Author: Giorgia Lupi
Publisher: Chronicle Books
ISBN: 1616895462
Category : Design
Languages : en
Pages : 304
Book Description
Equal parts mail art, data visualization, and affectionate correspondence, Dear Data celebrates "the infinitesimal, incomplete, imperfect, yet exquisitely human details of life," in the words of Maria Popova (Brain Pickings), who introduces this charming and graphically powerful book. For one year, Giorgia Lupi, an Italian living in New York, and Stefanie Posavec, an American in London, mapped the particulars of their daily lives as a series of hand-drawn postcards they exchanged via mail weekly—small portraits as full of emotion as they are data, both mundane and magical. Dear Data reproduces in pinpoint detail the full year's set of cards, front and back, providing a remarkable portrait of two artists connected by their attention to the details of their lives—including complaints, distractions, phone addictions, physical contact, and desires. These details illuminate the lives of two remarkable young women and also inspire us to map our own lives, including specific suggestions on what data to draw and how. A captivating and unique book for designers, artists, correspondents, friends, and lovers everywhere.
Dear Data
Author: Giorgia Lupi
Publisher: Chronicle Books
ISBN: 1616895462
Category : Design
Languages : en
Pages : 304
Book Description
Equal parts mail art, data visualization, and affectionate correspondence, Dear Data celebrates "the infinitesimal, incomplete, imperfect, yet exquisitely human details of life," in the words of Maria Popova (Brain Pickings), who introduces this charming and graphically powerful book. For one year, Giorgia Lupi, an Italian living in New York, and Stefanie Posavec, an American in London, mapped the particulars of their daily lives as a series of hand-drawn postcards they exchanged via mail weekly—small portraits as full of emotion as they are data, both mundane and magical. Dear Data reproduces in pinpoint detail the full year's set of cards, front and back, providing a remarkable portrait of two artists connected by their attention to the details of their lives—including complaints, distractions, phone addictions, physical contact, and desires. These details illuminate the lives of two remarkable young women and also inspire us to map our own lives, including specific suggestions on what data to draw and how. A captivating and unique book for designers, artists, correspondents, friends, and lovers everywhere.
Publisher: Chronicle Books
ISBN: 1616895462
Category : Design
Languages : en
Pages : 304
Book Description
Equal parts mail art, data visualization, and affectionate correspondence, Dear Data celebrates "the infinitesimal, incomplete, imperfect, yet exquisitely human details of life," in the words of Maria Popova (Brain Pickings), who introduces this charming and graphically powerful book. For one year, Giorgia Lupi, an Italian living in New York, and Stefanie Posavec, an American in London, mapped the particulars of their daily lives as a series of hand-drawn postcards they exchanged via mail weekly—small portraits as full of emotion as they are data, both mundane and magical. Dear Data reproduces in pinpoint detail the full year's set of cards, front and back, providing a remarkable portrait of two artists connected by their attention to the details of their lives—including complaints, distractions, phone addictions, physical contact, and desires. These details illuminate the lives of two remarkable young women and also inspire us to map our own lives, including specific suggestions on what data to draw and how. A captivating and unique book for designers, artists, correspondents, friends, and lovers everywhere.
Understanding Information
Author: Alfons Josef Schuster
Publisher: Springer
ISBN: 3319590901
Category : Computers
Languages : en
Pages : 242
Book Description
The motivation of this edited book is to generate an understanding about information, related concepts and the roles they play in the modern, technology permeated world. In order to achieve our goal, we observe how information is understood in domains, such as cosmology, physics, biology, neuroscience, computer science, artificial intelligence, the Internet, big data, information society, or philosophy. Together, these observations form an integrated view so that readers can better understand this exciting building-block of modern-day society. On the surface, information is a relatively straightforward and intuitive concept. Underneath, however, information is a relatively versatile and mysterious entity. For instance, the way a physicist looks at information is not necessarily the same way as that of a biologist, a neuroscientist, a computer scientist, or a philosopher. Actually, when it comes to information, it is common that each field has its domain specific views, motivations, interpretations, definitions, methods, technologies, and challenges. With contributions by authors from a wide range of backgrounds, Understanding Information: From the Big Bang to Big Data will appeal to readers interested in the impact of ‘information’ on modern-day life from a variety of perspectives.
Publisher: Springer
ISBN: 3319590901
Category : Computers
Languages : en
Pages : 242
Book Description
The motivation of this edited book is to generate an understanding about information, related concepts and the roles they play in the modern, technology permeated world. In order to achieve our goal, we observe how information is understood in domains, such as cosmology, physics, biology, neuroscience, computer science, artificial intelligence, the Internet, big data, information society, or philosophy. Together, these observations form an integrated view so that readers can better understand this exciting building-block of modern-day society. On the surface, information is a relatively straightforward and intuitive concept. Underneath, however, information is a relatively versatile and mysterious entity. For instance, the way a physicist looks at information is not necessarily the same way as that of a biologist, a neuroscientist, a computer scientist, or a philosopher. Actually, when it comes to information, it is common that each field has its domain specific views, motivations, interpretations, definitions, methods, technologies, and challenges. With contributions by authors from a wide range of backgrounds, Understanding Information: From the Big Bang to Big Data will appeal to readers interested in the impact of ‘information’ on modern-day life from a variety of perspectives.
From Big Bang to Big Data
Author: Johan Jarlbrink
Publisher: McGill-Queen's Press - MQUP
ISBN: 0228015286
Category : Social Science
Languages : en
Pages : 321
Book Description
Does media history really start with a bang? More than just newspapers, television, and social networks, media are the means by which any information is communicated, from cosmic radiation traces to medieval church bells to modern identity documents. Cultures are held together as much by bookkeeping and records as they are by stories and myths. From Big Bang to Big Data is a long history of the media – how it has been established, used, and transformed from the beginning of recorded time until the present. It is not primarily a story of revolutions and innovations, but of continuities and overlaps that reveal surprising patterns across history. Many media were invented as ways to store and share information, and many have served as powerful tools for administration and control. The concerns raised about media today, whether about privacy, piracy, or anxieties over declining cultural standards, preoccupied earlier generations too. In a playful style, accompanied by more than one hundred illustrations, the authors show us how every society has been a media society in its own way. From antique graffiti to last year’s viral YouTube clip, the past is only approachable through media. From Big Bang to Big Data provides a new way of thinking about media in history – and about human societies past and present.
Publisher: McGill-Queen's Press - MQUP
ISBN: 0228015286
Category : Social Science
Languages : en
Pages : 321
Book Description
Does media history really start with a bang? More than just newspapers, television, and social networks, media are the means by which any information is communicated, from cosmic radiation traces to medieval church bells to modern identity documents. Cultures are held together as much by bookkeeping and records as they are by stories and myths. From Big Bang to Big Data is a long history of the media – how it has been established, used, and transformed from the beginning of recorded time until the present. It is not primarily a story of revolutions and innovations, but of continuities and overlaps that reveal surprising patterns across history. Many media were invented as ways to store and share information, and many have served as powerful tools for administration and control. The concerns raised about media today, whether about privacy, piracy, or anxieties over declining cultural standards, preoccupied earlier generations too. In a playful style, accompanied by more than one hundred illustrations, the authors show us how every society has been a media society in its own way. From antique graffiti to last year’s viral YouTube clip, the past is only approachable through media. From Big Bang to Big Data provides a new way of thinking about media in history – and about human societies past and present.
The Big R-Book
Author: Philippe J. S. De Brouwer
Publisher: John Wiley & Sons
ISBN: 1119632722
Category : Mathematics
Languages : en
Pages : 928
Book Description
Introduces professionals and scientists to statistics and machine learning using the programming language R Written by and for practitioners, this book provides an overall introduction to R, focusing on tools and methods commonly used in data science, and placing emphasis on practice and business use. It covers a wide range of topics in a single volume, including big data, databases, statistical machine learning, data wrangling, data visualization, and the reporting of results. The topics covered are all important for someone with a science/math background that is looking to quickly learn several practical technologies to enter or transition to the growing field of data science. The Big R-Book for Professionals: From Data Science to Learning Machines and Reporting with R includes nine parts, starting with an introduction to the subject and followed by an overview of R and elements of statistics. The third part revolves around data, while the fourth focuses on data wrangling. Part 5 teaches readers about exploring data. In Part 6 we learn to build models, Part 7 introduces the reader to the reality in companies, Part 8 covers reports and interactive applications and finally Part 9 introduces the reader to big data and performance computing. It also includes some helpful appendices. Provides a practical guide for non-experts with a focus on business users Contains a unique combination of topics including an introduction to R, machine learning, mathematical models, data wrangling, and reporting Uses a practical tone and integrates multiple topics in a coherent framework Demystifies the hype around machine learning and AI by enabling readers to understand the provided models and program them in R Shows readers how to visualize results in static and interactive reports Supplementary materials includes PDF slides based on the book’s content, as well as all the extracted R-code and is available to everyone on a Wiley Book Companion Site The Big R-Book is an excellent guide for science technology, engineering, or mathematics students who wish to make a successful transition from the academic world to the professional. It will also appeal to all young data scientists, quantitative analysts, and analytics professionals, as well as those who make mathematical models.
Publisher: John Wiley & Sons
ISBN: 1119632722
Category : Mathematics
Languages : en
Pages : 928
Book Description
Introduces professionals and scientists to statistics and machine learning using the programming language R Written by and for practitioners, this book provides an overall introduction to R, focusing on tools and methods commonly used in data science, and placing emphasis on practice and business use. It covers a wide range of topics in a single volume, including big data, databases, statistical machine learning, data wrangling, data visualization, and the reporting of results. The topics covered are all important for someone with a science/math background that is looking to quickly learn several practical technologies to enter or transition to the growing field of data science. The Big R-Book for Professionals: From Data Science to Learning Machines and Reporting with R includes nine parts, starting with an introduction to the subject and followed by an overview of R and elements of statistics. The third part revolves around data, while the fourth focuses on data wrangling. Part 5 teaches readers about exploring data. In Part 6 we learn to build models, Part 7 introduces the reader to the reality in companies, Part 8 covers reports and interactive applications and finally Part 9 introduces the reader to big data and performance computing. It also includes some helpful appendices. Provides a practical guide for non-experts with a focus on business users Contains a unique combination of topics including an introduction to R, machine learning, mathematical models, data wrangling, and reporting Uses a practical tone and integrates multiple topics in a coherent framework Demystifies the hype around machine learning and AI by enabling readers to understand the provided models and program them in R Shows readers how to visualize results in static and interactive reports Supplementary materials includes PDF slides based on the book’s content, as well as all the extracted R-code and is available to everyone on a Wiley Book Companion Site The Big R-Book is an excellent guide for science technology, engineering, or mathematics students who wish to make a successful transition from the academic world to the professional. It will also appeal to all young data scientists, quantitative analysts, and analytics professionals, as well as those who make mathematical models.
From Big Bang to Big Mystery
Author: Brendan M. Purcell
Publisher: New City Press
ISBN: 1565484339
Category : Religion
Languages : en
Pages : 366
Book Description
Everyone knows about the 'mystery' of the Big Bang - what started it? This book is about the other 'creation mystery' - where did human beings, in particular, come from? It traces the material part of our origins from the Big Bang through evolution, including the almost 7 million year hominid sequence up to the first humans in Africa over 150,000 years ago. That data doesn't seem to explain what paleontologists and archaeologists call 'the Big Bang of Human Consciousness.' In his fascinating, accessible and thorough study, renowned priest and academic Brendan Purcell shows the complementarity that scientists, theologians, and philosophers bring to a deeper understanding of the mystery of human existence and human consciousness.
Publisher: New City Press
ISBN: 1565484339
Category : Religion
Languages : en
Pages : 366
Book Description
Everyone knows about the 'mystery' of the Big Bang - what started it? This book is about the other 'creation mystery' - where did human beings, in particular, come from? It traces the material part of our origins from the Big Bang through evolution, including the almost 7 million year hominid sequence up to the first humans in Africa over 150,000 years ago. That data doesn't seem to explain what paleontologists and archaeologists call 'the Big Bang of Human Consciousness.' In his fascinating, accessible and thorough study, renowned priest and academic Brendan Purcell shows the complementarity that scientists, theologians, and philosophers bring to a deeper understanding of the mystery of human existence and human consciousness.
Big Data
Author: Brian Clegg
Publisher: Icon Books
ISBN: 1785782495
Category : Science
Languages : en
Pages : 129
Book Description
Is the Brexit vote successful big data politics or the end of democracy? Why do airlines overbook, and why do banks get it wrong so often? How does big data enable Netflix to forecast a hit, CERN to find the Higgs boson and medics to discover if red wine really is good for you? And how are companies using big data to benefit from smart meters, use advertising that spies on you and develop the gig economy, where workers are managed by the whim of an algorithm? The volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand and solve problems. But Big Brother's shadow hovers over it. Though big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state. With big data ever-present, you can't afford to ignore it. Acclaimed science writer Brian Clegg - a habitual early adopter of new technology (and the owner of the second-ever copy of Windows in the UK) - brings big data to life.
Publisher: Icon Books
ISBN: 1785782495
Category : Science
Languages : en
Pages : 129
Book Description
Is the Brexit vote successful big data politics or the end of democracy? Why do airlines overbook, and why do banks get it wrong so often? How does big data enable Netflix to forecast a hit, CERN to find the Higgs boson and medics to discover if red wine really is good for you? And how are companies using big data to benefit from smart meters, use advertising that spies on you and develop the gig economy, where workers are managed by the whim of an algorithm? The volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand and solve problems. But Big Brother's shadow hovers over it. Though big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state. With big data ever-present, you can't afford to ignore it. Acclaimed science writer Brian Clegg - a habitual early adopter of new technology (and the owner of the second-ever copy of Windows in the UK) - brings big data to life.
Too Big to Ignore
Author: Phil Simon
Publisher: John Wiley & Sons
ISBN: 1118641868
Category : Business & Economics
Languages : en
Pages : 256
Book Description
Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. Explorys offers penetrating and previously unknown insights into healthcare behavior. How do these organizations and municipalities do it? Technology is certainly a big part, but in each case the answer lies deeper than that. Individuals at these organizations have realized that they don't have to be Nate Silver to reap massive benefits from today's new and emerging types of data. And each of these organizations has embraced Big Data, allowing them to make astute and otherwise impossible observations, actions, and predictions. It's time to start thinking big. In Too Big to Ignore, recognized technology expert and award-winning author Phil Simon explores an unassailably important trend: Big Data, the massive amounts, new types, and multifaceted sources of information streaming at us faster than ever. Never before have we seen data with the volume, velocity, and variety of today. Big Data is no temporary blip of fad. In fact, it is only going to intensify in the coming years, and its ramifications for the future of business are impossible to overstate. Too Big to Ignore explains why Big Data is a big deal. Simon provides commonsense, jargon-free advice for people and organizations looking to understand and leverage Big Data. Rife with case studies, examples, analysis, and quotes from real-world Big Data practitioners, the book is required reading for chief executives, company owners, industry leaders, and business professionals.
Publisher: John Wiley & Sons
ISBN: 1118641868
Category : Business & Economics
Languages : en
Pages : 256
Book Description
Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. Explorys offers penetrating and previously unknown insights into healthcare behavior. How do these organizations and municipalities do it? Technology is certainly a big part, but in each case the answer lies deeper than that. Individuals at these organizations have realized that they don't have to be Nate Silver to reap massive benefits from today's new and emerging types of data. And each of these organizations has embraced Big Data, allowing them to make astute and otherwise impossible observations, actions, and predictions. It's time to start thinking big. In Too Big to Ignore, recognized technology expert and award-winning author Phil Simon explores an unassailably important trend: Big Data, the massive amounts, new types, and multifaceted sources of information streaming at us faster than ever. Never before have we seen data with the volume, velocity, and variety of today. Big Data is no temporary blip of fad. In fact, it is only going to intensify in the coming years, and its ramifications for the future of business are impossible to overstate. Too Big to Ignore explains why Big Data is a big deal. Simon provides commonsense, jargon-free advice for people and organizations looking to understand and leverage Big Data. Rife with case studies, examples, analysis, and quotes from real-world Big Data practitioners, the book is required reading for chief executives, company owners, industry leaders, and business professionals.
Big Bang Disruption
Author: Larry Downes
Publisher: Penguin
ISBN: 0698143388
Category : Business & Economics
Languages : en
Pages : 271
Book Description
It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the debut of the navigation apps, leading GPS manufacturers had lost 85 percent of their market value. Consumer electronics and computer makers have long struggled in a world of exponential technology improvements and short product life spans. But until recently, hotels, taxi services, doctors, and energy companies had little to fear from the information revolution. Those days are gone forever. Software-based products are replacing physical goods. And every service provider must compete with cloud-based tools that offer customers a better way to interact. Today, start-ups with minimal experience and no capital can unravel your strategy before you even begin to grasp what’s happening. Never mind the “innovator’s dilemma”—this is the innovator’s disaster. And it’s happening in nearly every industry. Worse, Big Bang Disruptors may not even see you as competition. They don’t share your approach to customer service, and they’re not sizing up your product line to offer better prices. You may simply be collateral damage in their efforts to win completely different markets. The good news is that any business can master the strategy of the start-ups. Larry Downes and Paul Nunes analyze the origins, economics, and anatomy of Big Bang Disruption. They identify four key stages of the new innovation life cycle, helping you spot potential disruptors in time. And they offer twelve rules for defending your markets, launching disruptors of your own, and getting out while there’s still time. Based on extensive research by the Accenture Institute for High Performance and in-depth interviews with entrepreneurs, investors, and executives from more than thirty industries, Big Bang Disruption will arm you with strategies and insights to thrive in this brave new world.
Publisher: Penguin
ISBN: 0698143388
Category : Business & Economics
Languages : en
Pages : 271
Book Description
It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the debut of the navigation apps, leading GPS manufacturers had lost 85 percent of their market value. Consumer electronics and computer makers have long struggled in a world of exponential technology improvements and short product life spans. But until recently, hotels, taxi services, doctors, and energy companies had little to fear from the information revolution. Those days are gone forever. Software-based products are replacing physical goods. And every service provider must compete with cloud-based tools that offer customers a better way to interact. Today, start-ups with minimal experience and no capital can unravel your strategy before you even begin to grasp what’s happening. Never mind the “innovator’s dilemma”—this is the innovator’s disaster. And it’s happening in nearly every industry. Worse, Big Bang Disruptors may not even see you as competition. They don’t share your approach to customer service, and they’re not sizing up your product line to offer better prices. You may simply be collateral damage in their efforts to win completely different markets. The good news is that any business can master the strategy of the start-ups. Larry Downes and Paul Nunes analyze the origins, economics, and anatomy of Big Bang Disruption. They identify four key stages of the new innovation life cycle, helping you spot potential disruptors in time. And they offer twelve rules for defending your markets, launching disruptors of your own, and getting out while there’s still time. Based on extensive research by the Accenture Institute for High Performance and in-depth interviews with entrepreneurs, investors, and executives from more than thirty industries, Big Bang Disruption will arm you with strategies and insights to thrive in this brave new world.
The Big Bang Never Happened
Author: Eric Lerner
Publisher: Vintage
ISBN: 067974049X
Category : Science
Languages : en
Pages : 497
Book Description
A mesmerizing challenge to orthodox cosmology with powerful implications not only for cosmology itself but also for our notions of time, God, and human nature -- with a new Preface addressing the latest developments in the field. Far-ranging and provocative, The Big Bang Never Happened is more than a critique of one of the primary theories of astronomy -- that the universe appeared out of nothingness in a single cataclysmic explosion ten to twenty billion years ago. Drawing on new discoveries in particle physics and thermodynamics as well as on readings in history and philosophy, Eric J. Lerner confronts the values behind the Big Bang theory: the belief that mathematical formulae are superior to empirical observation; that the universe is finite and decaying; and that it could only come into being through some outside force. With inspiring boldness and scientific rigor, he offers a brilliantly orchestrated argument that generates explosive intellectual debate.
Publisher: Vintage
ISBN: 067974049X
Category : Science
Languages : en
Pages : 497
Book Description
A mesmerizing challenge to orthodox cosmology with powerful implications not only for cosmology itself but also for our notions of time, God, and human nature -- with a new Preface addressing the latest developments in the field. Far-ranging and provocative, The Big Bang Never Happened is more than a critique of one of the primary theories of astronomy -- that the universe appeared out of nothingness in a single cataclysmic explosion ten to twenty billion years ago. Drawing on new discoveries in particle physics and thermodynamics as well as on readings in history and philosophy, Eric J. Lerner confronts the values behind the Big Bang theory: the belief that mathematical formulae are superior to empirical observation; that the universe is finite and decaying; and that it could only come into being through some outside force. With inspiring boldness and scientific rigor, he offers a brilliantly orchestrated argument that generates explosive intellectual debate.
Big Data
Author: Balamurugan Balusamy
Publisher: John Wiley & Sons
ISBN: 1119701872
Category : Mathematics
Languages : en
Pages : 368
Book Description
Learn Big Data from the ground up with this complete and up-to-date resource from leaders in the field Big Data: Concepts, Technology, and Architecture delivers a comprehensive treatment of Big Data tools, terminology, and technology perfectly suited to a wide range of business professionals, academic researchers, and students. Beginning with a fulsome overview of what we mean when we say, “Big Data,” the book moves on to discuss every stage of the lifecycle of Big Data. You’ll learn about the creation of structured, unstructured, and semi-structured data, data storage solutions, traditional database solutions like SQL, data processing, data analytics, machine learning, and data mining. You’ll also discover how specific technologies like Apache Hadoop, SQOOP, and Flume work. Big Data also covers the central topic of big data visualization with Tableau, and you’ll learn how to create scatter plots, histograms, bar, line, and pie charts with that software. Accessibly organized, Big Data includes illuminating case studies throughout the material, showing you how the included concepts have been applied in real-world settings. Some of those concepts include: The common challenges facing big data technology and technologists, like data heterogeneity and incompleteness, data volume and velocity, storage limitations, and privacy concerns Relational and non-relational databases, like RDBMS, NoSQL, and NewSQL databases Virtualizing Big Data through encapsulation, partitioning, and isolating, as well as big data server virtualization Apache software, including Hadoop, Cassandra, Avro, Pig, Mahout, Oozie, and Hive The Big Data analytics lifecycle, including business case evaluation, data preparation, extraction, transformation, analysis, and visualization Perfect for data scientists, data engineers, and database managers, Big Data also belongs on the bookshelves of business intelligence analysts who are required to make decisions based on large volumes of information. Executives and managers who lead teams responsible for keeping or understanding large datasets will also benefit from this book.
Publisher: John Wiley & Sons
ISBN: 1119701872
Category : Mathematics
Languages : en
Pages : 368
Book Description
Learn Big Data from the ground up with this complete and up-to-date resource from leaders in the field Big Data: Concepts, Technology, and Architecture delivers a comprehensive treatment of Big Data tools, terminology, and technology perfectly suited to a wide range of business professionals, academic researchers, and students. Beginning with a fulsome overview of what we mean when we say, “Big Data,” the book moves on to discuss every stage of the lifecycle of Big Data. You’ll learn about the creation of structured, unstructured, and semi-structured data, data storage solutions, traditional database solutions like SQL, data processing, data analytics, machine learning, and data mining. You’ll also discover how specific technologies like Apache Hadoop, SQOOP, and Flume work. Big Data also covers the central topic of big data visualization with Tableau, and you’ll learn how to create scatter plots, histograms, bar, line, and pie charts with that software. Accessibly organized, Big Data includes illuminating case studies throughout the material, showing you how the included concepts have been applied in real-world settings. Some of those concepts include: The common challenges facing big data technology and technologists, like data heterogeneity and incompleteness, data volume and velocity, storage limitations, and privacy concerns Relational and non-relational databases, like RDBMS, NoSQL, and NewSQL databases Virtualizing Big Data through encapsulation, partitioning, and isolating, as well as big data server virtualization Apache software, including Hadoop, Cassandra, Avro, Pig, Mahout, Oozie, and Hive The Big Data analytics lifecycle, including business case evaluation, data preparation, extraction, transformation, analysis, and visualization Perfect for data scientists, data engineers, and database managers, Big Data also belongs on the bookshelves of business intelligence analysts who are required to make decisions based on large volumes of information. Executives and managers who lead teams responsible for keeping or understanding large datasets will also benefit from this book.