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Author: Dr. Aparna P. Goyal Publisher: Partridge Publishing ISBN: 1543701663 Category : Science Languages : en Pages : 67
Book Description
Excessive pollution has provoked the nature, and the nature starts behaving in unnatural ways (in form of global warming versus global cooling, heavy rains versus draught, and other natural calamities like frequent earthquakes and tsunami, cyclones, epidemics, and so forth). Economic growth via production and consumption threatens peaceful life of human beings on the earth. Environment-friendly eco-green marketing is an attempt to protect consumer welfare and environment (the nature) through production, consumption, and disposal of eco-friendly products. Basically, green marketing is concerned with three aspects: 1. promotion of production and consummation of pure/quality products, 2. fair and just dealing with customers and society, and 3. protection of ecological environment. Thus, green marketing is a marketing philosophy that promotes production and selling of pure (eco-friendly) products with protection of ecological balance. Green marketing involves multiple activities. Green marketing encourages production of pure products by pure technology, conservation of energy, preservation of environment, minimum use of natural resources, and more use of natural foods instead of processed foods. Efforts of people, social organizations, firms, and governments in this regard can be said as green marketing efforts. Green marketing raises the voice against production, consumption, and/or disposal of such products that harm consumers, the society, and the environment anyway. It is necessary that businessmen and users should refrain from harmful products.
Author: Timothy Beatley Publisher: Island Press ISBN: 164283047X Category : Architecture Languages : en Pages : 271
Book Description
How does a bird experience a city? A backyard? A park? As the world has become more urban, noisier from increased traffic, and brighter from streetlights and office buildings, it has also become more dangerous for countless species of birds. Warblers become disoriented by nighttime lights and collide with buildings. Ground-feeding sparrows fall prey to feral cats. Hawks and other birds-of-prey are sickened by rat poison. These name just a few of the myriad hazards. How do our cities need to change in order to reduce the threats, often created unintentionally, that have resulted in nearly three billion birds lost in North America alone since the 1970s? In The Bird-Friendly City, Timothy Beatley, a longtime advocate for intertwining the built and natural environments, takes readers on a global tour of cities that are reinventing the status quo with birds in mind. Efforts span a fascinating breadth of approaches: public education, urban planning and design, habitat restoration, architecture, art, civil disobedience, and more. Beatley shares empowering examples, including: advocates for “catios,” enclosed outdoor spaces that allow cats to enjoy backyards without being able to catch birds; a public relations campaign for vultures; and innovations in building design that balance aesthetics with preventing bird strikes. Through these changes and the others Beatley describes, it is possible to make our urban environments more welcoming to many bird species. Readers will come away motivated to implement and advocate for bird-friendly changes, with inspiring examples to draw from. Whether birds are migrating and need a temporary shelter or are taking up permanent residence in a backyard, when the environment is safer for birds, humans are happier as well.
Author: Nick Neddo Publisher: Quarry Books ISBN: 163159768X Category : Crafts & Hobbies Languages : en Pages : 163
Book Description
Immersed in the natural world, The Organic Artist for Kids inspires creativity by connecting kids and their adults to our wilderness roots. In addition to offering a wide variety of fun, collaborative projects using nature as a source for art supplies and inspiration, this book also introduces the concepts of awareness and perception that are fundamental to the creative process. Children will be encouraged to learn new skills, build resilience, and be resourceful as part of an urgent struggle to prevent and undo Nature Deficit Disorder. Rooted in experimentation and an understanding that fun is fundamental to learning, kids will refine their drawing skills, as well as increase their appreciation for the visual arts and the natural landscape. Just some of the projects and skills covered include: Making pens and wild inks Making paint from stones and rocks Crafting your own paintbrushes Making simple stencils and rubbings The Organic Artist for Kids encourages you to return to the days when art was made with all-natural materials like charcoal and birch bark.
Author: Dr. Aparna P. Goyal Publisher: Partridge Publishing ISBN: 1543701663 Category : Science Languages : en Pages : 67
Book Description
Excessive pollution has provoked the nature, and the nature starts behaving in unnatural ways (in form of global warming versus global cooling, heavy rains versus draught, and other natural calamities like frequent earthquakes and tsunami, cyclones, epidemics, and so forth). Economic growth via production and consumption threatens peaceful life of human beings on the earth. Environment-friendly eco-green marketing is an attempt to protect consumer welfare and environment (the nature) through production, consumption, and disposal of eco-friendly products. Basically, green marketing is concerned with three aspects: 1. promotion of production and consummation of pure/quality products, 2. fair and just dealing with customers and society, and 3. protection of ecological environment. Thus, green marketing is a marketing philosophy that promotes production and selling of pure (eco-friendly) products with protection of ecological balance. Green marketing involves multiple activities. Green marketing encourages production of pure products by pure technology, conservation of energy, preservation of environment, minimum use of natural resources, and more use of natural foods instead of processed foods. Efforts of people, social organizations, firms, and governments in this regard can be said as green marketing efforts. Green marketing raises the voice against production, consumption, and/or disposal of such products that harm consumers, the society, and the environment anyway. It is necessary that businessmen and users should refrain from harmful products.
Author: Mark Andrew Cochran Publisher: Gatekeeper Press ISBN: 1619845636 Category : Languages : en Pages : 249
Book Description
How to play real poker with your friends - without creating enemies! The definitive guide to the classic, dealer’s choice, “friendly poker” game played and loved by tens of millions of Americans for the camaraderie, thrill and raucous good times it produces. This is not a book on how to calculate odds or win money from strangers. It is a book on how you make your friendly game more enjoyable and entertaining as you play with your gang of regular poker buddies through the years. • Practical guidelines for establishing the best atmosphere for the game. Recommendations for types and numbers of players, degree of formality, size of the stakes, table talk, pacing of the game, furniture, equipment, music, lighting, distractions, food and drink, invitations, scheduling and many other key factors. • Big-picture discussions of what poker is all about (bragging rights, not money), why poker is worthy of our time and attention, the unique attributes of the game, and how poker skills beneficially translate the “real world.” • Introduction of several amazingly good games that have never been previously published. Respectable, no wild-card, skill-oriented poker games proven to reward skill and create real challenge. • Descriptions of over fifty of the best and most popular dealer’s choice games, classified by skill level, size of pot, complexity, and good starting and ending cards. And a summary chart of the games and ratings to help you choose what to deal next. • A full set of clear, consistent and well-tested “House Rules” with explanations to allow you to make informed choices as you establish your own “House Rules.” • Introduction of a sophisticated new “Poverty Poker” or loss-limitation system for the group, proven to keep a regular poker game both ruthlessly competitive and completely friendly. • A summary of basic poker strategies and skill levels that can be used to teach the inexperienced players to effectively compete, thereby raising the challenge and enjoyment for your whole group. • A collection of wise, funny, and informative quotes from the 200 years of poker in America.
Author: Mark Deakin Publisher: Taylor & Francis ISBN: 1351908278 Category : Political Science Languages : en Pages : 161
Book Description
Drawing upon a number of international property management projects, this book outlines the issues underlying the development of property management. Addressing key topics such as value for money, economy, efficiency and effectiveness, it focuses on corporate strategies and financial instruments of property management. It examines how managers are responsible for developing the corporate strategies and financial instruments required to provide a comprehensive appraisal of the land and buildings that make up the built environment. It outlines a framework for analysis and provides a directory of the environmental assessment methods currently available.
Author: Subramanian Senthilkannan Muthu Publisher: Springer ISBN: 9811048762 Category : Technology & Engineering Languages : en Pages : 143
Book Description
This second volume on detox fashion covers five key aspects relevant to the topic sustainable chemistry and wet processes: Sustainable Chemicals: A Model for Practical Substitution; Sustainable Wet Processing; Coloration and Functional Finishing of Cotton with Plant Extracts; Call for an Environmental Impact Assessment of Bio-based Dyeing—an Overview; and Enzymes: Biocatalysts for Cleaning Up the Textile and Apparel Sector. The book also presents interesting solutions at the level of the supply chain with regard to sustainable chemistry and wet processes.
Author: Shahid Ul Islam Publisher: John Wiley & Sons ISBN: 1119423880 Category : Science Languages : en Pages : 242
Book Description
The book deals with novel applications of plant derived natural agents and their derivatives in the food, textile dyeing, medicinal, and environmental areas. Plant based natural products and their derivatives have strong influence on our everyday lives. They are needed for many everyday applications ranging from food, medicine, agriculture, textiles, and healthcare. This new book presents significant research advances about the use of plant-based natural products, mainly dyes and pigments, bioactive compounds and other plant extracts in the textile coloration, food, medicine, bioremediation and environmental applications. The topics of the ten informative chapters in Plant-Based Natural Products include the following: potential resurgence of natural dyes in applied fields; natural colorants from indigoid rich plants; phytochemical and pharmacological aspects of Butea monosperma plant; irradiation as novel pretreatment methods to improve wash fastness properties of plant derived natural dyes; dyeing studies with colorants extracted from the Lawsonia inermis plant; effect of drumstick leaf powder incorporation on quality of khakhra; physico-chemical properties of pineapple pomace powder and its incorporation in buffalo meat products; synthesis of curcumin complexes for medicinal and other industrial uses and phyto-remediation of toxic arsenic from wastewaters.
Author: Publisher: Varna University of Management ISBN: Category : Languages : en Pages : 146
Book Description
The European Journal of Tourism Research is an interdisciplinary scientific journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as management, marketing, sociology, psychology, geography, political sciences, mathematics, statistics, anthropology, culture, information technologies and others are invited. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. Regular Articles in the European Journal of Tourism Research should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500 – 2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. The European Journal of Tourism Research is published in three Volumes per year. The full text of the European Journal of Tourism Research is available in the following databases: EBSCO Hospitality and Tourism CompleteCABI Leisure, Recreation and TourismProQuest Research Library Individual articles can be rented via journal's page at DeepDyve. The journal is indexed in Scopus and Thomson Reuters' Emerging Sources Citation Index. The editorial team welcomes your submissions to the European Journal of Tourism Research.
Author: M. Daniel Publisher: Scientific Publishers ISBN: 9387991253 Category : Technology & Engineering Languages : en Pages : 288
Book Description
Natural Dyes : Scope and challenges is a comprehensive, thoroughly scientific, single source reference book on natural dye stuffs and dyeing. This book provides a detailed chemistry of all the available natural dyes and also of the food colors. Analytical methods including extraction, identification and estimation of the chemical components of these dyes, which will help in the production of quality dyes, are discussed. The applications of these dyes in pharmaceuticals, herbal cosmetics, paints and paintings also are explained. The challenges lying ahead due to the greater demand resulted from the ever-increasing acceptance and demand of these dyes and their solutions are discussed. Substitute sources, new chromophores, bioactivities including antioxidant potential and antimicrobial properties of the plant-derived dyes also are dovetailed. This book will serve as a reference book for students, teachers and workers of Textile dyeing, Textile chemistry, Clothing and textiles, Plant Sciences, Pharmacy and Fine Arts. It will also of great use for NGOs and farmers who would be interested in value-addition of their trees, commercial manufacturers of natural dyes and even to a layman interested in natural colors. D. Rathi
Author: Zhiang (John) Lin Publisher: Springer Science & Business Media ISBN: 1475737033 Category : Business & Economics Languages : en Pages : 248
Book Description
Designing Stress Resistant Organizations demonstrates, in a persuasive way, how computational organization theory can be applied to advance the field of management with its successful integration of theory and practice. At the theoretical level, the book contains a comprehensive computational framework called DYCORP, which simulates dynamic and interactive organizational behaviors by incorporating multiple factors such as organizational design, task environment, and stress, and which generates consistent and insightful propositions on organizational performance. The book utilizes an organization science based approach to computational modeling. This approach recognizes the limit of human cognition as it was outlined by Herbert A. Simon in 1947. The model strives to focus on the essence of the reality that is most relevant to the research issue. This approach has been proven to be more beneficial for us to understand the underlying dynamics of the phenomenon.
Author: Dr. Aparna P. Goyal
Author: Timothy Beatley
Author: Nick Neddo
Author: Dr. Aparna P. Goyal
Author: Mark Andrew Cochran
Author: Mark Deakin
Author: Subramanian Senthilkannan Muthu
Author: Shahid Ul Islam
Author: 
Author: M. Daniel
Author: Zhiang (John) Lin