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Author: James L. Watson Publisher: Stanford University Press ISBN: 9780804767392 Category : Social Science Languages : en Pages : 288
Book Description
McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely read—and widely acclaimed—Golden Arches East argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of affluent consumers in Hong Kong, Beijing, Taipei, Seoul, and Tokyo. In the second edition, James L. Watson also covers recent attacks on the fast-food chain as a symbol of American imperialism, and the company's role in the obesity controversy currently raging in the U.S. food industry, bringing the story of East Asian franchises into the twenty-first century. Praise for the First Edition: "Golden Arches East is a fascinating study that explores issues of globalization by focusing on the role of McDonald's in five Asian economies and [concludes] that in many countries McDonald's has been absorbed by local communities and become assimilated, so that it is no longer thought of as a foreign restaurant and in some ways no longer functions as one." —Nicholas Kristof, New York Times Book Review "This is an important book because it shows accurately and with subtlety how transnational culture emerges. It must be read by anyone interested in globalization. It is concise enough to be used for courses in anthropology and Asian studies." —Joseph Bosco, China Journal "The strength of this book is that the contributors contextualize not just the food side of McDonald's, but the social and cultural activity on which this culture is embedded. These are culturally rich stories from the anthropology of everyday life." —Paul Noguchi, Journal of Asian Studies "Here is the rare academic study that belongs in every library."—Library Journal
Author: James L. Watson Publisher: Stanford University Press ISBN: 9780804767392 Category : Social Science Languages : en Pages : 288
Book Description
McDonald's restaurants are found in over 100 countries, serving tens of millions of people each day. What are the cultural implications of this phenomenal success? The widely read—and widely acclaimed—Golden Arches East argues that McDonald's has largely become divorced from its American roots and become a "local" institution for an entire generation of affluent consumers in Hong Kong, Beijing, Taipei, Seoul, and Tokyo. In the second edition, James L. Watson also covers recent attacks on the fast-food chain as a symbol of American imperialism, and the company's role in the obesity controversy currently raging in the U.S. food industry, bringing the story of East Asian franchises into the twenty-first century. Praise for the First Edition: "Golden Arches East is a fascinating study that explores issues of globalization by focusing on the role of McDonald's in five Asian economies and [concludes] that in many countries McDonald's has been absorbed by local communities and become assimilated, so that it is no longer thought of as a foreign restaurant and in some ways no longer functions as one." —Nicholas Kristof, New York Times Book Review "This is an important book because it shows accurately and with subtlety how transnational culture emerges. It must be read by anyone interested in globalization. It is concise enough to be used for courses in anthropology and Asian studies." —Joseph Bosco, China Journal "The strength of this book is that the contributors contextualize not just the food side of McDonald's, but the social and cultural activity on which this culture is embedded. These are culturally rich stories from the anthropology of everyday life." —Paul Noguchi, Journal of Asian Studies "Here is the rare academic study that belongs in every library."—Library Journal
Author: Marcia Chatelain Publisher: Liveright Publishing ISBN: 1631493957 Category : History Languages : en Pages : 336
Book Description
WINNER • 2021 PULITZER PRIZE IN HISTORY Winner • 2022 James Beard Foundation Book Award [Writing] The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America. Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first McDonald’s drive-in in San Bernardino to the franchise on Florissant Avenue in Ferguson, Missouri, in the summer of 2014, Chatelain shows how fast food is a source of both power—economic and political—and despair for African Americans. As she contends, fast food is, more than ever before, a key battlefield in the fight for racial justice.
Author: Joe L. Kincheloe Publisher: Temple University Press ISBN: 9781566399326 Category : Business & Economics Languages : en Pages : 246
Book Description
The Sign of the Burger examines how McDonald's captures our imagination, both as a shorthand for explaining the power of American culture, and as a symbol of the strength of consumerism.
Author: Kwang Ok Kim Publisher: Berghahn Books ISBN: 1782385630 Category : Social Science Languages : en Pages : 306
Book Description
Foods are changed not only by those who produce and supply them, but also by those who consume them. Analyzing food without considering changes over time and across space is less meaningful than analyzing it in a global context where tastes, lifestyles, and imaginations cross boundaries and blend with each other, challenging the idea of authenticity. A dish that originated in Beijing and is recreated in New York is not necessarily the same, because although authenticity is often claimed, the form, ingredients, or taste may have changed. The contributors of this volume have expanded the discussion of food to include its social and cultural meanings and functions, thereby using it as a way to explain a culture and its changes.
Author: Melissa Jayne Fawcett Publisher: University of Arizona Press ISBN: 0816532559 Category : Biography & Autobiography Languages : en Pages : 196
Book Description
Contrary to the fictional account of James Fenimore Cooper, the Mohegan/Mohican nation did not vanish with the death of Chief Uncas more than three hundred years ago. In the remarkable life story of one of its most beloved matriarchs—100-year-old medicine woman Gladys Tantaquidgeon—Medicine Trail tells of the Mohegans' survival into this century. Blending autobiography and history, with traditional knowledge and ways of life, Medicine Trail presents a collage of events in Tantaquidgeon's life. We see her childhood spent learning Mohegan ceremonies and healing methods at the hands of her tribal grandmothers, and her Ivy League education and career in the white male-dominated field of anthropology. We also witness her travels to other Indian communities, acting as both an ambassador of her own tribe and an employee of the federal government's Bureau of Indian Affairs. Finally we see Tantaquidgeon's return to her beloved Mohegan Hill, where she cofounded America's oldest Indian-run museum, carrying on her life's commitment to good medicine and the cultural continuance and renewal of all Indian nations. Written in the Mohegan oral tradition, this book offers a unique insider's understanding of Mohegan and other Native American cultures while discussing the major policies and trends that have affected people throughout Indian Country in the twentieth century. A significant departure from traditional anthropological "as told to" American Indian autobiography, Medicine Trail represents a major contribution to anthropology, history, theology, women's studies, and Native American studies.
Author: Diana Darke Publisher: Hurst & Company ISBN: 1787383059 Category : Architecture Languages : en Pages : 484
Book Description
Europeans are in denial. Against a backdrop of Islamophobia, they are increasingly distancing themselves from their cultural debt to the Muslim world. But while the legacy of Islam and the Middle East is in danger of being airbrushed out of Western history, its traces can still be detected in some of Europe's most recognisable monuments, from Notre-Dame to St Paul's Cathedral. In this comprehensively illustrated book, Diana Darke sets out to redress the balance, revealing the Arab and Islamic roots of Europe's architectural heritage. She tracks the transmission of key innovations from the great capitals of Islam's early empires, Damascus and Baghdad, via Muslim Spain and Sicily into Europe. Medieval crusaders, pilgrims and merchants from Europe later encountered Arab Muslim culture in journeys to the Holy Land. In more recent centuries, that same route through modern-day Turkey connected Ottoman culture with the West, leading Sir Christopher Wren himself to believe that Gothic architecture should more rightly be called 'the Saracen style', because of its Islamic origins. Recovering this overlooked story within the West's long history of borrowing from the Islamic world, Darke sheds new light on Europe's buildings and offers rich insights into the possibilities of cultural exchange.
Author: Jeffrey N. Wasserstrom Publisher: Indiana University Press ISBN: 0253027764 Category : Social Science Languages : en Pages : 236
Book Description
The author of Vigil: Hong Kong on the Brink delivers “a must-read for anyone interested in the world’s most rapidly changing society” (James L. Watson, editor of Golden Arches East: McDonald’s in East Asia). If Chairman Mao came back to life today, what would he think of Nanjing’s bookstore, the Librairie Avant-Garde, where it is easier to find primers on Michel Foucault’s philosophy than copies of the Little Red Book? What does it really mean to order a latte at Starbucks in Beijing? Is it possible that Aldous Huxley wrote a novel even more useful than Orwell’s 1984 for making sense of post-Tiananmen China—or post-9/11 America? In these often playful, always enlightening “tales,” Jeffrey N. Wasserstrom poses these and other questions as he journeys from 19th-century China into the future, and from Shanghai to Chicago, St. Louis, and Budapest. He argues that simplistic views of China and Americanization found in most soundbite-driven media reports serve us poorly as we try to understand China’s place in the current world order—or our own. “Rather effortlessly brilliant . . . It penetrates with a lightly knowing eye and ear into the interior mind, heart and soul of giant China and the innumerable Chinese.”—AsiaMedia “This book provides a powerful lens for outsiders to understand a globalizing China and a unique mirror for the Chinese to reflect on their own society in a global context.”—Yunxiang Yan, author of Private Life Under Socialism “Readers will find themselves far more observant and attentive to local distinctions when they take their first or next trip to China.”—Stanley Rosen, The China Journal No. 60
Author: James L. Watson
Author: James L. Watson
Author: Marcia Chatelain
Author: Joe L. Kincheloe
Author: James L. Watson
Author: 
Author: Kwang Ok Kim
Author: George Ritzer
Author: Melissa Jayne Fawcett
Author: Diana Darke
Author: Jeffrey N. Wasserstrom