Ideas que pegan PDF Download

Author: Chip Heath
Publisher: Editorial Almuzara
ISBN: 8483566184
Category : Business & Economics
Languages : en
Pages : 234

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Book Description
Chip Heath y Dan Heath explican por qué algunas ideas sobreviven y otras mueren.

Author: Chip Heath
Publisher:
ISBN:
Category : Contagion (Social psychology)
Languages : es
Pages :

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Author: Chip Heath
Publisher: Lid Pub Incorporated
ISBN: 9788483565834
Category : Business & Economics
Languages : es
Pages : 297

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Prólogo de Rafa Antón Agradecimientos Introducción. ¿Qué se pega? 1. Simple 2. Unívocamente inesperado 3. Concreto 4. Creíble 5. Emotivo 6. Sucesión de hechos Epílogo. Lo que realmente pega Guía para crear ideas que peguen

Author: Dan Heath
Publisher: Simon and Schuster
ISBN: 1982134747
Category : Business & Economics
Languages : en
Pages : 320

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Book Description
Wall Street Journal Bestseller New York Times bestselling author Dan Heath explores how to prevent problems before they happen, drawing on insights from hundreds of interviews with unconventional problem solvers. So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems. Cops chase robbers, doctors treat patients with chronic illnesses, and call-center reps address customer complaints. But many crimes, chronic illnesses, and customer complaints are preventable. So why do our efforts skew so heavily toward reaction rather than prevention? Upstream probes the psychological forces that push us downstream—including “problem blindness,” which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. One online travel website prevented twenty million customer service calls every year by making some simple tweaks to its booking system. A major urban school district cut its dropout rate in half after it figured out that it could predict which students would drop out—as early as the ninth grade. A European nation almost eliminated teenage alcohol and drug abuse by deliberately changing the nation’s culture. And one EMS system accelerated the emergency-response time of its ambulances by using data to predict where 911 calls would emerge—and forward-deploying its ambulances to stand by in those areas. Upstream delivers practical solutions for preventing problems rather than reacting to them. How many problems in our lives and in society are we tolerating simply because we’ve forgotten that we can fix them?

Author: Cecilia Rodríguez Milanés
Publisher: Ig Publishing
ISBN:
Category : Fiction
Languages : en
Pages : 204

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Book Description
A panoramic portrait of the Cuban American community, Marielitos, Balseros and Other Exiles shares the joys, tragedies and amazing resilience of the Cuban immigrants who arrived in the US via the Mariel boat lift of 1980 and the rafters (balseros) who came in the years afterwards. The stories in this debut collection reveal the full social, economic and emotional scope of the immigration experience - from the repression experienced in Cuba to the discrimination faced in the US and the struggles to build new lives. An arresting work.

Author: Jason Thompson
Publisher: Quarto Publishing Group USA
ISBN: 1616738588
Category : Crafts & Hobbies
Languages : en
Pages : 153

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Book Description
A guide to repurposing used books and pages into unique, accessible art projects—the perfect gift for artists, crafters and book lovers. In these pages, Jason Thompson has curated an extensive and artistic range of both achievable upcycled crafts made from books and book pages and an amazing gallery that contains thought-provoking and beautiful works that transform books into art. The content encompasses a wide range of techniques and step-by-step projects that deconstruct and rebuild books and their parts into unique, recycled objects. The book combines in equal measure bookbinding, woodworking, paper crafting, origami, and textile and decorative arts techniques, along with a healthy dose of experimentation and fun. The beautiful high-end presentation and stunning photography make this book a delightful, must-have volume for any book-loving artist or art-loving book collector.

Author: Cara Goodwin PhD
Publisher: Sourcebooks, Inc.
ISBN: 1638076731
Category : Family & Relationships
Languages : en
Pages : 50

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Book Description
Teach toddlers safe ways to express big feelings Toddlers are still learning how to speak, socialize, and understand their emotions. It's common for them to react with their hands when they get frustrated—but hitting is never okay. What to Do When You Feel Like Hitting helps toddlers understand why hitting is not allowed and shows them how to react to their feelings with actions that are safe and kind. This illustrated entry into no hitting books for toddlers features: Alternatives to hitting—Kids will learn how to use "gentle hands" to squeeze a stuffed animal when they feel upset, scribble a picture to get out their frustration, and practice taking deep breaths to calm down. A light touch—The language is kid-friendly and positive, encouraging toddlers to understand and communicate their feelings, not just keep their hands to themselves. Engaging illustrations—Big, beautiful pictures help kids see the ideas in action and keep their attention on the page. Get the best in no hitting books for toddlers with a storybook that helps them learn empathy and compassion.

Author: Phaidon Editors
Publisher: Phaidon Press
ISBN: 9780714876733
Category : Reference
Languages : es
Pages : 0

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Book Description
Magnífica recopilación de citas de los visionarios que han sido motor de cambio en el mundo. Más te vale hacer ruido compila el mundo de los activistas sociales, los revolucionarios, artistas, filósofos, escritores, músicos, o políticos. Individuos que han luchado y luchan por la justicia incitándonos a hacer lo mismo; Octavio Paz, Ai Weiwei, Margaret Mead, Harvey Milk, Pablo Neruda, Susan Sontag, Bertold Bretch, Diego Rivera, o Bertrand Rusell son algunas de las voces inspiradoras recopiladas. "Cuando la historia de nuestro tiempo sea escrita, ?seremos recordados como la generación que dio la espalda en un momento de crisis global o ser´ escrito que hicimos lo correcto?" Nelson Mandela hizo la pregunta y este libro nos impulsa a responderla.

Author: Jonah Berger
Publisher: Simon and Schuster
ISBN: 1451686587
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
Upper Saddle River, N.J. : Creative Homeowner,

Author: Boris Cyrulnik
Publisher: Penguin
ISBN: 1101486384
Category : Psychology
Languages : en
Pages : 320

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Book Description
"Cyrulink has healed people and countries." (The Times, London) Renowned French neuropsychiatrist and psychoanalyst Boris Cyrulnik's parents were deported to a concentration camp during the Second World War. They never returned. This early personal trauma at the age of five led Cyrulnik to his life's work helping individuals and countries come to terms with their pasts and forge ahead to create positive futures. It is his firm belief that trauma does not equal destiny-that, rather, we can find strength in the face of pain. Drawing on years of experience working around the globe with children who have been abused, orphaned, fought in wars and escaped genocide, Cyrulnik here tells many amazing and moving stories of individuals whose experiences prove that suffering, however appalling, can be the making of somebody rather than their destruction. This inspiring book teaches us that we can not only survive in the shadow of adversity-we can thrive.