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Author: Jamie Turner Publisher: FT Press ISBN: 013217300X Category : Business & Economics Languages : en Pages : 305
Book Description
This is an authoritative, up-to-the-minute resource, written by real experts who have made social media marketing work for many of the world's largest companies. This in-the-trenches guide brings together both practical strategies and proven execution techniques for driving maximum value from social media marketing. Drawing on their extensive experience, Jamie Turner and Reshma Shah also show how to avoid crucial pitfalls that other companies have encountered, so you make the most of limited resources, and strengthen your brand instead of placing it at risk. Turner and Shah present comprehensive and realistic coverage of these and many other key topics: What social media is not, why your first campaign failed, and what to do differently next time How to think about social media, plan effectively, and set yourself up for success How to make the most of YouTube, LinkedIn, Facebook, and Twitter and go beyond them How to measure brand sentiment, target market engagement, and return on investment How to identify key strategies, major objectives, and competitive issues, and integrate social media into broader marketing campaigns
Author: Jamie Turner Publisher: FT Press ISBN: 013217300X Category : Business & Economics Languages : en Pages : 305
Book Description
This is an authoritative, up-to-the-minute resource, written by real experts who have made social media marketing work for many of the world's largest companies. This in-the-trenches guide brings together both practical strategies and proven execution techniques for driving maximum value from social media marketing. Drawing on their extensive experience, Jamie Turner and Reshma Shah also show how to avoid crucial pitfalls that other companies have encountered, so you make the most of limited resources, and strengthen your brand instead of placing it at risk. Turner and Shah present comprehensive and realistic coverage of these and many other key topics: What social media is not, why your first campaign failed, and what to do differently next time How to think about social media, plan effectively, and set yourself up for success How to make the most of YouTube, LinkedIn, Facebook, and Twitter and go beyond them How to measure brand sentiment, target market engagement, and return on investment How to identify key strategies, major objectives, and competitive issues, and integrate social media into broader marketing campaigns
Author: Justin Blaney D.M. Publisher: Post Hill Press ISBN: 1642935476 Category : Business & Economics Languages : en Pages : 191
Book Description
Since the rise of social media, Influencer Marketing has emerged as one of the most powerful alternatives to traditional marketing channels that have become too expensive and ineffective for the majority of businesses today. Between 2016 and 2019, spending on Influencer Marketing tripled to over $6 billion. This has created a gold rush of opportunity for those on the cutting edge. However, few resources are available to guide influencers and brands through this rapidly evolving landscape. As a result, millions of dollars in profits are being wasted. Will Post for Profit unpacks the critical components that are necessary to successfully navigate today’s complex digital world, in an in-depth, how-to, and easily digestible format—exploring topics like how to select a platform, FTC compliance, ethics, audience growth strategy, designing successful campaigns, finding brands or influencers to work with, contracts, key performance indicators (KPIs), and more. Included are more than a dozen interviews with successful brands and influencers who reveal their top secrets to success and biggest mistakes to avoid. Whether brand or influencer, just starting out or a well-seasoned social guru, Will Post for Profit will leave readers with the necessary tools and understanding to grow their audience, make the most of their campaigns or collaborations, and ultimately generate profit from social influence.
Author: Jamie Turner Publisher: Pearson Education ISBN: 0133888339 Category : Business & Economics Languages : en Pages : 239
Book Description
"How to Make Money with Social Media, Second Edition is the #1 practical, actionable guide to setting up, launching, and running a successful social/mobile media campaign. It's packed with proven tools, techniques, and tips you can really use - all of them fully revamped for today's newest platforms and opportunities. Step by step, Turner and Shah show you how to: Define the right goals, strategies, and tactics - and then successfully execute on your plan; Integrate social and mobile marketing with your other marketing programs, so you can gain more value from all of them; Make the most of your resources, no matter how limited they are; Leverage YouTube, LinkedIn, Facebook, Twitter, and newer platforms; Measure brand sentiment, engagement, ROI, and more - and learn the right lessons from your metrics; Avoid crucial pitfalls that other companies are currently encountering. Every chapter includes easy-to-use tips in handy callouts and sidebars, concluding with Action Steps that answer today's #1 social/mobile marketing question "What should I do next?"--Vital Source Course Smart website.
Author: Priyanshu Sharma Publisher: Independently Published ISBN: Category : Languages : en Pages : 0
Book Description
Looking to make some extra cash through social media? "The Insider's Guide to Earning Money with Social Media" is here to help. This short ebook provides a comprehensive overview of the various ways in which you can monetize your social media presence, from sponsored posts and affiliate marketing to creating your own products and services. Packed with practical tips and real-life examples, this guide is the ultimate resource for anyone looking to turn their social media hobby into a profitable venture. Whether you're a seasoned influencer or just starting out, "The Insider's Guide to Earning Money with Social Media" has something for everyone.
Author: Stephen Bates Publisher: Createspace Independent Publishing Platform ISBN: 9781544741321 Category : Languages : en Pages : 28
Book Description
Greetings! This book is a broad guide for the folks who are charmed to be acquainted with all about making of money with the help of a social media. At present, people who have a curiosity in earning money by social media, this guide increase an enormous knowledge about social media. It is a guide which is for the learners in which they will study about diverse portions of social media. It will guide your method of earning monthly income. I have pointed out in this book the techniques of earning money and increasing marketing productivity and much more things. The over-all public in their professional fields thinks through it very important to have a level and polished way of increasing productivity because it makes importance of an employee. A Massive amount of people nowadays are having problems in making money. It doesn't matter whether you are in school, college, university or any other professional field, making attractive income is the main problem for everyone. This guide will also monitor the readers about the process of the social media marketing. It has also clarified simple procedures of writing ads on social media. This guide has devoted the full chapter to guide the readers about the method of making a vast business. To inform them more about the method of making money I have talked about different forms of social media as well. This book covers everything about a proper money making strategies by using social media. For your relaxation, I have parted my e-book into succeeding categories: Chapter 01: Introduction to the Social Media Chapter 02: Introduction to Method of Making Money on Social Media Chapter 03: Introduction to Social Media Marketing by a Social climber Chapter 04: The Best Methods to Make Money by Social Media Chapter 05: The Earning of Income on Social Media Chapter 06: The Making of Money by Instagram
Author: Jamie Turner Publisher: FT Press ISBN: 0133888436 Category : Business & Economics Languages : en Pages : 239
Book Description
Set up, launch, and run your winning social/mobile media campaign! This guide is packed with actionable tools, techniques, and tips you can really use – all fully revamped for today's newest platforms and opportunities. Authors Jamie Turner and Reshma Shah have unsurpassed experience using social and mobile media to solve complex and difficult marketing challenges. Their How to Make Money with Social Media, Second Edition reads just like the conversation you'd want to have with them over coffee: it's friendly, upbeat, based on hard-won experience about what does (and doesn't) work, and focused on exactly what you need to know. Step by step, Turner and Shah show you how to: Define the right goals, strategies, and tactics – and then successfully execute on your plan Integrate social and mobile marketing with your other marketing programs, so you can gain more value from all of them Make the most of your resources, no matter how limited they are Leverage YouTube, LinkedIn, Facebook, Twitter, and newer platforms Measure brand sentiment, engagement, ROI, and more – and learn the right lessons from your metrics Avoid crucial pitfalls that other companies are currently encountering Every chapter includes easy-to-use tips in handy callouts and sidebars, concluding with Action Steps that answer today's #1 social/mobile marketing question: "What should I do next?" Whether you're a marketer, entrepreneur, sales leader, or student, if you want to profit from social or mobile marketing, start right here.
Author: Dave Wells Publisher: Createspace Independent Publishing Platform ISBN: 9781533151834 Category : Languages : en Pages : 124
Book Description
The Key to Making Money on Instagram contains a proven system for creating viral Instagram pages for long term Internet wealth and success. Inside the book, Dave Wells goes over step by step how he built a 6 figure Instagram business in under three years, and how he made forty thousand dollars profit within his first year. Learn how he gets paid hundreds of dollars per post, only spending a couple hours a week working on Instagram. In the book you will: -Learn how to build viral Instagram pages from scratch (even if you've never even heard of Instagram before). -Build sustainable traffic that can easily be monetized. -Discover the best proven ways for maximizing profits on Instagram. Chapter by chapter you will learn every detail of Dave's journey, from software, to outsourcing, to reaching out to large companies. The first couple of chapters go over the mindset and persistence needed to build a lasting following. Keeping your audience captivated is crucially important task that can be challenging without proper guidance. The third and forth chapters cover how to choose a profitable niche, how to come up with a username, and how to set-up your first Instagram page or pages to maximize their potential. Learn from real examples what to do, what to avoid, and what to learn from. Every niche has the ability to be extremely profitable, it's just a matter of knowing all of your options. Following these chapters, the next two cover the fastest and easiest ways to gain followers, and how Dave Wells built a 300k follower Instagram page in less than a year. After that, the remainder of the book focuses on: -Automating a lot of the processes to save time. -Making reoccurring advertising deals with large companies. -Building your own web store to go hand in hand with your Instagram niche. -Expanding your empire (building a portfolio of Instagram pages and expanding onto other social media platforms). This book covers solid business principals that can be applied to any project or deal that you may encounter in the future. The goal of this book is to teach you how to build an Instagram empire, perfect your brand, and make massive amounts of money from spending a couple of minutes each day posting on Instagram.
Author: Talia Koren Publisher: Page Street Publishing ISBN: 1645675211 Category : Cooking Languages : en Pages : 424
Book Description
50+ Tasty Solutions to the Eternal Workday Dilemma: “What Should I Have for Lunch?” Tackling your midday cravings has never been easier, thanks to Talia Koren’s debut cookbook. The founder of the meal plan subscription service and blog Workweek Lunch shares her secret tricks for saving time, money and stress by meal-prepping lunches you can’t wait to eat. Skip waiting in line for expensive takeout and make one of Talia’s dozens of mouthwatering, easy-to-pack recipes instead. Each recipe is designed to be cooked in bulk, so you can get all of your cooking for the week done in just one afternoon. With your meals ready to grab and go, you’ll love sleeping in a little longer before your morning commute. There are tons of tasty dishes to whip up, like a hearty Italian Turkey Meatball Orzo Bowl or some cheesy Kimchi Mushroom Quesadillas. No microwave at work? No problem! Talia’s got you covered with options like Turmeric Chickpea Avocado Sandwiches and Chicken Banh Mi–Inspired Wraps. Busy week? Try one of her satisfying low-maintenance meals, like the Chorizo Sweet Potato Black Bean Skillet, or plan ahead with a freezer stash option like Veggie Chili Mac ’N’ Cheese, which is specifically designed for you to make then reheat on hectic days. Talia also shares smart storage and reheating tips, as well as innovative ways to remix your meal preps throughout the week, guaranteeing that your lunches stay fresh and never boring. Whether you’re trying to save cash, free up some extra time or are just seeking exciting new meals to brighten up your midday routine, level up your workweek with these lunches!
Author: Lana Swartz Publisher: Yale University Press ISBN: 0300233221 Category : Business & Economics Languages : en Pages : 270
Book Description
A new vision of money as a communication technology that creates and sustains invisible--often exclusive--communities "In an engaging and timely work, brimming with fascinating anecdotes and historical and literary references, Lana Swartz brilliantly illustrates how financial technologies are quietly transforming how we socialize and what it means to belong."--Jonathan Zittrain, author of The Future of the Internet: And How to Stop It One of the basic structures of everyday life, money is at its core a communication media. Payment systems--cash, card, app, or Bitcoin--are informational and symbolic tools that integrate us into, or exclude us from, the society that surrounds us. Examining the social politics of financial technologies, Lana Swartz reveals what's at stake when we pay. This accessible and insightful analysis comes at a moment of disruption: from "fin-tech" startups to cryptocurrencies, a variety of technologies are poised to unseat traditional financial infrastructures. Swartz explains these changes, traces their longer histories, and demonstrates their consequences. She shows just how important these invisible systems are. Getting paid and paying determines whether or not you can put food on the table. The data that payment produces is uniquely revelatory--and newly valuable. New forms of money create new forms of identity, new forms of community, and new forms of power.
Author: Jordan Connery Publisher: Jordan Connery ISBN: Category : Business & Economics Languages : en Pages : 77
Book Description
Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence. By adding links to your social media accounts on your company website, you are encouraging people to follow you online in order to get the most up to date information as soon as you release it. When you put your company website on your social media profile, it gives your clients a way to go directly to your website. This will allow your customers to contact your company for more information, and it is more likely to create online buyers. Social media is the main way that companies are beginning to show involvement with their customers and community by promoting events they are sponsoring or releasing news to their clients. Real-time communication has become extremely important for customer satisfaction in today’s businesses. People don’t want to wait for answers to their questions or for help resolving any issue they might have. With social media, people have direct access to comments and post feedback for companies, making any kind of wait-time for results obsolete. Press releases are a thing of the past and take more time to be processed out to customers. By using social media, your company is able to deliver news and updates to clients in real time, while also allowing them to share the news with others and encouraging a faster spread of communication. By letting customers share your company’s posts and information, it also allows new people to follow your company page and learn more about your business. Businesses are turning to Instagram and Facebook, among other social media platforms, to better communicate with their customers and spread the word about their business and future plans. To go about doing this, companies first have to understand the best ways to create brand awareness online and how to draw in new followers. Building a successful online following will take time. However, there are techniques and skills that will help you build an online following and create a popular social media site, while still promoting your business and keeping in contact with your customers.
Author: Jamie Turner
Author: Jamie Turner
Author: Justin Blaney D.M.
Author: Jamie Turner
Author: Priyanshu Sharma
Author: Stephen Bates
Author: Jamie Turner
Author: Dave Wells
Author: Talia Koren
Author: Lana Swartz
Author: Jordan Connery