Author: Roy O. EastmanPublisher:
ISBN:
Category : Commercial geography
Languages : en
Pages : 396
Book Description
Geography of Marketing
Author: Hari Mohan SaxenaPublisher:
ISBN:
Category : Commercial geography
Languages : en
Pages : 172
Book Description
Geography of Marketing
Author: Jacqueline Beaujeu-GarnierPublisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Marketing Geography
Author: Ross DaviesPublisher: Routledge
ISBN: 0415540305
Category : Central business districts
Languages : en
Pages : 316
Book Description
9. Store Location and Store Assessment Research; The process of selecting a new location; forecasting and evaluating retail performance; summary; 10. Conclusion; Author Index; Subject Index.
Marketing Geography
Author: Roy O. EastmanPublisher:
ISBN:
Category : Commercial geography
Languages : en
Pages : 396
Book Description
Marketing Geography, with Special Reference to Retailing
Author: R. L. DaviesPublisher:
ISBN: 9780905269009
Category : Central business districts
Languages : en
Pages : 300
Book Description
Marketing Geography (RLE Retailing and Distribution)
Author: Ross DaviesPublisher: Routledge
ISBN: 1136246282
Category : Business & Economics
Languages : en
Pages : 316
Book Description
This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe. Originally published 1976. ‘A valuable and welcome undergraduate textbook.’ Environment and Planning ‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management
Geography and Tourism Marketing
Author: Kaye Sung ChonPublisher: Routledge
ISBN: 1136377328
Category : Business & Economics
Languages : en
Pages : 199
Book Description
Tourism is an extremely challenging business. Some strategies work phenomenally well sometimes and fail at others. You may be aware of the increased fragmentation of the consumer market and of the important role geography plays in tourist response but have difficulty finding a pattern to this without doing a lot of research. Geography and Tourism Marketing will provide you with diverse studies through which you will gain a better understanding of what excites and entices all types of consumers along with new strategies in your field to keep you up-to-date in the unpredictable business of tourism. Geography and Tourism Marketing is a compilation of greatly varied and valuable case studies and articles. In it you’ll explore thought-provoking topics such as these: the World Wide Web as one of the most significant technological developments in travel and tourism marketing the advantages of understanding the impact that a tourist’s country of origin has on small island destinations pinpointing problems in a specific business venture so you can avoid similar mistakes providing interactive maps to potential consumers through Geographic Information Systems determining the effectiveness of brochures reformulating and promoting a consistent image of a destination in order to better serve consumers the fast-growing market of nature travelers and how they can be targeted more effectively In this book, you will get current information on the link between geography and tourism marketing, which is an important aspect in conquering market segmentation and improving tourism marketing approaches. You will see the necessity of acknowledging this connection and be prepared to respond to it when you read Geography and Tourism Marketing.
Marketing Geography with Special Reference to Retailing
Author: Ross L. DaviesPublisher: Halsted Press
ISBN: 9780470993323
Category : Retail trade
Languages : en
Pages : 300
Book Description
Business Geography and New Real Estate Market Analysis
Author: Grant Ian ThrallPublisher: Oxford University Press
ISBN: 0195360397
Category : Science
Languages : en
Pages : 274
Book Description
This work focuses on integrating land-use location science with the technology of geographic information systems (GIS). The text describes the basic principles of location decision and the means for applying them in order to improve the real estate decision.
Geography of Marketing and Commercial Activities in India
Author: Ram Swaroop DixitPublisher: Concept Publishing Company
ISBN: 9788170222729
Category : Business & Economics
Languages : en
Pages : 172
Book Description