Genre Studies in Mass Media PDF Download

Author: Art Silverblatt
Publisher: M.E. Sharpe
ISBN: 9780765628244
Category : Political Science
Languages : en
Pages : 278

View

Book Description
The study of various types of programming is essential for critical analysis of the media and also offers revealing perspectives on society's cultural values, preoccupations, behavior, and myths. This handbook provides a systematic, in-depth approach to the study of media genres - including reality programs, game shows, situation comedies, soap operas, film noir, news programs, and more. The author addresses such questions as: Have there been shifts in the formula of particular genres over time? What do these shifts reveal about changes in culture? How and why do new genres - such as reality TV shows - appear? Are there differences in genres from one country to another? Combining theoretical approaches with concrete examples, the book reinforces one's understanding of the importance of genre to the creation, evolution, and consumption of media content. Each chapter in this reader-friendly book contains a detailed discussion of one of the theoretical approaches to genre studies, followed by Lines of Inquiry, which summarizes the major points of the discussion and suggests directions for analysis and further study. Each chapter also includes an example that illustrates how the particular theoretical approach can be applied in the analysis of genre. The author's careful linkage of different genres to the real world makes the book widely useful for those interested in genre study as well as media and culture, television studies, film studies, and media literacy.

Author: Carolyn R. Miller
Publisher: Springer
ISBN: 3319402951
Category : Social Science
Languages : en
Pages : 312

View

Book Description
This volume explores cultural innovation and transformation as revealed through the emergence of new media genres. New media have enabled what impresses most observers as a dizzying proliferation of new forms of communicative interaction and cultural production, provoking multimodal experimentation, and artistic and entrepreneurial innovation. Working with the concept of genre, scholars in multiple fields have begun to explore these processes of emergence, innovation, and stabilization. Genre has thus become newly important in game studies, library and information science, film and media studies, applied linguistics, rhetoric, literature, and elsewhere. Understood as social recognitions that embed histories, ideologies, and contradictions, genres function as recurrent social actions, helping to constitute culture. Because genres are dynamic sites of tension between stability and change, they are also sites of inventive potential. Emerging Genres in New Media Environments brings together compelling papers from scholars in Brazil, Canada, England, and the United States to illustrate how this inventive potential has been harnessed around the world.

Author: Mary Jo Reiff
Publisher: University Press of Colorado
ISBN: 1607324423
Category : Language Arts & Disciplines
Languages : en
Pages : 271

View

Book Description
11. Exigencies, Ecologies, and Internet Street Science: Genre Emergence in the Context of Fukushima Radiation-Risk Discourse - Jaclyn Rea and Michelle Riedlinger -- 12. Spreadable Genres, Multiple Publics: The Pixel Project's Digital Campaigns to Stop Violence against Women - Jennifer Nish -- About the Authors -- Index

Author: Carol Berkenkotter
Publisher: Routledge
ISBN: 1134956223
Category : Language Arts & Disciplines
Languages : en
Pages : 200

View

Book Description
Although genre studies abound in literary criticism, researchers and scholars interested in the social contexts of literacy have recently become interested in the dynamic, rhetorical dimensions of speech genres. Within this burgeoning scholarly community, the authors are among the first researchers working within social science traditions to study genre from the perspective of the implicit knowledge of language users. Thus, this is the first sociocognitive study of genre using case-study, naturalistic research methods combined with the techniques of rhetorical and discourse analysis. The term "genre knowledge" refers to an individual's repertoire of situationally appropriate responses to recurrent situations -- from immediate encounters to distanced communication through the medium of print, and more recently, the electronic media. One way to study the textual character of disciplinary knowledge is to examine both the situated actions of writers, and the communicative systems in which disciplinary actors participate. These two perspectives are presented in this book. The authors' studies of disciplinary communication examine operations of systems as diverse as peer review in scientific publications and language in a first grade science classroom. The methods used include case study and ethnographic techniques, rhetorical and discourse analysis of changing features within large corpora and in the texts of individual writers. Through the use of these techniques, the authors engaged in both micro-level and macro-level analyses and developed a perspective which reflects both foci. From this perspective they propose that what micro-level studies of actors' situated actions frequently depict as individual processes, can also be interpreted -- from the macro-level -- as communicative acts within a discursive network or system. The research methods and the theoretical framework presented are designed to raise provocative questions for scholars, researchers, and teachers in a number of fields: linguists who teach and conduct research in ESP and LSP and are interested in methods for studying professional communication; scholars in the fields of communication, rhetoric, and sociology of science with an interest in the textual dynamics of scientific and scholarly communities; educational researchers interested in cognition in context; and composition scholars interested in writing in the disciplines.

Author: Natasha Artemeva
Publisher: Trafford Publishing
ISBN: 1490766324
Category : Education
Languages : en
Pages : 348

View

Book Description
Genre Studies around the Globe: Beyond the Three Traditions exemplifies rich and vibrant international scholarship in the area of non-literary genre studies in the early 21st century. Based on the Genre 2012 conference held in Ottawa, Canada, the volume brings under one cover the three Anglophone traditions (English for Specific Purposes, the Sydney School, Rhetorical Genre Studies) and the approaches to genre studies developed in other national, linguistic, and cultural contexts (Brazilian, Chilean, and European). The volume contributors investigate a variety of genres, ranging from written to spoken to multimodal, and discuss issues, central to the field of genre studies: genre conceptualization in different traditions, its theoretical underpinnings, the goals of genre research, and pedagogical implications of genre studies. This collection is addressed to researchers, teachers, and students of genre who wish to familiarize themselves with current international developments in genre studies.

Author: P. Johannes Ehrat, SJ
Publisher: University of Toronto Press
ISBN: 1442661682
Category : Social Science
Languages : en
Pages : 425

View

Book Description
Are there events that are inherently scandalous? Power of Scandal finds that the very idea of 'scandal' is derived not from an event, but from public opinion - which, in turn, is construed by media narratives. Scandal is powerful because of its ability to challenge institutions by destabilizing their legitimacy. The media plays an integral role in the creation of scandal because it interprets real events as purposeful actions for the public. Examining the ubiquity of scandals in today's mass media, Johannes Ehrat's conclusions are fresh and surprising. Ehrat applies classic semiotic and pragmatic thought to contemporary media issues, mainly moralist discourse from sex abuse cases to the phenomenon of televangelism. Arguing that sociological and communications studies of scandal have ignored the media's constructed nature, Ehrat focuses on how meaningful public narrative is produced. By examining the parallel worlds of media and public opinion, Power of Scandal uses an alternative heuristic for understanding mass communication that is both rigorous and sophisticated.

Author: Anna Trosborg
Publisher: John Benjamins Publishing
ISBN: 9027283761
Category : Language Arts & Disciplines
Languages : en
Pages : 273

View

Book Description
An understanding of genres in communication (written and spoken) is essential to professional success. This volume studies situationally appropriate responses in professional communication in face-to-face interaction and distance communication, from a socio-cognitive point of view. A traditional rhetorical approach does not give much insight in the ways in which genres are embedded in communicative activity or how actors draw upon genre knowledge to perform effectively. However, if genres are considered as embedded in social interaction “as typified forms of typified circumstances”, the rich dynamic aspects of genre knowledge can be disclosed. The chapters deal with genre knowledge in various settings, illustrating the impact of time, place, medium, skills and purpose, and some chapters deal with genre analysis in a broader sense giving ideas for applied genre analysis. The book is of interest to professionals and scholars in communication studies, discourse analysis, and social and cognitive science.

Author: Giuliana Garzone
Publisher: Universal-Publishers
ISBN: 1612337201
Category : Language Arts & Disciplines
Languages : en
Pages : 260

View

Book Description
This volume features representative studies focusing on the evolution of text genres in corporate and professional communication. Genre change is explored in various contexts in light of the increasing importance of new media and the profound social changes that have occurred in the last few decades. Major theoretical issues are raised and discussed, highlighting the need to reconsider the repertoire of conventions traditionally identified in each specific genre, and to reassess and update the analytical tools used to investigate them, about three decades after the emergence of genre analysis.

Author: Carmen Pérez-Llantada
Publisher: Taylor & Francis
ISBN: 100068458X
Category : Language Arts & Disciplines
Languages : en
Pages : 121

View

Book Description
This innovative book employs genre as a fruitful lens for exploring the complexity of science communication online and the new genre assemblages formed at the interface of multiple genres in digital environments. Pérez-Llantada and Luzón argue for a conceptualization of Science 2.0 that views digital genres in conjunction with other genres, accounting for the ways in which diverse Internet users choose different points of entry for accessing information on science of varied depth, views, and perspectives. Taking Swales’s conceptualization of forms of genre collectivity as its point of departure, the book puts forward this new understanding of multisemiotic genre assemblages in digital science communication, considering dimensions of hypertextuality, intertextuality, and multimodality in the interdependent relations between genres. The volume draws on a range of case studies each with a distinct genre assemblage and social agenda, exploring such areas as high stakes science, open peer review, science reproducibility, citizen science, and social media networking. Offering new directions for future research on genre studies and digital science communication, Genre Networks: Intersemiotic Relations in Digital Science Communication will be of interest to scholars in these fields, as well as those working in multimodality, language and communication, and languages for academic purposes.

Author: Kathy Ling LIN
Publisher: Routledge
ISBN: 042962090X
Category : Language Arts & Disciplines
Languages : en
Pages : 293

View

Book Description
Approaches to Specialized Genres provides a timely update of the field of genre studies, with 14 cutting-edge contributions split into five sections using and integrating an exceptionally wide variety of methods and perspectives (such as ESP genre research, corpus linguistics, systemic functional linguistics, ethnographic and multimodal research) to analyse genres in written, spoken, visual and auditory modes across a multiplicity of pedagogic, professional and digital settings. It highlights and illustrates the growing trend of a multiperspective and inter-theoretic approach to genre studies and demonstrates how such methodological rigour can extend our knowledge of language, in general, and genres, in particular. It also examines a rich variety of underexplored genres such as the digital genre of synchronous videoconferencing, instructional slides, video ads, engineers’ training log book entries, the narrative story genres, fundraising letters and retraction notices. It demonstrates not only the prominent value of genre research, but wide applications of genre knowledge in various educational and professional domains. The book brings together experts spreading across the world, including countries in South-East Asia, Europe, America, West Africa and South America. Accordingly, it will appeal to readers of diversified socio-cultural backgrounds working in all the aforementioned inter-related fields of applied linguistics and communication studies.