Author: Steven Brough Publisher: GRASPED Digital ISBN: Category : Business & Economics Languages : en Pages : 39
Book Description
"GRASPED Mindfulness and Metrics: The Zen Approach to Analyzing Your Online Presence" is a pioneering guide that integrates mindfulness practices with the analytical aspects of digital marketing. This book invites marketing professionals, business leaders, and enthusiasts to adopt a mindful approach towards digital strategy development, emphasizing the importance of presence, intentionality, and ethical considerations in data analysis and audience engagement. The USP of this book is its unique blend of mindfulness with digital marketing analytics, offering a novel approach to online presence analysis. It encourages marketers to not just look at the numbers but to understand the deeper implications of their strategies, fostering a more ethical, reflective, and effective approach to digital marketing. In the digital age, where data overwhelm can lead to analysis paralysis, "GRASPED Mindfulness and Metrics" offers a refreshing approach. It proposes that integrating mindfulness into digital marketing can lead to more meaningful engagements and a deeper connection with audiences. By applying the principles of mindfulness to the rigorous analytics of marketing metrics, the book sets the stage for a transformative digital marketing strategy.
Author: Steven Brough Publisher: GRASPED Digital ISBN: Category : Business & Economics Languages : en Pages : 37
Book Description
“GRASPED Connected Yet? Content Marketing for Digital Well-being and Technology Use" is a pivotal collection for marketers navigating the increasingly digital landscape of consumer lifestyles. This set provides an in-depth exploration of how to market technology and digital services in ways that promote digital well-being, balance, and healthy technology use. It delves into the challenges and opportunities of promoting products and services that cater to the growing consumer demand for digital health tools, mindful technology use, and strategies to combat digital overload. For professionals in the digital marketing realm, this guide offers valuable insights into aligning marketing strategies with the principles of digital well-being, ensuring that campaigns not only drive engagement but also contribute positively to the consumers' digital health. In an era where technology permeates every aspect of life, “GRASPED Connected Yet? Content Marketing for Digital Well-being and Technology Use" introduces a timely guide for marketers to refine their strategies in promoting digital health. This introductory section sets the stage for a comprehensive look at how marketing professionals can contribute to a healthier digital ecosystem. It emphasizes the importance of creating marketing campaigns that resonate with consumers' increasing awareness of digital well-being and the need for balance in their connected lives. By showcasing strategies that prioritize the mental and physical health of the digital consumer, this introduction invites marketers to rethink traditional approaches and embrace the role of advocates for mindful technology use. The unique selling proposition of “GRASPED Connected Yet? Content Marketing for Digital Well-being and Technology Use" lies in its specialized focus on marrying digital marketing with the advocacy for digital health. Distinct from broader marketing resources, this set carves out a niche by addressing the urgent need for marketing strategies that support consumers in achieving a balanced digital life. It stands out by offering actionable insights for promoting digital wellness tools, mindful content consumption, and solutions to digital overload, all while driving brand engagement. This guide serves as an indispensable resource for marketers looking to navigate the digital age with integrity, offering a blueprint for campaigns that not only engage but also empower consumers towards greater digital well-being.
Author: Steven Brough Publisher: GRASPED Digital ISBN: Category : Business & Economics Languages : en Pages : 59
Book Description
In an era dominated by analytics, algorithms, and aggressive competition, "GRASPED Providence: Navigating Internet Marketing with Divine Insight" emerges as a beacon of innovative thought, marrying the realms of spirituality and strategic internet marketing in an unprecedented way. The author masterfully explores the concept of providence — the divine guidance believed to influence the material world — and its applicability to the digital marketplace, offering a refreshing perspective that challenges conventional marketing wisdom. At the heart of this compelling read is the "GRASPED" framework, a novel approach that encourages marketers to harness strategic insight, ethical integrity, and a providential mindset to achieve success in the digital realm. Through a series of engaging anecdotes, insightful analyses, and practical advice, the book illustrates how serendipitous events and divine insights can lead to unexpected marketing breakthroughs. What sets this book apart is its ability to blend philosophical depth with practical marketing strategies, urging readers to reconsider the role of fate, destiny, and divine intervention in their professional lives. It's not just about leveraging the latest digital marketing tools or tactics; it's about understanding the deeper currents that guide the digital world and learning how to navigate them with purpose and integrity. The author's exploration of the balance between human agency and the influence of higher powers in internet marketing decisions is both thought-provoking and enlightening. The book doesn't shy away from tackling complex ethical considerations, making a compelling case for the integration of spiritual principles in business practices. "GRASPED Providence: Navigating Internet Marketing with Divine Insight" is more than just a marketing manual; it's a philosophical guide for the modern entrepreneur. It offers a unique lens through which to view the challenges and opportunities of internet marketing, encouraging readers to embrace a more holistic, purpose-driven approach to their digital endeavors. Whether you're a seasoned marketing professional or an aspiring entrepreneur, this book will leave you with a newfound appreciation for the mysterious interplay between divine providence and professional success. It's a must-read for anyone looking to elevate their internet marketing strategy to a higher plane of purpose and meaning.
Author: Harvard Business Review Publisher: Harvard Business Press ISBN: 1633693201 Category : Self-Help Languages : en Pages : 144
Book Description
The benefits of mindfulness include better performance, heightened creativity, deeper self-awareness, and increased charisma—not to mention greater peace of mind. This book gives you practical steps for building a sense of presence into your daily work routine. It also explains the science behind mindfulness and why it works and gives clear-eyed warnings about the pitfalls of the fad. This volume includes the work of: Daniel Goleman Ellen Langer Susan David Christina Congleton This collection of articles includes “Mindfulness in the Age of Complexity,” an interview with Ellen Langer by Alison Beard; “Mindfulness Can Literally Change Your Brain,” by Christina Congleton, Britta K. Hölzel, and Sara W. Lazar; “How to Practice Mindfulness Throughout Your Work Day,” by Rasmus Hougaard and Jacqueline Carter; “Resilience for the Rest of Us,” by Daniel Goleman; “Emotional Agility: How Effective Leaders Manage Their Thoughts and Feelings,” by Susan David and Christina Congleton; “Don’t Let Power Corrupt You,” by Dacher Keltner; “Mindfulness for People Who Are Too Busy to Meditate,” by Maria Gonzalez; “Is Something Lost When We Use Mindfulness as a Productivity Tool?” by Charlotte Lieberman; and “There Are Risks to Mindfulness at Work,” by David Brendel. How to be human at work. The HBR Emotional Intelligence Series features smart, essential reading on the human side of professional life from the pages of Harvard Business Review. Each book in the series offers proven research showing how our emotions impact our work lives, practical advice for managing difficult people and situations, and inspiring essays on what it means to tend to our emotional well-being at work. Uplifting and practical, these books describe the social skills that are critical for ambitious professionals to master.
Author: Steven Brough Publisher: GRASPED Digital ISBN: Category : Business & Economics Languages : en Pages : 43
Book Description
"GRASPED Solopreneur Success Pathways" provides a comprehensive guide for solopreneurs, focusing on 20 essential areas for personal and business mastery. It covers a broad spectrum of topics, from personal branding and financial stability to effective online marketing, scalability, mental wellness, networking, time management, productivity enhancement, customer acquisition, sustainable business practices, innovative thinking, sales strategies, building an online presence, market research, continuous learning, resilience building, and global market expansion. Each section offers in-depth strategies and actionable insights for solopreneurs to thrive in today's competitive landscape. This book uniquely combines personal development and business strategy, tailored for the solopreneur. Its comprehensive approach, covering 20 distinct areas essential for success, sets it apart from other resources that might focus on narrower aspects of entrepreneurship. The USP lies in its ability to provide a holistic roadmap for solopreneurs, emphasizing the interconnectivity between personal well-being and professional achievement. Embark on a journey of transformation with "GRASPED Solopreneur Success Pathways." This guide is more than just a collection of strategies; it's a comprehensive manual for those daring to navigate the solopreneur path alone. It promises not only to equip you with the tools for business success but also to inspire personal growth and resilience.
Author: Steven Brough Publisher: GRASPED Digital ISBN: Category : Business & Economics Languages : en Pages : 36
Book Description
“GRASPED Navigating the Path: Marketing in the Realm of Addiction and Recovery" is an essential guide tailored for marketing professionals seeking to ethically promote services and products in the sensitive areas of addiction treatment and recovery support. This insightful collection navigates the fine line between impactful marketing and the ethical considerations unique to addiction recovery, offering a comprehensive overview of effective strategies that respect the journey of individuals facing these challenges. It delves into the importance of fostering hope, the role of storytelling in creating connections, and the use of digital platforms to reach and support those in recovery. For marketers dedicated to making a positive impact in the realm of addiction and recovery, this set provides invaluable insights into crafting campaigns that are not only effective but also compassionate and respectful. In the complex landscape of addiction and recovery, marketing requires a delicate balance of sensitivity, understanding, and ethical consideration. “GRASPED Navigating the Path: Marketing in the Realm of Addiction and Recovery" introduces marketers to the nuanced approach necessary for engaging with this unique audience. It highlights the critical role of marketing in supporting recovery journeys, breaking down stigma, and promoting accessible treatment options. Through a blend of empathy-driven strategies and evidence-based insights, this introduction sets the foundation for marketing practices that honor the dignity of individuals in recovery while meeting the goals of treatment centers, recovery programs, and wellness products. Marketers are invited to explore these pages to discover how to navigate the challenges and opportunities of marketing in the addiction recovery sector with integrity and impact. The unique selling proposition of “GRASPED Navigating the Path: Marketing in the Realm of Addiction and Recovery" lies in its specialized focus on the intersection of marketing and the delicate field of addiction recovery. Unlike general marketing guides, this set offers a deep dive into the ethical, empathetic, and effective promotion of recovery services and resources, acknowledging the unique challenges and sensitivities involved. Its strength lies in providing marketers with a compassionate framework and actionable strategies tailored to the specific needs of the recovery community. This invaluable resource stands out as an essential tool for any marketing professional aiming to navigate this space with respect, understanding, and a commitment to contributing positively to the recovery process, making it a pioneering guide in the marketing discipline.
Author: Andreas de Bruin Publisher: transcript Verlag ISBN: 3839456967 Category : Education Languages : en Pages : 217
Book Description
Why should mindfulness and meditation be taught at universities? What impact could the establishment of such programs have on students and on the education system itself? Andreas de Bruin showcases the remarkable results of the first ten years of the Munich Model »Mindfulness and Meditation in a University Context« - a program started in the year 2010 in which 2000 students have already participated. Through meditation-journal entries featured in the book, students describe the effects of mindfulness and meditation on their studies and in their daily lives. In addition to an overview of cutting-edge research into mindfulness and meditation, along with in-depth analyses and explanations of key terms, the book also contains numerous practical exercises with instructions.
Author: Kirk Warren Brown Publisher: Guilford Publications ISBN: 1462518907 Category : Psychology Languages : en Pages : 481
Book Description
"While we have learned a great deal about mindfulness in the past 30 years, unquestionably the field of mindfulness science is still maturing, and in the chapters herein the authors have taken pains to point out how the current research is limited in its methods and conclusions, and have pointed to specific ways in which future research studies can overcome these limitations. That said, the work represented in this Handbook is among the best conducted to date, measured in terms of scientific creativity, sophistication, and insight. Our hope is that this volume offers readers both a panoramic view of the current science of mindfulness and a compass to help guide its ongoing evolution"--
Author: Steven Brough Publisher: GRASPED Digital ISBN: Category : Business & Economics Languages : en Pages : 38
Book Description
This insightful volume delves into the psychological challenges inherent in the internet marketing profession, offering readers a pathway to recognize, address, and manage stress and anxiety. It combines research-based strategies with practical applications, including mindfulness techniques, time management, and the importance of a supportive professional environment. Through real-life examples, expert opinions, and actionable tips, readers are guided on a journey toward emotional resilience, improved productivity, and a healthier work-life balance. Practical and Accessible Strategies: This book distinguishes itself by offering a wide array of practical, easy-to-implement strategies tailored specifically to the demands of internet marketing professionals. Holistic Approach: It addresses stress and anxiety not just as professional hazards but as components of a larger picture, impacting personal well-being and overall life satisfaction. Expert Insights: Incorporating expert opinions and the latest research, the book provides authoritative advice and cutting-edge techniques for managing stress and anxiety. Engaging Real-Life Examples: Through compelling narratives of real internet marketers, the book offers inspiration and relatable guidance, making the abstract concepts of stress and anxiety management tangible and actionable.
Author: Frank John Ninivaggi Publisher: Academic Press ISBN: 0128166274 Category : Psychology Languages : en Pages : 174
Book Description
Learned Mindfulness: Physician Engagement and M.D. Wellness discusses the original technique of "Learned Mindfulness" developed by Dr. Ninivaggi to combat stress and burnout. In this book, Dr. Ninivaggi uses his Integrity Mindfulness model as a tool to manage stress, prevent burnout, and broaden quality of life, ultimately promoting well-being. Helping physicians ultimately helps patients and extends to the public enhancement of greater equanimity. The book provides readers with background information on the origins of mindfulness and details step-by-step directions on how to use the original technique. First book to introduce the technique of learned mindfulness Useful to psychiatrists, psychologists, physicians, and all suffering from stress and burnout Provides step-by-step instructions on how to apply the model to their patients
Author: Steven Brough
Author: Steven Brough
Author: Steven Brough
Author: Harvard Business Review
Author: Steven Brough
Author: Steven Brough
Author: Andreas de Bruin
Author: Kirk Warren Brown
Author: Steven Brough
Author: Frank John Ninivaggi