Nye Publisher: MIT Press ISBN: 9780262140386 Category : Business & Economics Languages : en Pages : 260
Book Description
By viewing the corporation as a communicator, Image Worlds links the histories of labor, business, consumption, engineering, and photography, providing a new perspective on one of the largest and most representative corporations. General Electric was one of the first modern industrial corporations to use photographs and other media resources to create images of itself; and the GE archives, comprising well over a million images, form one of the largest privately held collections in the world. To produce this venturesome book, David Nye has used these vast archives to develop a new approach to corporate ideology through corporate iconography.Image Worlds embraces symbols, intentional signs, and photographs on the one hand and the history of institutional and technological development on the other. It views photography as a developing technology with a history of its own, and presents the corporation as a communicator as well as a producer and employer.Illustrated with nearly 60 photographs from the archives, the book identifies five "image markets" that GE sought to organize and address. Company engineers, workers, and managers received publications designed to appeal to their presumed interests. Some of these grew into public journals with a scientific-educational mission; others were restricted in circulation even within the company. At the same time, illustrated mass-media advertising was created to reach potential consumers of GE products. Advertising that presented an image of GE as a place where "progress was the most important product." While GE was promoting this enlightened image, the company was also using its resources to reach the voting public, hoping to gain their support for private electrification in the national debate over municipal power.David E. Nye is Associate Professor of American History at Odense University in Denmark.
Author: Rachel Teukolsky Publisher: ISBN: 0198859732 Category : Art Languages : en Pages : 481
Book Description
Explores the ways in which new forms of visual culture, such as such as the illustrated newspaper, the cheap caricature cartoon, the affordable illustrated book, the portrait photograph, and the advertising poster, worked to shape key Victorian aesthetic concepts.
Author: Andrew J. Huebner Publisher: Univ of North Carolina Press ISBN: 0807868213 Category : History Languages : en Pages : 384
Book Description
Images of war saturated American culture between the 1940s and the 1970s, as U.S. troops marched off to battle in World War II, the Korean War, and the Vietnam War. Exploring representations of servicemen in the popular press, government propaganda, museum exhibits, literature, film, and television, Andrew Huebner traces the evolution of a storied American icon--the combat soldier. Huebner challenges the pervasive assumption that Vietnam brought drastic changes in portrayals of the American warrior, with the jaded serviceman of the 1960s and 1970s shown in stark contrast to the patriotic citizen-soldier of World War II. In fact, Huebner shows, cracks began to appear in sentimental images of the military late in World War II and were particularly apparent during the Korean conflict. Journalists, filmmakers, novelists, and poets increasingly portrayed the steep costs of combat, depicting soldiers who were harmed rather than hardened by war, isolated from rather than supported by their military leadership and American society. Across all three wars, Huebner argues, the warrior image conveyed a growing cynicism about armed conflict, the federal government, and Cold War militarization.
Author: Zeynep Devrim Gursel Publisher: Univ of California Press ISBN: 0520961617 Category : Social Science Languages : en Pages : 425
Book Description
How does a photograph become a news image? An ethnography of the labor behind international news images, Image Brokers ruptures the self-evidence of the journalistic photograph by revealing the many factors determining how news audiences are shown people, events, and the world. News images, Zeynep Gürsel argues, function as formative fictions – fictional insofar as these images are constructed and culturally mediated, and formative because their public presence and circulation have real consequences in the world. Set against the backdrop of the War on Terror and based on fieldwork conducted at photojournalism’s centers of power, Image Brokers offers an intimate look at an industry in crisis. At the turn of the 21st century, image brokers—the people who manage the distribution and restriction of news images—found the core technologies of their craft, the status of images, and their own professional standing all changing rapidly with the digitalization of the infrastructures of representation. From corporate sales meetings to wire service desks, newsrooms to photography workshops and festivals, Image Brokers investigates how news images are produced and how worldviews are reproduced in the process.
Author: van Lit L. W. C. van Lit Publisher: Edinburgh University Press ISBN: 1474415873 Category : Philosophy Languages : en Pages : 197
Book Description
One of the most controversial issues that divided Islamic philosophers and theologians during the Middle Ages was whether human beings would have a spiritual or bodily existence after death. The idea of a world of image was conceived as a solution, suggesting that there exists a world of non-physical (imagined) bodies, beyond our earthly existence. This world may be reached in sleep, in meditation or after death.From the embryonic conception by Ibn Sina, to the radical rethinking by Suhrawardi and Shahrazuri into a sophisticated system, L. W. C. van Lit unravels the history of this idea. Using a distant reading approach for measuring the transmission, he further shows how the idea remained relevant for Muslim thinkers through the centuries, up until today.
Author: Stephen Apkon Publisher: Macmillan ISBN: 0374102430 Category : Art Languages : en Pages : 290
Book Description
This book describes the history of storytelling, including how each form, from scrolls to printing presses to film and social media, works on the human brain, and discusses the rules of effective visual storytelling.
Author: László Krasznahorkai Publisher: New Directions Publishing ISBN: 0811224201 Category : Fiction Languages : en Pages : 362
Book Description
Now in paperback, a transcendent and wide-ranging collection of stories by László Krasznahorkai: “a visionary writer of extraordinary intensity and vocal range who captures the texture of present-day existence in scenes that are terrifying, strange, appallingly comic, and often shatteringly beautiful.”—Marina Warner, announcing the Booker International Prize In The World Goes On, a narrator first speaks directly, then narrates a number of unforgettable stories, and then bids farewell (“here I would leave this earth and these stars, because I would take nothing with me”). As László Krasznahorkai himself explains: “Each text is about drawing our attention away from this world, speeding our body toward annihilation, and immersing ourselves in a current of thought or a narrative…” A Hungarian interpreter obsessed with waterfalls, at the edge of the abyss in his own mind, wanders the chaotic streets of Shanghai. A traveler, reeling from the sights and sounds of Varanasi, India, encounters a giant of a man on the banks of the Ganges ranting on and on about the nature of a single drop of water. A child laborer in a Portuguese marble quarry wanders off from work one day into a surreal realm utterly alien from his daily toils. “The excitement of his writing,” Adam Thirlwell proclaimed in The New York Review of Books, “is that he has come up with his own original forms—there is nothing else like it in contemporary literature.”
Author: David E. Nye
Author: David E. Nye
Author: Rachel Teukolsky
Author: 
Author: Marvin Heiferman
Author: Andrew J. Huebner
Author: Zeynep Devrim Gursel
Author: van Lit L. W. C. van Lit
Author: Stephen Apkon
Author: László Krasznahorkai
Author: Richard S. Williams (Jr.)