Shortcut Your Startup PDF Download

Author: Courtney Reum
Publisher: Simon and Schuster
ISBN: 1501173014
Category : Business & Economics
Languages : en
Pages : 285

View

Book Description
From the Reum brothers—former Goldman Sachs investment bankers, successful operators, and investors—comes Shortcut Your Startup, a practical playbook for both aspiring and seasoned entrepreneurs, filled with unconventional yet accessible advice for maximizing your business venture. Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation, and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale. Complete with personal anecdotes and real-life advice from the business playing field, Shortcut Your Startup outlines Courtney and Carter’s ten key “Startup Switchups” that flip traditional advice on its head: · Get into the Trenches · Know if You’re a Speedboat or a Sailboat · Obsessively Take Advantage of Your Unfair Advantages · Do What You Do Best, and Outsource the Rest · Build in Flexibility and a Diversified Focus · Think Milestones, Not Time · Nail It Before You Scale It · 1 Percent Better Is 1000 Percent Better · Gain Buy-in with Heart-Based Momentum · Success Doesn’t Equate to a Successful Exit Whether you’re a veteran entrepreneur looking for new ways to boost performance and reinvent your brand, or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is essential reading to speed up your success!

Author: Courtney Reum
Publisher: Random House Business Books
ISBN: 9781847942302
Category : Entrepreneurship
Languages : en
Pages : 256

View

Book Description
'Shortcut Your Startup shows you how to launch a sustainable startup so that both you and your business can thrive.' Arianna Huffington The world of startups is more competitive than ever: what will make yours stand out from the crowd? Shortcut Your Startup has the answers you need. Star entrepreneurs Courtney and Carter Reum have invested in such global successes as Lyft, Pinterest and SpaceX, as well as launching a multimillion-dollar business of their own - they have the hands on experience, insights and tips that will make all the difference. The first step is to rip up the rule book. Convinced that only killer new ideas will work? No, sometimes it makes more sense to capitalise on others' innovations. Have people advised you to manage everything yourself? They should have told you to outsource all but your venture's key strengths. Moving from initial idea to exist strategy, the Reum brothers take received wisdom, turn it on its head, and give you the real low-down on what works. Whether you're a business veteran looking for new ways to boost performance and reinvent your brand, or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is an essential guide that will speed up your journey to success. 'Courtney and Carter Reum have generously pulled back the curtain to reveal the tools and tactics that many of the most successful startups use to disrupt, scale and succeed.' Tony Robbins

Author: Tom Eisenmann
Publisher: Currency
ISBN: 0593137027
Category : Business & Economics
Languages : en
Pages : 370

View

Book Description
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

Author: Jocelyn R. Davis
Publisher: Harvard Business Press
ISBN: 1422131521
Category : Business & Economics
Languages : en
Pages : 218

View

Book Description
"In Strategic Speed, we finally get the implementation model that needs to go with the strategy."---Lean Schlesinger, President, Babson College --

Author: Jon Reed
Publisher: Pearson Education
ISBN: 0133066282
Category : Business & Economics
Languages : en
Pages : 318

View

Book Description
This book shows you how to get up to speed with online marketing and go where your market is so you can effectively promote your business on a limited budget. The book explains in a straightforward style all there is to know about promoting small businesses online, and covers all the major online tools available, including websites, search engine marketing, email marketing, blogging, podcasts, online video, social networks, virtual worlds, and social bookmarking. Get Up to Speed with Online Marketing shows readers how to use each medium to their best effect on a limited marketing budget, if not for free! This straightforward, step-by-step guide to online marketing shows you affordable and effective ways to: Create a website Get found on Google Get your email marketing right Create content your market will value with blogs, podcasts, video and images Promote your business with social networking sites such as Facebook, LinkedIn and Twitter Develop a coherent online marketing plan Manage your online marketing workload Measure your results

Author: Felix Velarde
Publisher: Robinson
ISBN: 1472145879
Category : Business & Economics
Languages : en
Pages : 229

View

Book Description
Scale at Speed gets your business over the hump of doing fine to triple revenue in two years. Unlike other business growth books, this is a how-to guide, matching theory with easily actionable steps. Scale at Speed has helped founders, entrepreneurs and business leaders: - Chart a clear route to business transformation - Build enthusiastic and talented support for your vision - Uncover your unique value proposition - Introduce processes and KPIs - Untangle yourself from the day-to-day - Become a market leader while reducing marketing costs - Achieve the best exit price Written in a clear, honest and engaging style by Felix Velarde, founder of the 2Y3X growth accelerator, which has been helping businesses scale since 2016. Velarde founded one of the world's first web design consultancies, before spending a twenty-year career creating, growing and selling digital marketing's highest-profile businesses.

Author: Linda K. Yates
Publisher: Harvard Business Press
ISBN: 1633698696
Category : Business & Economics
Languages : en
Pages : 559

View

Book Description
Imagine if the multinational hotel groups had founded Airbnb, or the big auto companies had launched Uber and Tesla, or Blockbuster had created Netflix. Large companies can start new ventures. You have ideas, talent, brand, capital—you have customers—you can strike back. In The Unicorn Within, Mach49 founder and CEO Linda Yates empowers large companies to beat startups at their own game—to build a pipeline and portfolio of new ventures to drive meaningful growth. How? With a teachable, repeatable, scalable method focused 100 percent on execution across the spectrum of venture creation from Ideate to Incubate, Accelerate, and Scale. She also offers keys to managing the Mothership and seizing the Mothership advantage to ensure your ventures reach escape velocity and thrive. And don't stop at just one venture. Yates also lays out her blueprint for building a Venture Factory capable of becoming your company's growth engine for years to come. The next Unicorns don't have to come from Silicon Valley. Regardless of your company's industry, geography, or history, they can come from you. Whether you're the CEO, a member of the C-suite, or an internal entrepreneur, you can help your company grow. With this book's proven method, you can unleash the Unicorn within.

Author: Rajat Bhargava
Publisher: John Wiley & Sons
ISBN: 1119708532
Category : Business & Economics
Languages : en
Pages : 480

View

Book Description
Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer

Author: Christine Yu
Publisher: Penguin
ISBN: 0593332393
Category : Health & Fitness
Languages : en
Pages : 337

View

Book Description
“Up to Speed is a roadmap and toolbox for athletes of all ages. Every coach should read it and discuss it with their athletes. I wish I had been able to read this book while I was competing.” —Kara Goucher, Olympic long-distance runner and author of The Longest Race How the latest science can help women achieve their athletic potential Over the last fifty years, women have made extraordinary advances in athletics. More women than ever are playing sports and staying active longer. Whether they’re elite athletes looking for an edge or enthusiastic amateurs, women deserve a culture of sports that helps them thrive: training programs and equipment designed to work with their bodies, as well as guidelines for nutrition and injury prevention that are based in science and tailored to their lived experience. Yet too often the guidance women receive is based on research that fails to consider their experiences or their bodies. So much of what we take as gospel about exercise and sports science is based solely on studies of men. The good news is, this is finally changing. Researchers are creating more inclusive studies to close the gender data gap. They’re examining the ways women can boost athletic performance, reduce injury, and stay healthy. Sports and health journalist Christine Yu disentangles myth and gender bias from real science, making the case for new approaches that can help women athletes excel at every stage of life, from adolescence to adulthood, through pregnancy, menopause, and beyond. She explains the latest research and celebrates the researchers, athletes, and advocates pushing back against the status quo and proposing better solutions to improve the active and athletic lives of women and girls.

Author: Preston Gralla
Publisher: "O'Reilly Media, Inc."
ISBN: 9780596005115
Category : Computers
Languages : en
Pages : 418

View

Book Description
Offering the tips, tools, and bottled know-how to get under the hood of Windows XP, this book won't make anyone feel like a dummy. It covers both XP Home and XP Pro editions.