Fundamentos de dirección estratégica de la empresa

Fundamentos de dirección estratégica de la empresa PDF Author: José Emilio Navas López
Publisher:
ISBN: 9788411259101
Category :
Languages : es
Pages : 0

Book Description
El presente texto trata de servir de soporte básico para la formación universitaria de los alumnos de grado en Administración y Dirección de Empresas y de otras carreras afines, interesados en las materias relacionadas con la Dirección y la Estrategia de la Empresa. El libro está especialmente indicado para cursos cortos, y adaptado a la metodología docente propuesta por el Espacio Europeo de Educación Superior (Acuerdo de Bolonia). También puede ser de gran utilidad, como una primera aproximación, para aquellos estudiantes que sigan cursos de posgrado en Universidades, Escuelas de Negocios o entidades similares, así como un punto de referencia obligado para todos los profesionales y hombres de empresa que, desde el mundo de la práctica, asumen una visión eminentemente aplicada de los negocios y tienen la responsabilidad de la consultoría o la dirección de empresas. Desde este triple punto de vista, el libro se convierte en un manual de trabajo introductorio en el que se integran las cuestiones y problemas más relevantes que conforman el cuerpo teórico del modelo directivo conocido como la Dirección Estratégica de la Empresa. Para ello, incorpora un amplio conjunto de recursos docentes -ejemplos, aplicaciones, preguntas de evaluación, lecturas recomendadas, cuadros resumen, casos de discusión, etc - para facilitar al lector una mejor comprensión de los contenidos teóricos desarrollados.

Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others

Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 1978

Book Description


Competitive Strategic Management

Competitive Strategic Management PDF Author: Robert Lamb
Publisher: Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 712

Book Description


International Community Psychology

International Community Psychology PDF Author: Stephanie Reich
Publisher: Springer Science & Business Media
ISBN: 0387495002
Category : Psychology
Languages : en
Pages : 461

Book Description
This is the first in-depth guide to global community psychology research and practice, history and development, theories and innovations, presented in one field-defining volume. This book will serve to promote international collaboration, enhance theory utilization and development, identify biases and barriers in the field, accrue critical mass for a discipline that is often marginalized, and to minimize the pervasive US-centric view of the field.

Without Criteria

Without Criteria PDF Author: Steven Shaviro
Publisher: MIT Press
ISBN: 0262517973
Category : Philosophy
Languages : en
Pages : 191

Book Description
A Deleuzian reading of Whitehead and a Whiteheadian reading of Deleuze open the possibility of a critical aesthetics of contemporary culture. In Without Criteria, Steven Shaviro proposes and explores a philosophical fantasy: imagine a world in which Alfred North Whitehead takes the place of Martin Heidegger. What if Whitehead, instead of Heidegger, had set the agenda for postmodern thought? Heidegger asks, “Why is there something, rather than nothing?” Whitehead asks, “How is it that there is always something new?” In a world where everything from popular music to DNA is being sampled and recombined, argues Shaviro, Whitehead's question is the truly urgent one. Without Criteria is Shaviro's experiment in rethinking postmodern theory, especially the theory of aesthetics, from a point of view that hearkens back to Whitehead rather than Heidegger. In working through the ideas of Whitehead and Deleuze, Shaviro also appeals to Kant, arguing that certain aspects of Kant's thought pave the way for the philosophical “constructivism” embraced by both Whitehead and Deleuze. Kant, Whitehead, and Deleuze are not commonly grouped together, but the juxtaposition of them in Without Criteria helps to shed light on a variety of issues that are of concern to contemporary art and media practices.

The Economics of the Internet and E-commerce

The Economics of the Internet and E-commerce PDF Author: Michael R. Baye
Publisher: Elsevier
ISBN: 0762309717
Category : Business & Economics
Languages : en
Pages : 280

Book Description
The first six chapters of the text examine four broad issues: the role of the Internet in fostering competition, its impact on price dispersion and on business-to-business transactions, and the importance of reputation and trust in the new economy. The last four chapters examine the impact of the Internet on the organization of firms, the efficiency of auctions in the Internet age, how consumers choose websites and acquire product information, and the growing problem of congestion on the Internet.

Knowing in Firms

Knowing in Firms PDF Author: Georg von Krogh
Publisher: SAGE
ISBN: 9780761960140
Category : Business & Economics
Languages : en
Pages : 308

Book Description
Written by some of the leading international scholars in the field, this book presents the current state-of-the-art in knowledge management. The book offers a strong response to the need for a body of scientific knowledge on the understanding, managing and measuring of knowledge in organizations and brings an international perspective to bear on the issues bridging theory and practice through case study illustrations from Europe, Japan and American companies.

Designing Organizations

Designing Organizations PDF Author: Jay R. Galbraith
Publisher: Pfeiffer
ISBN:
Category : Business & Economics
Languages : en
Pages : 232

Book Description
This second edition is a leader's concise guide to the process of creating and managing an organization that will achieve competitive advantages and be poised to respond effectively and rapidly to customer demands.

People Follow You

People Follow You PDF Author: Jeb Blount
Publisher: John Wiley & Sons
ISBN: 1118094018
Category : Business & Economics
Languages : en
Pages : 199

Book Description
Discover the secrets to influencing the performance of the people you lead Managers don't get paid for what they do but rather for the performance of their people; therefore, a manager's most important job is coaching behaviors in order to improve performance. In People Follow You managers will learn five easily understood and implemented levers critical to influencing the performance of the people they lead. Ultimately, people follow people that they like, trust, and believe in. Understand how to build stronger relationships with direct and indirect reports that lead to loyalty, higher productivity, and long-term development. Relevant to middle and high level managers, People Follow You provides a foundation for managing people. Practical lessons help managers employ winning interpersonal skills to move others to take action. Learn how to leverage the basics of interpersonal relationships to inspire others to take action Get a simple and actionable formula for connecting with employees and indirect reports and gaining their buy-in through the use of personal power vs. the power of authority Discover the fundamental on-the-job coaching skills that deliver instant performance improvement Author Jeb Blount is the most downloaded sales expert in iTunes history; his Sales Gravy and Sales Guy audio programs have been downloaded more than 3 million times When all else is stripped away, people don't work for companies, paychecks, perks, or slogans, people work for you. Become a manager people will follow, and lead your team to greater achievements and measurable gains.

Wired for Innovation

Wired for Innovation PDF Author: Erik Brynjolfsson
Publisher: MIT Press
ISBN: 0262518619
Category : Business & Economics
Languages : en
Pages : 175

Book Description
Two experts on the information economy explore the true economic value of technology and innovation. A wave of business innovation is driving the productivity resurgence in the U.S. economy. In Wired for Innovation, Erik Brynjolfsson and Adam Saunders describe how information technology directly or indirectly created this productivity explosion, reversing decades of slow growth. They argue that the companies with the highest level of returns to their technology investment are doing more than just buying technology; they are inventing new forms of organizational capital to become digital organizations. These innovations include a cluster of organizational and business-process changes, including broader sharing of information, decentralized decision-making, linking pay and promotions to performance, pruning of non-core products and processes, and greater investments in training and education. Innovation continues through booms and busts. This book provides an essential guide for policy makers and economists who need to understand how information technology is transforming the economy and how it will create value in the coming decade.