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Author: Philip Kotler Publisher: John Wiley & Sons ISBN: 1118240960 Category : Business & Economics Languages : en Pages : 288
Book Description
Businesses can do well by doing good -- Kotler, Hessekiel, and Lee show you how! Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals. Businesspeople who mix cause and commerce are often portrayed as either opportunistic corporate "causewashers" cynically exploiting nonprofits, or visionary social entrepreneurs for whom conducting trade is just a necessary evil in their quest to create a better world. Marketing and corporate social initiatives requires a delicate balancing act between generating financial and social dividends. Good Works is a book for business builders, not a Corporate Social Responsibility treatise. It is for capitalists with the hearts and smarts to generate positive social impacts and bottom-line business results. Good Works is rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals. Makes the case that purpose-driven marketing has moved from a nice-to-do to a must-do for businesses Explains how to balance social and business goals Author Philip Kotler is one of the world's leading authorities on marketing; David Hessekiel is founder and President of Cause Marketing Forum, the world's leading information source on how to do well by doing good; Nancy Lee is a corporate social marketing expert, and has coauthored books on social marketing with Philip Kotler With Good Works, you'll find that you can generate significant resources for your cause while achieving financial success.
Author: Philip Kotler Publisher: John Wiley & Sons ISBN: 1118240960 Category : Business & Economics Languages : en Pages : 288
Book Description
Businesses can do well by doing good -- Kotler, Hessekiel, and Lee show you how! Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals. Businesspeople who mix cause and commerce are often portrayed as either opportunistic corporate "causewashers" cynically exploiting nonprofits, or visionary social entrepreneurs for whom conducting trade is just a necessary evil in their quest to create a better world. Marketing and corporate social initiatives requires a delicate balancing act between generating financial and social dividends. Good Works is a book for business builders, not a Corporate Social Responsibility treatise. It is for capitalists with the hearts and smarts to generate positive social impacts and bottom-line business results. Good Works is rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals. Makes the case that purpose-driven marketing has moved from a nice-to-do to a must-do for businesses Explains how to balance social and business goals Author Philip Kotler is one of the world's leading authorities on marketing; David Hessekiel is founder and President of Cause Marketing Forum, the world's leading information source on how to do well by doing good; Nancy Lee is a corporate social marketing expert, and has coauthored books on social marketing with Philip Kotler With Good Works, you'll find that you can generate significant resources for your cause while achieving financial success.
Author: Ronald J. Sider Publisher: Baker Books ISBN: 0801058457 Category : Religion Languages : en Pages : 256
Book Description
Concerned to promote an authentic, biblical faith, this book suggests ways to combine evangelism with social action for effective witness in today's world.
Author: Matt Perman Publisher: Zondervan ISBN: 0310494230 Category : Religion Languages : en Pages : 375
Book Description
By anchoring your understanding of productivity in God's plan, What's Best Next gives you a practical approach for increasing your effectiveness in everything you do. There are a lot of myths about productivity--what it means to get things done and how to accomplish work that really matters. In our current era of innovation and information overload, it may feel harder than ever to understand the meaning of work or to have a sense of vocation or calling. So how do you get more of the right things done without confusing mere activity for actual productivity? Matt Perman has spent his career helping people learn how to do work in a gospel-centered and effective way. What's Best Next explains his approach to unlocking productivity and fulfillment in work by showing how faith relates to work, even in our everyday grind. What's Best Next is packed with biblical and theological insight and practical counsel that you can put into practice today, such as: How to create a mission statement for your life that's actually practicable. How to delegate to people in a way that really empowers them. How to overcome time killers like procrastination, interruptions, and multitasking by turning them around and making them work for you. How to process workflow efficiently and get your email inbox to zero every day. How to have peace of mind without needing to have everything under control. How generosity is actually the key to unlocking productivity. This expanded edition includes: a new chapter on productivity in a fallen world a new appendix on being more productive with work that requires creative thinking. Productivity isn't just about getting more things done. It's about getting the right things done--the things that count, make a difference, and move the world forward. You can learn how to do work that matters and how to do it well.
Author: Thomas C. Oden Publisher: Wm. B. Eerdmans Publishing ISBN: 0802840310 Category : Religion Languages : en Pages : 391
Book Description
Often considered one of the sparks that ignited the Reformation, the place of "works" in the Christian life is still debated. In this volume distinguished theologian Thomas Oden draws together Christian teaching from across the centuries to provide a comprehensive witness on this essential topic. Oden listens to the timeless teaching of the patristic writers, the theologians who defined orthodoxy in the first five centuries after Christ. His listening extends not only to well-known fathers such as Augustine, Irenaeus, and Eusebius, but also to lesser-known yet no less important fathers such as Oecumenius, Pseudo-Basil, and Peter Chrysologus. Oden's masterly compendium of classic Christian teaching covers treatment of the poor, the outcast, the imprisoned, and "the least of these." Anyone involved in any ministry of compassion will find stunning spiritual resources here.
Author: Aquinata Böckmann Publisher: Liturgical Press ISBN: 0814646611 Category : Biography & Autobiography Languages : en Pages : 264
Book Description
Intro -- Titlepage -- Copyright -- Contents -- Preface -- Chapter 4: The Instruments of Good Works -- Chapter 5: On Obedience -- Chapter 6: On Keeping Silent -- Chapter 7: About Humility -- Conclusion -- List of Abbreviations -- Bibliographies -- I. Editions of the Rule of Benedict and of the Rule of the Master -- II. Patristic and Monastic Texts -- III. Secondary Sources and Studies
Author: Dave Hataj Publisher: Moody Publishers ISBN: 0802498469 Category : Religion Languages : en Pages : 232
Book Description
What Can Blue-Collar Business Teach Us About Work and Faith? The faith and work conversation is alive and well, but most resources focus on white-collar jobs, neglecting the majority of the workforce. When Dave Hataj realized he needed to go home and take over the family gear shop, he didn’t expect it to become a spiritually transformative season of his life. Yet as he began to think about what it meant to be a Christian in business, he discovered just how much our work matters to God and how blue-collar business can change people, communities, and even the world. Drawing on the stories of his business, Edgerton Gears, Dave teaches you how to cultivate true inner goodness, meaning, and mission at work—no matter what you do. Your workplace can and should be a place of significance.
Author: Christopher Williams Publisher: ISBN: 9781733391627 Category : Languages : en Pages :
Book Description
John Brown (1932-2008) was a Welsh chairmaker, boatbuilder, author, jet pilot, smallholder and so much more.His book "Welsh Stick Chairs" and his columns in Good Woodworking magazine inspired a generation of hand-tool woodworkers and chairmakers all over the world to build things that lived up to label of "Good Work."This book recounts the chairmaking career of John Brown by the people who were there - family, friends, editors and (most of all) Chris Williams, who worked in conjunction with John Brown for a decade to refine the Welsh stick chair to its purest form. In addition to recalling his time working with John Brown, Chris shows how to make one of these simple but beguiling chairs using a small kit of hand tools.
Author: Timothy Keller Publisher: ISBN: 9781444702590 Category : Business Languages : en Pages : 0
Book Description
In today's increasingly competitive and insecure economic environment, we often question the reason for work: why am I doing this? Why is it so hard? And what can I do about it? Work may seem just a means to an end: we do it to earn the money to enjoy life outside the workplace. Here, Timothy Keller argues that God's plan is radically more ambitious: he actually created us to work. We are to work together to make the world a better place, to help each other, and so to find purpose for our lives. Our faith should enhance our work, and our work should develop our faith.With deep insight, Timothy Keller draws on essential and relevant biblical wisdom to address our questions about work. There is grace available if we have taken the wrong attitude, idolising money and using our careers to glorify ourselves rather than God. Keller shows how through excellence, integrity, discipline, creativity and passion in the workplace we can impact society for good.Developing a better attitude to work releases us to serve others humbly, to worship God everyday, and leaves us deeply fulfilled.
Author: Matthew J. Thomas Publisher: Mohr Siebeck ISBN: 3161562755 Category : Religion Languages : en Pages : 285
Book Description
Paul writes that we are justified by faith apart from 'works of the law', a disputed term that represents a fault line between 'old' and 'new' perspectives on Paul. Was the Apostle reacting against the Jews' good works done to earn salvation, or the Mosaic Law's practices that identified the Jewish people? Matthew J. Thomas examines how Paul's second century readers understood these points in conflict, how they relate to 'old' and 'new' perspectives, and what their collective witness suggests about the Apostle's own meaning. Surprisingly, these early witnesses align closely with the 'new' perspective, though their reasoning often differs from both viewpoints. They suggest that Paul opposes these works neither due to moralism, nor primarily for experiential or social reasons, but because the promised new law and covenant, which are transformative and universal in scope, have come in Christ.
Author: Philip Kotler
Author: Philip Kotler
Author: Ronald J. Sider
Author: Ernst Friedrich Schumacher
Author: Matt Perman
Author: Thomas C. Oden
Author: Aquinata Böckmann
Author: Dave Hataj
Author: Christopher Williams
Author: Timothy Keller
Author: Matthew J. Thomas