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Author: Brent Adamson Publisher: Portfolio ISBN: 1591848156 Category : Business & Economics Languages : en Pages : 290
Book Description
Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn’t enough. Your success or failure also depends on who you challenge. Picture your ideal customer: friendly, eager to meet, ready to coach you through the sale and champion your products and services across the organization. It turns out that’s the last person you need. Most marketing and sales teams go after low-hanging fruit: buyers who are eager and have clearly articulated needs. That’s simply human nature; it’s much easier to build a relationship with someone who always makes time for you, engages with your content, and listens attentively. But according to brand-new CEB research—based on data from thousands of B2B marketers, sellers, and buyers around the world—the highest-performing teams focus their time on potential customers who are far more skeptical, far less interested in meeting, and ultimately agnostic as to who wins the deal. How could this be? The authors of The Challenger Customer reveal that high-performing B2B teams grasp something that their average-performing peers don’t: Now that big, complex deals increasingly require consensus among a wide range of players across the organization, the limiting factor is rarely the salesperson’s inability to get an individual stakeholder to agree to a solution. More often it’s that the stakeholders inside the company can’t even agree with one another about what the problem is. It turns out only a very specific type of customer stakeholder has the credibility, persuasive skill, and will to effectively challenge his or her colleagues to pursue anything more ambitious than the status quo. These customers get deals to the finish line far more often than friendlier stakeholders who seem so receptive at first. In other words, Challenger sellers do best when they target Challenger customers. The Challenger Customer unveils research-based tools that will help you distinguish the "Talkers" from the "Mobilizers" in any organization. It also provides a blueprint for finding them, engaging them with disruptive insight, and equipping them to effectively challenge their own organization.
Author: Brent Adamson Publisher: Portfolio ISBN: 1591848156 Category : Business & Economics Languages : en Pages : 290
Book Description
Four years ago, the bestselling authors of The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales. Now their latest research reveals something even more surprising: Being a Challenger seller isn’t enough. Your success or failure also depends on who you challenge. Picture your ideal customer: friendly, eager to meet, ready to coach you through the sale and champion your products and services across the organization. It turns out that’s the last person you need. Most marketing and sales teams go after low-hanging fruit: buyers who are eager and have clearly articulated needs. That’s simply human nature; it’s much easier to build a relationship with someone who always makes time for you, engages with your content, and listens attentively. But according to brand-new CEB research—based on data from thousands of B2B marketers, sellers, and buyers around the world—the highest-performing teams focus their time on potential customers who are far more skeptical, far less interested in meeting, and ultimately agnostic as to who wins the deal. How could this be? The authors of The Challenger Customer reveal that high-performing B2B teams grasp something that their average-performing peers don’t: Now that big, complex deals increasingly require consensus among a wide range of players across the organization, the limiting factor is rarely the salesperson’s inability to get an individual stakeholder to agree to a solution. More often it’s that the stakeholders inside the company can’t even agree with one another about what the problem is. It turns out only a very specific type of customer stakeholder has the credibility, persuasive skill, and will to effectively challenge his or her colleagues to pursue anything more ambitious than the status quo. These customers get deals to the finish line far more often than friendlier stakeholders who seem so receptive at first. In other words, Challenger sellers do best when they target Challenger customers. The Challenger Customer unveils research-based tools that will help you distinguish the "Talkers" from the "Mobilizers" in any organization. It also provides a blueprint for finding them, engaging them with disruptive insight, and equipping them to effectively challenge their own organization.
Author: Gary Ryan Blair Publisher: John Wiley & Sons ISBN: 0470504560 Category : Business & Economics Languages : en Pages : 32
Book Description
Everything Counts! is an execution strategy for inspiring excellence and driving exceptional results. Too many people and organizations are mired in a mediocrity of their own making. They focus their attention and efforts on getting the big things right, but they ignore the little things that often make a big difference. As a result, reputations are damaged, brands diluted, and loyalty is lost by blatant disregard for the small stuff which negatively impacts the customer experience. For years, we've been taught not to sweat the small stuff, but in the real world of business, Everything Counts. Everything Counts is a call to greater awareness and with awareness comes a responsibility to raise the performance bar. It offers a powerful operating philosophy that will steer your organization to reach higher levels of growth, productivity, and performance. From the smallest customer contact to the most minute details of product quality, the little things add up to a pretty big deal. Serving as the definitive guide on organizational and personal mastery, this book gives you a foundation for unparalleled customer service, superior quality, and consistent performance. A proven system for organizing, aligning, and improving all your efforts in sales, service, and performance improvement Shows how concentrating on the small things leads to growth, productivity, personal success, and business greatness Helps you motivate your people and teams to achieve better results on both the personal and organizational level Everything Counts reminds us that seemingly small things can make tremendous differences. The purpose of this book is to help you internally define and take ownership of the most fundamental principle behind achieving results beyond you expectations-a single idea with an actionable focus-Everything Counts!
Author: Ted H. Hull Publisher: Teacher Created Materials ISBN: 1425896936 Category : Education Languages : en Pages : 322
Book Description
Focus on the teaching and learning of mathematics through the use of games. Based on current research and correlated to College and Career Readiness and other state standards, this resource provides both teachers and students with rich opportunities to engage in the Standards for Mathematical Practice. Each concept-building game supports students' learning and understanding concepts. Games are provided in the following categories: Counting and Cardinality; Operations and Algebraic Thinking; Expressions and Equations; Functions; Numbers and Operations in Base Ten; Numbers and Operations--Fractions; The Number System; Ratio and Proportional Relationships; Measurement and Data; Geometry; and Statistics and Probability.
Author: Donald J. Reifer Publisher: John Wiley & Sons ISBN: 0471775622 Category : Computers Languages : en Pages : 580
Book Description
This Seventh Edition of Donald Reifer's popular, bestselling tutorial summarizes what software project managers need to know to be successful on the job. The text provides pointers and approaches to deal with the issues, challenges, and experiences that shape their thoughts and performance. To accomplish its goals, the volume explores recent advances in dissimilar fields such as management theory, acquisition management, globalization, knowledge management, licensing, motivation theory, process improvement, organization dynamics, subcontract management, and technology transfer. Software Management provides software managers at all levels of the organization with the information they need to know to develop their software engineering management strategies for now and the future. The book provides insight into management tools and techniques that work in practice. It also provides sufficient instructional materials to serve as a text for a course in software management. This new edition achieves a balance between theory and practical experience. Reifer systematically addresses the skills, knowledge, and abilities that software managers, at any level of experience, need to have to practice their profession effectively. This book contains original articles by leaders in the software management field written specifically for this tutorial, as well as a collection of applicable reprints. About forty percent of the material in this edition has been produced specifically for the tutorial. Contents: * Introduction * Life Cycle Models * Process Improvement * Project Management * Planning Fundamentals * Software Estimating * Organizing for Success * Staffing Essentials * Direction Advice * Visibility and Control * Software Risk Management * Metrics and Measurement * Acquisition Management * Emerging Management Topics "The challenges faced by software project managers are the gap between what the customers can envision and the reality on the ground and how to deal with the risks associated with this gap in delivering a product that meets requirements on time and schedule at the target costs. This tutorial hits the mark by providing project managers, practitioners, and educators with source materials on how project managers can effectively deal with this risk." -Dr. Kenneth E. Nidiffer, Systems & Software Consortium, Inc. "The volume has evolved into a solid set of foundation works for anyone trying to practice software management in a world that is increasingly dependent on software release quality, timeliness, and productivity." -Walker Royce, Vice President, IBM Software Services-Rational
Author: Magdalena Bak-Maier Publisher: ISBN: 9780993525209 Category : Languages : en Pages : 136
Book Description
Want to stop being held hostage by deadlines? Tired of seeing what truly matters rarely getting completed? Would you like to live a fuller life? One where you achieve results, have a rewarding personal life whilst nurturing your whole personal and professional being? The Grid can unlock the secret to success for you... Magdalena Bak-Maier, trained neuroscientist (PhD, Caltech), top coach and author of Get Productive! provocatively suggests that you can 'have it all'. In this her second book, Bak-Maier shows how to cultivate balance and truly thrive using her original, tested, creative and easy to master Grid system. The Grid is for you if you find yourself saying... 'I work hard but feel I'm not getting anywhere.' 'I lack time for life outside my work (dating, hobbies, friends, holidays or family).' 'My to-do list is never-ending.' 'I don't have energy for anything other than work and need weekends to recover.' 'I'm settling for less because "having it all" seems unattainable.' Too many lives are skewed towards work, careers, care for others and neglect of self she says. What's even worse, many people hardly notice how out of balance their lives have become while they "chase their tail," feel stressed, overwhelmed and unfulfilled. Bak-Maier makes a case for an attractive alternative using her tried and tested Grid method. This practical book sets out to help you transform your life by teaching you how to surf your energy so that instead of tiring and reacting to life, you continuously refuel your heart and mind to be the artist of it. The Grid shows you how to create results and success by engaging with key parts of life you choose to have. Once you start applying the Grid approach to your life, you will start to feel clear, inspired and energised. The Grid will help you balance your energy and effort in a way that restores you and helps you achieve more. With exercises to get you started, the Gridding process is your key to succeed, thrive and sustain yourself and others. The Grid is a useful approach for those who want results without burnout and those in leadership roles who want to model good practice and create cultures grounded in wellbeing. Committed 'Gridders' find that they live more in tune with their values, act with integrity, achieve more and find time to be spontaneous and creative more often. Their confidence soars as they see the practical steps they take towards creating lives they truly want. In other words their heart and mind get on the same track and what's important gets done more often and better than what seems urgent. This book will show you how to take the same approach and make it your own to help you truly make time count."
Author: Gordon S. Linoff Publisher: John Wiley & Sons ISBN: 0470952520 Category : Computers Languages : en Pages : 698
Book Description
Useful business analysis requires you to effectively transform data into actionable information. This book helps you use SQL and Excel to extract business information from relational databases and use that data to define business dimensions, store transactions about customers, produce results, and more. Each chapter explains when and why to perform a particular type of business analysis in order to obtain useful results, how to design and perform the analysis using SQL and Excel, and what the results should look like.
Author: Brent Adamson
Author: Brent Adamson
Author: Gary Ryan Blair
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Author: Ted H. Hull
Author: Donald J. Reifer
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Author: Magdalena Bak-Maier
Author: Gordon S. Linoff
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Author: