Marketing Theory and Applications

Marketing Theory and Applications PDF Author: Kenneth R. Evans
Publisher:
ISBN: 9780877572992
Category : Marketing
Languages : en
Pages : 0

Book Description


The Business of Professional Sports

The Business of Professional Sports PDF Author: Paul D. Staudohar
Publisher: University of Illinois Press
ISBN: 9780252061615
Category : Business & Economics
Languages : en
Pages : 324

Book Description
Beyond the highly publicized heroics and foibles of players and teams, when the grandstands are empty and the scoreboards dark, there is a world of sport about which little is known by even the most ardent fan. It is the business world of sport; it is characterized by a thirst for power and money, and its players are just as active as those on the professional teams they oversee. In this collection, some of the best scholars in the field use examples from baseball, football, basketball, and hockey to illuminate the significant economic, legal, social, and historic aspects of the business of professional sports. Contributors: Dennis A. Ahlburg, Rob B. Beamish, Joan M. Chandler, James B. Dworkin, Lawrence M. Kahn, Charles P. Korr, John J. MacAloon, David Mills, Roger G. Noll, Steven A. Reiss, Gary R. Roberts, Stephen F. Ross, Peter D. Sherer, Leigh Steinberg, and David G. Voigt,

Managing Knowledge for Sustained Competitive Advantage

Managing Knowledge for Sustained Competitive Advantage PDF Author: Susan E. Jackson
Publisher: John Wiley & Sons
ISBN: 0787971308
Category : Business & Economics
Languages : en
Pages : 480

Book Description
This eighteenth volume in the Jossey-Bass Organizational Frontiers Series provides an in-depth examination of how I/O psychologists can help find, recruit, and manage knowledge. The authors explain the nature of different types of knowledge, how knowledge-based competition is affecting organizations, and how these ideas relate to innovation and learning in organizations. They describe the strategies and organizational structures and designs that facilitate the acquisition and development of knowledge. And they discuss how continuous knowledge acquisition and innovation is promoted among individuals and teams and how to foster the creation of new knowledge. In addition, they explain how to assess the climate and culture for organizational learning, measure and monitor knowledge resources at the organizational level, and more.

Family Values and Value Creation

Family Values and Value Creation PDF Author: J. Tàpies
Publisher: Springer
ISBN: 0230594220
Category : Business & Economics
Languages : en
Pages : 286

Book Description
In celebration of IESE's 50 years of bridging the gap between theory and practice, this essential compilation brings together today's top researchers to tackle the real-life issues that family business owners face on a daily basis, shedding new light on the values that shape these special types of companies.

Wired for Innovation

Wired for Innovation PDF Author: Erik Brynjolfsson
Publisher: MIT Press
ISBN: 0262518619
Category : Business & Economics
Languages : en
Pages : 175

Book Description
Two experts on the information economy explore the true economic value of technology and innovation. A wave of business innovation is driving the productivity resurgence in the U.S. economy. In Wired for Innovation, Erik Brynjolfsson and Adam Saunders describe how information technology directly or indirectly created this productivity explosion, reversing decades of slow growth. They argue that the companies with the highest level of returns to their technology investment are doing more than just buying technology; they are inventing new forms of organizational capital to become digital organizations. These innovations include a cluster of organizational and business-process changes, including broader sharing of information, decentralized decision-making, linking pay and promotions to performance, pruning of non-core products and processes, and greater investments in training and education. Innovation continues through booms and busts. This book provides an essential guide for policy makers and economists who need to understand how information technology is transforming the economy and how it will create value in the coming decade.

Engaging People in Sustainability

Engaging People in Sustainability PDF Author: Daniella Tilbury
Publisher: IUCN
ISBN: 9782831708232
Category : Business & Economics
Languages : en
Pages : 152

Book Description
The book is based on the exchange of professional experiences which featured in an IUCN CEC workshop in August 2002. Practitioners from around the world shared their models of good practice and explored the challenges involved in engaging people in sustainability. The difficulties facing practitioners vary between country and context but some challenges are universal: A lack of clarity in communicating what is meant by sustainable development; An ambition to educate everyone to bring about a global citizenship; Social, organisational or institutional factors constrain change to sustainable development, yet there is an emphasis on formal education, and community educators do not receive the same support; A lack of balance in addressing the integration of environmental, social and economic dimensions leading to an interpretation that ESD is mainly about environment and conservation issues; New learning (rather than teaching) approaches are called for to promote more debate in society. Yet, few are trained or experienced in these new approaches. Practitioners need support to explore new ways of promoting learning. [Foreword, ed].

WebQual

WebQual PDF Author: Eleanor Terese Loiacono
Publisher:
ISBN:
Category : Business enterprises
Languages : en
Pages : 0

Book Description


Managing Service Quality

Managing Service Quality PDF Author: Paul Kunst
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 204

Book Description


Learn Like a Pro

Learn Like a Pro PDF Author: Barbara Oakley PhD
Publisher: St. Martin's Essentials
ISBN: 1250799384
Category : Education
Languages : en
Pages : 128

Book Description
A book for learners of all ages containing the best and most updated advice on learning from neuroscience and cognitive psychology. Do you spend too much time learning with disappointing results? Do you find it difficult to remember what you read? Do you put off studying because it’s boring and you’re easily distracted? This book is for you. Dr. Barbara Oakley and Olav Schewe have both struggled in the past with their learning. But they have found techniques to help them master any material. Building on insights from neuroscience and cognitive psychology, they give you a crash course to improve your ability to learn, no matter what the subject is. Through their decades of writing, teaching, and research on learning, the authors have developed deep connections with experts from a vast array of disciplines. And it’s all honed with feedback from thousands of students who have themselves gone through the trenches of learning. Successful learners gradually add tools and techniques to their mental toolbox, and they think critically about their learning to determine when and how to best use their mental tools. That allows these learners to make the best use of their brains, whether those brains seem “naturally” geared toward learning or not. This book will teach you how you can do the same.

Sport Entrepreneurship and Innovation

Sport Entrepreneurship and Innovation PDF Author: Vanessa Ratten
Publisher: Taylor & Francis
ISBN: 1315393379
Category : Business & Economics
Languages : en
Pages : 285

Book Description
This book features international authors discussing the role of entrepreneurship and innovation in the sports context. It focuses on topics such as the role of entrepreneurial marketing in sport, how technological innovation has changed the way sport is played and viewed, the globalization of sport as a product and service, the new types of sports that have emerged, athlete entrepreneurs and their related business endeavors and how sport influences innovation in other industries. The main themes of the book include: 1) the development of sport entrepreneurship and innovation, 2) entrepreneurship and sport, 3) innovation in sport, 4) internationalization and entrepreneurial behavior in sport, 5) entrepreneurial sport marketing, 6) sport in entrepreneurial universities and 7) the future for sport entrepreneurship and innovation. This interdisciplinary book will appeal to entrepreneurship, innovation and sport management scholars, students and practitioners.